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Event Marketing Strategy: The Best Recipe For Event Success

Endless Events

Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events. WHAT IS EVENT MARKETING? Organizations use event marketing to: Promote the brand to a larger audience.

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23 Webinar Best Practices to Drive Attendance and Engagement

Social Tables

The most successful webinars are specific, interesting, and engaging. But how do webinar organizers take an idea and transform it into an appealing virtual event? Which webinar best practices do the most successful virtual event planners and organizers follow? Pre-webinar planning tips.

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35 Event Marketing Ideas that Work

Social Tables

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

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Events? In This Economy? Yes, and Here’s How

Endless Events

By the way, communities can also become readymade sales and marketing reps for your business, so if you haven’t leveraged a community to market your events, you’re missing out. If you’re just starting out, you can create event communities on platforms like Facebook and Slack. What makes your event unique?

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2018 Event Marketing Trends

Endless Events

2018 event marketing trends point to video becoming this year’s content marketing juggernaut. With everyone rushing to upload their own talking heads and animated content, is there still a place where you can share your video content and get it seen in this saturated market? Click To Tweet.

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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

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How To Host Unforgettable Webinars People Can’t Help But Love

Bizzaboo

Webinars are one of the most affordable and impactful event marketing vehicles. With some preparation, you can host memorable webinars that people want to attend and share with their teams and colleagues. With that in mind, here’s a breakdown of what it takes to create unforgettable online events. .