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What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results.

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Event Marketing on TikTok: 8 Must-Try Ideas

Social Tables

Event promotion and social media have always been a match made in heaven. Event marketing on TikTok is no different. From event ticket sales to drumming up new event clients, event professionals can take advantage of this creative and far-reaching platform to capture the right audiences.

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7 Arguments for Hiring Top Trade Show Staff

Smart Meetings

This will involve training employees or even recruiting people to train up and show the ropes of how the show will run. Well-trained staff don’t need as much training and you can usually trust them to go into the trade show and one-to-one engagement without extensive education. Business Growth.

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The Top 10 Questions to Ask When Buying Event Management Software

Endless Events

Welcome to the golden age of event technology! Back in the dark ages, event marketers had a slim handful of solutions to choose from. The result was that it was difficult to find event management software that fits like a glove. Event sponsor links clicked. Event app adoption. CRM software.

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The Complete Guide to Event Marketing for 2024

Bizzaboo

Looking ahead to the dynamic landscape of 2024, event marketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of event marketing can give your brand the competitive edge it needs.

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19 Brand Activation Ideas To Connect With Your Target Audience

Bizzaboo

Consumers are bombarded with content, events, and promotions dailyso how can your brand stand out? Lets dive into our collection of 19 standout brand activation strategies that can boost your event ROI. A gamified event? Generic campaigns just wont cut it anymore. What is it?

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Event Marketing: 7 Ways To Help Participants Get Buy-in and Justify Conference Attendance

Bizzaboo

However, the fact that event attendance may be down doesn’t mean event marketers should assume their next conference or workshop will be sparsely attended. In fact, according to a recent Bizzabo survey, 98% of event organizers plan to host at least 1 in-person event in 2023 and 85% plan to host 3+ in-person events. .