Endless Events

MAY 12, 2022

What would the Brew Crew have event planners do to plan better events? This is a well-rounded and pragmatic episode that touches upon the reality of event planning, budgeting, event marketing, event strategy, proving event ROI, and more. Event Planners Have To Prove Event ROI.

Planner 320

Planner Events Virtual Events Trade Show 320

Convene by PCMA

DECEMBER 7, 2021

Throughout the disruptions brought on by COVID-19, event marketers have not only persevered but learned some important lessons along the way. I will see change as opportunity.” — Sheree Whiteley, copywriter. .” — Jacquelyn Wells, senior vice president and marketing strategist. But did we really listen to our audiences?

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Bizzaboo

APRIL 19, 2023

Event marketing can be a complex and time-consuming process, but it is essential for ensuring that your event is a success. A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Bizzaboo

MARCH 19, 2024

Bizzabo has been named a Leader in the 2024 Gartner® Magic Quadrant™ for Event Technology Platforms. Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. Truly great customer service.”

Event Technology 116

Event Technology Platform Technology Technology 116

Bizzaboo

AUGUST 7, 2022

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. of Website Visits from Event Page.

Event Marketing 98

Event Marketing Marketing Marketing Events 98

Smart Meetings

OCTOBER 8, 2018

Despite the enthusiasm, companies may be missing out on the competitive advantage events offer, warned the report, titled “The Event Marketing Evolution: An Era of Data, Technology, and Revenue Impact.”. Engagement tools like smart tags and mobile event apps generate a goldmine of data. The reason?

Technology 211

Technology Technology Automation Social Media 211

Bizzaboo

JULY 30, 2021

Data can be a gold mine for event marketers. To overcome the event impact gap—and create events that deliver fantastic attendee experiences and incredible business results—marketers must look past intuition and tap into the huge wealth of data in their tech stacks. The event rolls around and they join virtually.

Event Marketing 98

Event Marketing Marketing Marketing Platform 98

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Endless Events

DECEMBER 4, 2020

Brand promotion in virtual events should not just be limited to the platform hosting the event itself, but must also factor in the other places where your organization has an existing presence. Use Social Media Effectively. Leverage Storytelling To Your Advantage.

Virtual Events 308

Virtual Events Promotion Social Media Events 308

Convene by PCMA

JANUARY 24, 2022

While the beginning of the pandemic saw a huge boost for online events, audiences have shorter attention spans and attendees are spending less time engaged with virtual platforms. Attendee priorities have shifted, with attendees leaning toward an event schedule that takes place in the middle of the week rather than on the weekends.

Event Marketing 98

Event Marketing Attendee Marketing Marketing 98

Bizzaboo

AUGUST 24, 2023

Looking ahead to the dynamic landscape of 2024, event marketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of event marketing can give your brand the competitive edge it needs.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Endless Events

APRIL 15, 2020

The landing page should include the unique selling proposition for your virtual event, images and/or videos, the benefits associated with attending your virtual event, and your call to action. Having the right team of designers by your side will ensure the landing page is attractive and irresistible to potential prospects!

Virtual Events 229

Virtual Events Promotion Social Media Events 229

Bizzaboo

MARCH 19, 2024

Bizzabo has been named a Leader in the 2024 Gartner® Magic Quadrant™ for Event Technology Platforms. Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. Truly great customer service.”

Event Technology 69

Event Technology Platform Technology Technology 69

Convene by PCMA

OCTOBER 10, 2022

In light of this major trend and a large retiring workforce, event organizers must continue to prioritize finding and appealing to prospective trade-show and conference attendees who may not be aware of their events. 3 Considerations.

Advertising 105

Advertising Marketing Marketing B2B 105

Eventtia

APRIL 1, 2022

You’ve planned your perfect hybrid event: best venue, best virtual event platform , best keynote speaker, and so on. Yet, all of those efforts will go to waste if you can’t attract enough attendees (both in-person and virtual attendees) to your hybrid event. your speaker).

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

Bizzaboo

AUGUST 4, 2023

Even in our increasingly digital world, face-to-face interactions can never be replaced, making B2B event marketing essential to your larger marketing strategy and to business success overall. of event organizers, with 19.1% What is B2B event marketing? B2B event marketing is essential for many reasons.

B2B 52

B2B Event Marketing Marketing Marketing 52

Endless Events

JULY 26, 2018

Determining what’s in it for event goers is key to a remarkable event. Authenticity is a vital component of forming that connection and getting prospects excited about the event. Be sure to highlight this in marketing campaigns and capitalize on the inherently experiential nature of events.

Speakers 185

Speakers Audience Events Event Apps 185

Convene by PCMA

MARCH 16, 2022

Here are a few of the most important qualities of a website that your event prospects will expect. But your event site’s beautiful, well-conceived design will only matter if your prospects get a chance to see it. Yet the web remains the backbone of the internet — and, likely, your attendee acquisition campaign.

Website 111

Website SEO Automation Social Media 111

Bizzaboo

AUGUST 24, 2022

Inspire your event strategy with these event marketing examples from leading brands including Apple, Glassdoor, Marketo, and SpaceX. Events are more than just stuffy meetings and crowded exhibition halls. But how do you take the idea of bringing people together and turn it into an essential marketing channel?

Event Marketing 52

Event Marketing Marketing Marketing Retreat 52

Stova

APRIL 25, 2024

When you personalize the email marketing campaign for each prospect, you speak to them and their needs. They learn to trust you and your brand, which is essential if they’re going to attend your events. any advanced event technology) should also be highlighted with a FOMO subject line.

