Bizzaboo

AUGUST 7, 2022

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. of Website Visits from Event Page.

Event Marketing 98

Event Marketing Marketing Marketing Events 98

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Bizzaboo

JULY 30, 2021

Data can be a gold mine for event marketers. To overcome the event impact gap—and create events that deliver fantastic attendee experiences and incredible business results—marketers must look past intuition and tap into the huge wealth of data in their tech stacks. The event rolls around and they join virtually.

Event Marketing 98

Event Marketing Marketing Marketing Platform 98

Smart Meetings

MAY 5, 2021

Seven key tactics event marketers can use to promote virtual networking opportunities include: Conference website: Even when prospective attendees are first exploring your conference agenda and speaker list, you want to make the networking opportunities clear on your event site.

Virtual Events 279

Virtual Events Attendee Social Media Speakers 279

Convene by PCMA

SEPTEMBER 9, 2021

So, how can event marketers use visuals to drive audience engagement and event attendance? Prospective attendees are more likely to identify with an event if they see other participants who look like them in attendance or on the speaker roster. Consider using images in order to: Demonstrate Diversity and Inclusion.

Event Marketing 81

Event Marketing Marketing Marketing B2B 81

Convene by PCMA

DECEMBER 26, 2023

What are your event marketing resolutions for the new year? this year’s disruptors were largely positive for event marketers — like AI and new audiences with changing values. Disruption was the name of the game in 2023.

Event Marketing 72

Event Marketing Marketing Marketing B2B 72

Convene by PCMA

APRIL 30, 2024

Give your prospective attendees sneak peeks, exclusive offers, and other opportunities to be in-the-know on all event-related news. Create and nurture a community that extends beyond the event. More Event Marketing Find past event marketing columns in our archive.

Event Marketing 59

Event Marketing Marketing Marketing Social Media 59

Endless Events

JUNE 27, 2018

Event goal. Event overall mood and tone. Also, what words come to mind when people think of the prospective venue? Choosing a unique event venue that has synergy with the brand is what will set you apart from the competition. Mansion for a brand breaking into the luxury market. Positioning statement.

Venue 237

Venue Events Sustainability Fashion 237

Bizzaboo

AUGUST 4, 2023

Even in our increasingly digital world, face-to-face interactions can never be replaced, making B2B event marketing essential to your larger marketing strategy and to business success overall. of event organizers, with 19.1% What is B2B event marketing? B2B event marketing is essential for many reasons.

B2B 52

B2B Event Marketing Marketing Marketing 52

Bizzaboo

AUGUST 24, 2022

Inspire your event strategy with these event marketing examples from leading brands including Apple, Glassdoor, Marketo, and SpaceX. Events are more than just stuffy meetings and crowded exhibition halls. But how do you take the idea of bringing people together and turn it into an essential marketing channel?

Event Marketing 52

Event Marketing Marketing Marketing Retreat 52

Bizzaboo

MARCH 19, 2024

Bizzabo has been named a Leader in the 2024 Gartner® Magic Quadrant™ for Event Technology Platforms. Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences.

Event Technology 69

Event Technology Platform Technology Technology 69

Eventtia

DECEMBER 11, 2021

Technology is the key to any successful hybrid event. A hybrid event, as we know, is a combination of a live, in-person event and a virtual event, and technology is important in bridging the live and virtual components, as well as facilitating the delivery of virtual components to the virtual audience.

Event Technology 62

Event Technology Technology Technology Social Media 62

Endless Events

JULY 19, 2018

It’s easy to get carried away with the capabilities of AI for events and what that means for event goers – you’re event profs after all! After all, you deploy chatbots and event apps solely online. You can even gauge their expectations for your next event. And we’re excited about them for the event industry.

Event Apps 204

Event Apps Social Media Events Attendee 204

Eventtia

APRIL 1, 2022

Not to mention, you’ll also need to manage separate costs and logistics for these two aspects of the event, including potentially two different marketing budgets. You should look for a virtual event platform like Eventtia that allows real-time interaction between your physical venue and your virtual attendees.

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

MeetingsNet

APRIL 12, 2024

That is why we need mentors who are father down the road in their career,” or perhaps younger mentors who are savvy about technology or the motivations and communication styles of their cohorts. When a planner finds a prospective mentor, “simply ask if they might have, say, 30 minutes a week for you to bounce situations and ideas off of them.

Planner 105

Planner Meeting Online Trade Show 105

MeetingsNet

JANUARY 31, 2020

A new generation of virtual reality aimed at the meetings and events market has been developed by Accenture’s Extended Reality practice in collaboration with Qualcomm Technologies, making remote site inspections more robust for meeting planners.

Remote 83

Remote Prospect Planner Technology 83

Eventtia

NOVEMBER 7, 2022

Sponsorship remains one of the most popular ways to fund an event, and an event proposal can function as a sponsorship proposal for securing these sponsorship deals. What’s The Content of an Event Proposal? Knowing the people behind the event may help the event proposal’s reader in weighing the value of the event.

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Proposal Prospect Sponsors Events 118

Stova

APRIL 25, 2024

When you personalize the email marketing campaign for each prospect, you speak to them and their needs. They learn to trust you and your brand, which is essential if they’re going to attend your events. Email as a communication technology hasn’t changed much over the years, except for a few innovations.

Marketing 105

Marketing Marketing Social Media Audience 105

Bizzaboo

JULY 28, 2023

Regardless of whether you’re planning a dazzling conference, a mind-blowing trade show, or an interactive webinar, success starts with effective event marketing. But how do you market your event effectively? Well, that depends on the event marketing tools you use.

