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Event Predictions for 2025

Convene by PCMA

Anjia Nicolaidis, group director, international strategy AI technology will address two of the biggest challenges in international event marketing analyzing complex patterns in global audience market data and achieving genuine cultural relevance at scale.

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How to Make Your Meeting Marketing Remarkable

MeetingsNet

Content marketing is one very effective tactic you can use to carry out those strategies and strengthen your event into a brand that will have your learners coming back for more. Why You Need to Start Doing Content Marketing Most organizations spend their entire marketing budget during the three to six months leading up to the event.

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Beyond Discounts: 7 Innovative Strategies To Build Event Sponsor Incentives 

Bizzaboo

You can also launch joint marketing campaigns to leverage each other’s audiences, expanding reach and enabling both your organization and your sponsors to drive brand awareness among the other’s audience. The post Beyond Discounts: 7 Innovative Strategies To Build Event Sponsor Incentives appeared first on Bizzabo.

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How To Craft Enticing Event Sponsorship Packages

Bizzaboo

Step 3: Craft Flexible, Enticing Event Sponsorship Packages If your goal is driving as many sponsorship dollars as you can, you can’t take a one-size-fits-all approach. Different organizations have different budgets and priorities, so you’re best off coming up with several unique packages and letting potential sponsors take their pick.

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Why You Need an App for Event Lead Capture and Retrieval

Bizzaboo

This can be achieved through digital forms, interactive apps, or direct interactions during events. Lead retrieval is the subsequent phase in which these captured leads are accessed, analyzed, and managed to fuel sales and post-event marketing campaigns.

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The Ultimate Guide to Event Analytics and Reporting 2023

Stova

Event Intelligence: The Ultimate Guide to Event Analytics and Reporting Event Intelligence is our term for insights gained through data analysis. Event Intelligence is the cornerstone of every event as it gives organizers a deeper understanding of attendees' thoughts, behaviors, and intent.

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