Convene by PCMA

AUGUST 13, 2021

In July, Evolio Marketing and Lippman Connects published “Attendee Acquisition and Event Marketing Survey Report,” offering a glimpse into what 89 event marketers have on their minds and on their drawing boards as the pandemic wears on.

Event Marketing 98

Event Marketing Marketing Marketing Virtual Events 98

Bizzaboo

APRIL 19, 2023

Event marketing can be a complex and time-consuming process, but it is essential for ensuring that your event is a success. A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Bizzaboo

SEPTEMBER 19, 2022

However, the fact that event attendance may be down doesn’t mean event marketers should assume their next conference or workshop will be sparsely attended. In fact, according to a recent Bizzabo survey, 98% of event organizers plan to host at least 1 in-person event in 2023 and 85% plan to host 3+ in-person events. .

Event Marketing 104

Event Marketing Conference Marketing Marketing 104

Endless Events

FEBRUARY 11, 2022

How To Gamify Events? Include gamification in your event marketing strategy – event gamification works best when people know all about the challenge before the event kicks off. As mentioned, choosing one method of gamification for events over another depends on your specific event goals.

Platform 317

Platform Sponsors Social Media Events 317

Smart Meetings

JANUARY 12, 2023

PCMA acquired Event Marketing Association-UK, a community of more than 800 corporate event marketing professionals from the United Kingdom. The event will move to Walter E. PCMA partnered with American Geophysical Union, a global earth and science publisher, to focus on active steps to address climate change.

Panel 228

Panel Publishing Networking Conference 228

Eventtia

JUNE 28, 2022

But you can’t afford to take any shortcuts if you expect your event to be successful. Enter event marketing automation — the marvel can help you eliminate tedious marketing chores and get things done in less time while helping you achieve more than you ever thought possible. What is event marketing automation?

Automation 77

Automation Event Marketing Event Planning Marketing 77

Endless Events

NOVEMBER 16, 2018

They are your in-house ideators and implementers of the media, marketing, attendee engagement, and more. The creative committee builds the brand of your event and ensures it’s consistent throughout the entire event, from pre-event marketing to an after-event survey.

Event Planning 325

Event Planning Social Media Events Trade Show 325

Endless Events

JANUARY 25, 2018

Marketing: What event marketing costs will there? Is there a budget set for Facebook ads, traditional marketing, giveaways, and contest prizes? Video production and Photography: How will your videographer or photographer charge you for capturing the event? Could different spaces have different costs? Luxury hotels.

Vendor 329

Vendor Events Venue Event Planning 329

Bizzaboo

AUGUST 24, 2022

Inspire your event strategy with these event marketing examples from leading brands including Apple, Glassdoor, Marketo, and SpaceX. Events are more than just stuffy meetings and crowded exhibition halls. But how do you take the idea of bringing people together and turn it into an essential marketing channel?

Event Marketing 52

Event Marketing Marketing Marketing Retreat 52

Bizzaboo

MARCH 15, 2023

Over the last three years, Skift Meetings has hosted more than 80,000 attendees at 26 webinars and events, published 27 reports, written more than 500 articles, and more. Corporate Event News Corporate Event New s caters to senior-level corporate event professionals and provides the latest industry information, tools, and solutions.

Website 98

Website Planner Certification Publishing 98

Endless Events

FEBRUARY 22, 2019

A public shout-out at the event and on social media. Finally, include gamification in your event marketing strategy – before and during. Final thoughts on event gamification. Have you used event gamification before? Priority when asking questions during sessions. What was the outcome?

Attendee 310

Attendee Social Media Event Apps Sponsors 310

Endless Events

JUNE 10, 2022

At Endless Events, we recognize follow-up meetings after events as one of the most important data points for measuring event marketing success. We talk to our clients and ensure they get event feedback from their attendees, sponsors, and other stakeholders.

Meeting 348

Meeting Sponsors Audience Events 348

Social Tables

OCTOBER 20, 2022

Designers also have the ability to preview the virtual event registration page prior to publishing it live. Remind them of the webinar date, start time, and schedule of events, but don’t spam registrants’ inboxes. Email registrants one week, one day, and one hour prior to the event. Practice the presentation in advance.