Event Marketing 52

Event Marketing Marketing Marketing Social Media 52

Bizzaboo

SEPTEMBER 5, 2023

Add songs your speakers choose and keynotes or songs tied to the event’s theme. Ship Prospective Attendees Edible Invitations Want to create a real, lasting impression? Promote Wearable Event Technology Today’s attendees are hungry for high-tech event experiences that deliver more value than traditional events.

Promotion 98

Promotion Registration Prospect Social Media 98

Meeting Tomorrow

APRIL 17, 2019

For instance, the following are just a few common event goals and the essential types of data that event marketers will track: Capture New Leads — Lead capture software is a worthy investment for event managers. Hopefully, you’ll come away from the event with more valuable prospects.

Social Media 84

Social Media Prospect Events Promotion 84

Bizzaboo

MARCH 20, 2023

In the events industry , it’s all about doing more with less and creating jaw-dropping experiences regardless of the resources you’re working with. To get the best results in this challenging environment, event planners must consolidate their technologies and efforts wherever possible to streamline workflows and execute project deliverables.

Website 52

Website Event Marketing Planner Marketing 52

Bizzaboo

MARCH 20, 2023

In the events industry , it’s all about doing more with less and creating jaw-dropping experiences regardless of the resources you’re working with. To get the best results in this challenging environment, event planners must consolidate their technologies and efforts wherever possible to streamline workflows and execute project deliverables.

Website 52

Website Event Marketing Planner Marketing 52

Social Tables

DECEMBER 27, 2018

Here, we cover the top 19 trends which promise to shake up event planning and hospitality in 2019 and beyond. Industry Performance Trends Attendee Experience Trends Meeting Destination Trends Event Technology Trends Meeting Design Trends. Use personalization as a means of attracting events and creating value. Holy moly.).

Trends 167

Trends Meeting Planner Venue 167

Bizzaboo

APRIL 16, 2023

From webinars and field marketing events to recruiting events and sales kick-offs, there’s no shortage of different types of corporate events companies can organize. 4 Reasons for Hosting a Corporate Event According to Allied Market Research, the U.S. corporate event market — which hauled in $95.3

Retreat 104

Retreat Trade Show Events Prospect 104

Bizzaboo

JULY 7, 2021

Experiential marketing brings your brand to life with unique experiences—in-person or using virtual event technology. Experiential marketing can be part of your overall event marketing strategy or it can be something entirely different. Experiential events do. Jetblue and the ultimate ice breaker.

Marketing 105

Marketing Marketing Social Media Media 105

Bizzaboo

NOVEMBER 7, 2022

Event professionals have a million things on their plates at any time. They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning.

Social Media 98

Social Media Registration Sponsors Events 98

Bizzaboo

DECEMBER 19, 2018

We've compiled the most comprehensive list of US event agencies on the internet for 2019. According to the Event Marketing 2019 Report , events are the single-most effective marketing channel. We've poured over the internet to discover the most reputable US event agencies in the world. Bolt Marketing Group.

Advertising 105

Advertising Sports Events Trade Show 105

Stova

JULY 19, 2024

Successful event communications is the gravity that pulls prospective attendees through your registration process. It inspires people to turn out for your event in record numbers and rave about the experience to colleagues and friends. Show prospects your emails are well worth opening before asking them to register.

Registration 52

Registration Communications Communications Prospect 52

Social Tables

MARCH 14, 2024

Advertising is one of the most important jobs any planning team undertakes, whether organizing an online or in-person event. Event marketing helps planners connect with their audience, making promoting upcoming functions easier, highlighting their mission, and generating leads. What is digital marketing?

Marketing 78

Marketing Marketing Social Media Advertising 78

Bizzaboo

JANUARY 10, 2024

Although many brands have already started building in-house event marketing teams, many more haven’t. This is where a specialized agency can help: brainstorming virtual event ideas and bringing them to life to keep up with growing audience expectations. Digital Experiences. Communications.

Management 98

Management Advertising Events Consulting 98

Eventtia

OCTOBER 20, 2022

Identify required documents, both those required by the event team (internal) and external stakeholders like sponsors, talents, and vendors. Securing event sponsorships. Create a shortlist of prospective sponsors and then create well-written sponsorship proposals for each (keep them personalized if possible.)

Event Planning 62

Event Planning Vendor Registration Social Media 62

Bizzaboo

NOVEMBER 14, 2022

What’s an event planner to do? Simple: Secure event sponsorships. As the events market continues to grow, ResearchAndMarkets predicts that sponsorship will account for the lion’s share of event revenue this year. Virtual and hybrid events rely more on technology than in-person events did previously.

Sponsors 98

Sponsors Events Virtual Events Website 98

Travel Daily Media

AUGUST 10, 2020

The post Cvent Engagement Hub – The all-in-one virtual event solution for the post-COVID time is here appeared first on TD (Travel Daily Media) Travel Daily. Cvent, a market-leading meetings, events, and hospitality technology provider, unveiled its all-new virtual event solution, the Cvent Engagement Hub.

Virtual Events 40

Virtual Events Sponsors Prospect Technology 40

Maritz Global Events

JANUARY 28, 2020

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. For many associations, events are key strategies for member outreach and growth. To increase event attendance, yearly conferences must consistently achieve their goals for growth and evolution. Year-round social media.

Social Media 52

Social Media Attendee Events Event Design 52

Eventtia

APRIL 18, 2022

For virtual event and in-person event) secure your technology stack: Virtual event platform (for virtual event). Event management solution. Online event registration/ event ticketing solution. Marketing and promotion tools. Technology stack. Event website. Marketing plan.

Sponsors 62

Sponsors Social Media Registration Events 62

Stova

MARCH 17, 2023

What is Experiential Marketing Experiential marketing is a strategy designed to engage consumers and encourage direct participation with a brand and/or its products, experiential marketing includes things like event marketing and street marketing.

Marketing 40

Marketing Marketing Registration Advertising 40