Convene by PCMA

APRIL 30, 2024

Event marketers can embrace nostalgia by celebrating milestone years in meaningful ways, creating graphic timeline displays showing the industry’s — and event’s — evolution, and creating museum-like vignettes showcasing vintage technology or products. More Event Marketing Find past event marketing columns in our archive.

Event Marketing 59

Event Marketing Marketing Marketing Social Media 59

Smart Meetings

APRIL 8, 2022

Niekamp was previously director of brand and marketing at Miraval Resorts, and she is a member of Global Wellness Institute’s Diversity, Equity and Inclusion Initiative on behalf of Miraval Resorts. OVG360 , Oak View Group’s sustainability-focused venue management division, named O’Dell president of venue management. Von DeLuna.

Public Relations 130

Public Relations Hospitality Government Management 130

Maritz Global Events

AUGUST 21, 2019

Public Relations Flubs. Public relations is an integral part of any event’s marketing, but sometimes, instead of driving engagement and attendance, public relation stunts end up backfiring, causing public outrage. Marketing Misfires. About Sarah.

Event Planning 68

Event Planning Public Relations Events Preparation 68

Convene by PCMA

APRIL 20, 2023

In the future, however, the focus could shift to building community by giving attendees a voice in event content, speaker selection, etc. The following technologies are related to Web 3.0, BASE TECHNOLOGY: Artificial Intelligence (AI) Event marketers are already reaping the benefits of using AI software.

Technology 105

Technology Technology Events Event Marketing 105

Bizzaboo

JANUARY 8, 2024

Event branding aims to establish a cohesive and consistent experience for attendees, sponsors, and stakeholders, ultimately leaving a lasting impression and building brand recognition. What is the Difference Between Event Branding and Event Marketing?

Conference 105

Conference Social Media Sponsors Registration 105

Bizzaboo

JANUARY 10, 2024

Although many brands have already started building in-house event marketing teams, many more haven’t. This is where a specialized agency can help: brainstorming virtual event ideas and bringing them to life to keep up with growing audience expectations.

Management 98

Management Advertising Events Consulting 98

Convene by PCMA

DECEMBER 30, 2021

Immediately, WPA’s president, Vic Mason, committed to being fully transparent about the event with all stakeholders. The proactive, open, and authentic messaging ensured that WPA controlled its own narrative in the months leading up to the event. Read the health and safety requirements for NBAA-BACE here.

Public Relations 98

Public Relations Events Communications Communications 98