Registration 158

Registration Virtual Events Advertising Social Media 158

Bizzaboo

SEPTEMBER 13, 2023

Ultimately, the networks you choose for event promotion will depend on who you’re trying to reach (more on that later!). Why Social Media Event Marketing is Important Social media platforms have billions of active users, providing event organizers with an opportunity to reach a vast audience. With more than 4.62

Social Media 59

Social Media Promotion Media Event Marketing 59

Eventtia

MAY 25, 2023

Looking for more ways to increase the number of registrations or ticket sales for your events? Or are you an event planner looking to improve attendee engagement in your next event? However, especially for event planners not familiar with SEO or digital marketing, SEO can be very complex to plan and execute.

SEO 62

SEO Event Marketing Marketing Marketing 62

Bizzaboo

JULY 28, 2023

Regardless of whether you’re planning a dazzling conference, a mind-blowing trade show, or an interactive webinar, success starts with effective event marketing. But how do you market your event effectively? Well, that depends on the event marketing tools you use.

Event Marketing 52

Event Marketing Marketing Marketing Social Media 52

Convene by PCMA

NOVEMBER 18, 2024

The same went for other single-use items used for corporate event marketing, like furniture. Composting is usually so easy to bring on site, as well as recycling,” Analog Events founder and CEO Jordan Kaye said, and it’s very easy to quantify. That, in turn, he said, translates to how their events are produced.

Vendor 59

Vendor Sustainability Events Education 59

Convene by PCMA

JULY 17, 2023

Architecting Choice Marriott, PCMA, CEMA, and Storycraft Lab recently released a report, “ Six Truths for Innovative Event Strategies ,” that is primarily influenced by corporate event marketers but can be applied to association annual conferences. Create and publish recommended itineraries.

Attendee 98

Attendee Publishing Events Consulting 98

Bizzaboo

DECEMBER 4, 2024

If the responses are good and the event ROI was high, you could also use these answers as proof demonstrating to future sponsors your sponsorship opportunities are a great investment. Bonus Tip: According to our Event Marketing Report , 54% of event marketers have trouble showing event ROI to key decision-makers.

Sponsors 105

Sponsors Speakers Attendee Virtual Events 105

Bizzaboo

MARCH 19, 2024

.” A modern, open platform designed for scale Bizzabo’s Event Experience OS is a modern, intuitive end-to-end platform built for managing events of all sizes, types, and formats. Find out how Bizzabo helps the world’s top event marketers build more events that matter. and/or its affiliates in the U.S.

Event Technology 116

Event Technology Platform Technology Technology 116

Convene by PCMA

AUGUST 5, 2024

Valerie Sumner, founder and principal at VRS Meetings & Events, Inc., is an enthusiastic user of AI platforms , including Spark AI and ChatGPT, for a long list of event-related analyses and tasks. Using generative AI “professionalizes” writing, Hauser and Doshi wrote in a paper that was published in July in Science Advances.

Publishing 98

Publishing Technology Technology Platform 98

Convene by PCMA

OCTOBER 22, 2021

With that in mind, we are dedicating the upcoming edition of Convene fully — our first single-topic issue — to the climate crisis, and what the business events industry is doing to address this global challenge. By shifting our focus from short- to long-term, event marketers can do more than react to change.

Sustainability 98

Sustainability Public Relations Events Event Marketing 98

Convene by PCMA

OCTOBER 9, 2023

With more attendees registering later for events, the two-month period right before the event has become the make-it-or-break-it point for marketers. Kimberly Hardcastle-Geddes New, yet-to-be published proprietary research from Freeman shows that roughly half of attendees register just five weeks before show time.

Registration 105

Registration Publishing Public Relations B2B 105

MeetingsNet

AUGUST 19, 2019

The list indicates that experiential events are on the rise. Gallery Slide description: Works with businesses to design, plan, and manage corporate conferences, meetings, and events. Image Alt Text: 01_Anna Marie Events.jpg Gallery Slide Headline: Anna Marie Events Published: 02_Evolution Event Solutions.jpg.