Marketing 105

Marketing Marketing Social Media Audience 105

Bizzaboo

JULY 28, 2023

Regardless of whether you’re planning a dazzling conference, a mind-blowing trade show, or an interactive webinar, success starts with effective event marketing. But how do you market your event effectively? Well, that depends on the event marketing tools you use.

Event Marketing 52

Event Marketing Marketing Marketing Social Media 52

Traveler's Q

SEPTEMBER 7, 2023

Overall, email marketing has demonstrated significant potential in driving sales, nurturing customer relationships, and generating brand loyalty, making it an indispensable part of any comprehensive digital marketing strategy. The timing of your marketing efforts is crucial to the success of your event.

Social Media 130

Social Media Promotion Media Marketing 130

Bizzaboo

SEPTEMBER 5, 2023

Ask partner organizations to share the event and opportunities with their members. Send Personalized Video Invitations Use platforms like Cameo to have celebrities or influencers send personalized video invites to key invitees like customers, high-value leads, and others. Send high-value perspective attendees something edible!

Promotion 98

Promotion Registration Prospect Social Media 98

Eventtia

NOVEMBER 7, 2022

Sponsorship remains one of the most popular ways to fund an event, and an event proposal can function as a sponsorship proposal for securing these sponsorship deals. What’s The Content of an Event Proposal? Knowing the people behind the event may help the event proposal’s reader in weighing the value of the event.

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Proposal Prospect Sponsors Events 118

Eventtia

SEPTEMBER 2, 2022

Being a limited-time offer in nature, early-bird discounts can instil a sense of urgency, encouraging prospective attendees to purchase your ticket faster unless they’ll miss the discount period. For attendees, committing early to events carries a risk, and the early-bird discount can help lower this obstacle.

Sponsors 118

Sponsors Advertising Prospect Registration 118

MeetingsNet

JANUARY 31, 2020

A new generation of virtual reality aimed at the meetings and events market has been developed by Accenture’s Extended Reality practice in collaboration with Qualcomm Technologies, making remote site inspections more robust for meeting planners.

Remote 83

Remote Prospect Planner Technology 83

Social Tables

APRIL 16, 2019

Looking for an event marketing ppt? The Definitive Guide to Event Marketing Definitive Guide To Event Marketing from Principios de Marketing As event marketing continues to grow its foothold in the playbook of countless brands, this guide is more relevant than ever.

Planner 120

Planner Management Marketing Marketing 120

Bizzaboo

MARCH 20, 2023

Source: Photo by Andrea Piacquadio Why Bizzabo Offers the Best Event Website Builder Finding the right event website builder can be tough — especially if you don’t have a technical background. Your best bet is to thoroughly research your options, demo products, and find a platform that meets your needs and specifications.

Website 52

Website Event Marketing Planner Marketing 52

Bizzaboo

MARCH 20, 2023

Source: Photo by Andrea Piacquadio Why Bizzabo Offers the Best Event Website Builder Finding the right event website builder can be tough — especially if you don’t have a technical background. Your best bet is to thoroughly research your options, demo products, and find a platform that meets your needs and specifications.

Website 52

Website Event Marketing Planner Marketing 52

Social Tables

DECEMBER 1, 2021

Social media has long been an important part of event marketing and promotion. Facebook can be used to promote all kinds of events — from conferences and conventions to birthday parties and retirement celebrations. Users of both Facebook and Instagram can run Facebook Event Ads across both platforms.

Promotion 88

Promotion Social Media Vendor Audience 88

Eventtia

APRIL 28, 2022

In the end, all events must strive to attract as many of their target attendees as possible. Even after we’ve booked the best venue, the best virtual event platform , the best speakers/talents, and other important elements, and so on, all those efforts will go to waste if you can’t get enough attendees to attend your event.

Prospect 71

Prospect Registration Events Communications 71

Bizzaboo

NOVEMBER 7, 2022

Event professionals have a million things on their plates at any time. They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning.

Social Media 98

Social Media Registration Sponsors Events 98

Traveler's Q

SEPTEMBER 21, 2023

With the increasing importance of digital marketing, email marketing has proven to be one of the most effective and cost-efficient ways to reach out to a larger audience. Additionally, it can lead to significant improvements in your email marketing metrics and a higher return on investment (ROI).

Automation 130

Automation Promotion Audience Events 130

Convene by PCMA

MARCH 18, 2024

A slow and steady strategy — with long-term goals and omni-channel tactics — will help win the race to attract audiences for your events. Historically, event marketers have focused narrowly — and often, exclusively — on the present show cycle. Event marketers cannot live on email alone.

Marketing 52

Marketing Marketing Prospect Public Relations 52

Bizzaboo

APRIL 16, 2023

From webinars and field marketing events to recruiting events and sales kick-offs, there’s no shortage of different types of corporate events companies can organize. 4 Reasons for Hosting a Corporate Event According to Allied Market Research, the U.S. corporate event market — which hauled in $95.3

Retreat 104

Retreat Trade Show Events Prospect 104

Social Tables

DECEMBER 16, 2021

With over 211 million Twitter users reported last quarter , learning how to promote an event on Twitter could help take your event marketing to the next level. . In this guide, we’re taking a comprehensive look at social media marketing — specifically, how to promote an event on Twitter. Create a catchy hashtag.

Promotion 78

Promotion Social Media Advertising Events 78

Stova

JULY 19, 2024

Successful event communications is the gravity that pulls prospective attendees through your registration process. It inspires people to turn out for your event in record numbers and rave about the experience to colleagues and friends. Let’s look at a few examples of what these next-level event websites can do.

Registration 52

Registration Communications Communications Prospect 52