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How to Measure Event Marketing Success

Endless Events

But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how event marketing efforts were successful. After all, marketing is allocated a considerable portion of the budget, and we need to be able to show evidence that marketing investments are worth the money spent.

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45 Questions To Ask Before Meeting With A Virtual Event Production Company

Endless Events

If you’re planning a virtual event, you’ll want to have a meeting with a virtual event production company ASAP. But going into a meeting with a virtual event production company unprepared will only drag on the process. Standard Event Questions. Virtual events offer a lot of brand new possibilities.

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The Complete Guide to Early Bird Registration for Events

Social Tables

Successfully marketing an event relies on creating and capturing demand throughout the entire event registration process. Breaking down event marketing into stages allows event planners to appeal to different audiences at different times throughout the registration process. Product launches.

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Virtual Event Platform Features: What To Look For?

Endless Events

Remember that, due to pandemic-adjacent circumstances, the virtual event market is quite saturated. And this means that attendees will have no problem leaving your event and opting for one that offers a no-frills approach. Registration & Ticketing. Quality production needs to go hand in hand with excellent content.

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77 Event KPIs To Measure Your Event Success

Endless Events

There are no one-size-fits-all best metrics for event planners. While the main event goal of some events is to sell as many tickets as possible, others strive for higher brand recognition or good event marketing metrics. Registration & Attendee KPIs. Number of total registrations. Product views.

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35 Event Marketing Ideas that Work

Social Tables

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

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Go Beyond Event Sponsorship Packages: Forge Long-Term Event Partnerships

Endless Events

Learn all about it in our free production guide infographic. Online Tools to Make Registration a Breeze. Forever gone are the days when event registration meant signing a sheet of paper. Today there are multiple options for attendees to check in to events, whether offline or online.