Trends 68

Trends Publishing Meeting Logistics 68

ITA Group

JUNE 8, 2021

Mark Fisher has been a marketer for over 25 years, and he’s created event marketing plans for some of the largest high-tech tradeshows, meetings and events in the industry. He was also a marketing manager for the Life Sciences group at Microsoft Corporation. Have you always been the teaching type?

Management 90

Management Sponsors Trade Show Healthcare 90

Travel Daily Media

APRIL 21, 2024

. “The Meetings Show Asia Pacific represents a watershed moment for the MICE industry throughout the region and globally,” said David Blansfield, Executive Vice President and Group Publisher, Northstar Travel Group.

Meeting 93

Meeting Trade Show Incentives Sustainability 93

Bizzaboo

APRIL 3, 2023

If you’re looking for the most comprehensive list of event marketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that.

Marketing 105

Marketing Marketing Trends Virtual Events 105

Bizzaboo

JULY 12, 2022

you’re looking for the most comprehensive list of event marketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that. Bizzabo , 2020).

Marketing 105

Marketing Marketing Trends Virtual Events 105

Bizzaboo

JANUARY 8, 2024

Event branding aims to establish a cohesive and consistent experience for attendees, sponsors, and stakeholders, ultimately leaving a lasting impression and building brand recognition. What is the Difference Between Event Branding and Event Marketing?

Conference 105

Conference Social Media Sponsors Registration 105

Bizzaboo

OCTOBER 16, 2022

You have to ensure that they don’t forget your event from event to event and touchpoint to touchpoint. In this article, we’ll explore the attendee experience, why your events must create satisfying attendee experiences, and event marketing examples you can learn from to improve the attendee experience at each event.

Attendee 98

Attendee Speakers Events Networking 98

Conferences that Work

SEPTEMBER 21, 2016

Campaign components: One (1) post-stay blog post highlighting the Property Z as a venue for corporate conferences/meetings/events. Ideally, this blog post would be published both on your company’s blog and on your Linkedin page. Complimentary parking. Two (2) real-time Twitter photo posts during your stay.

Marketing 130

Marketing Marketing Social Media Sponsors 130

Eventtia

OCTOBER 26, 2017

Create an event webpage, start a blog, publish a few posts, share them on your social media, and … done! You just promoted your event and reached a bigger number of potential attendees. La entrada What is Content Marketing for Events, and How Does it Really Work?

Marketing 78

Marketing Marketing Social Media Publishing 78

Bizzaboo

MARCH 13, 2023

But because you’re competing against every company in the world (plus all the distractions of life) for attention when you host a virtual event, you may have to employ additional tactics to attract as many participants as you can. Keep these virtual event marketing basics in mind as you develop your promotional strategy.

Virtual Events 85

Virtual Events Registration Promotion Social Media 85

Social Tables

OCTOBER 6, 2018

The only thing I wish I could do on the software but can’t, is to show where each water bottle is to be placed on stage,” jokes Cathi Culbertson, VP of Event Marketing & Conferences for the company. And more events.). Published October 6, 2018. – Oh wait, I work in events.”

Meeting 158

Meeting Trade Show Events Social Media 158

Convene by PCMA

MARCH 16, 2022

For adherents of the “create once, publish everywhere” school of thought, this strategy is indispensable. But it also means leveraging the power of your website’s content management system (CMS) to create semantic content: structured collections of meaningful data points that can be put together in different ways for different contexts.

Website 111

Website Automation SEO Social Media 111

Bizzaboo

MARCH 15, 2023

Over the last three years, Skift Meetings has hosted more than 80,000 attendees at 26 webinars and events, published 27 reports, written more than 500 articles, and more. Corporate Event News Corporate Event New s caters to senior-level corporate event professionals and provides the latest industry information, tools, and solutions.

Website 52

Website Planner Certification Publishing 52

Social Tables

DECEMBER 5, 2018

Elevate the impact of your event merchandise by following these simple tips and best practices. Published December 5, 2018. – Oh wait, I work in events.” However, high-quality merchandise boosts your revenue and guest satisfaction if done right and shouldn’t be overlooked. ” You need this newsletter.

Attendee 146

Attendee eCommerce B2B Registration 146