Endless Events

FEBRUARY 22, 2022

This week’s iconic guest is the knowledgeable Gianna Gaudini , an event marketing strategist who understands events inside and out. She worked as Marketing Events Lead at Google for nine years and Head of Events at AWS for nearly two years. ” From event planning to event marketing.

Event Planning 347

Event Planning Virtual Events Events Audience 347

Eventtia

JANUARY 15, 2025

Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? What Is Event Marketing? Why Does Event Marketing Work? Ready to get started?

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

Endless Events

MARCH 24, 2022

There are no one-size-fits-all best metrics for event planners. While the main event goal of some events is to sell as many tickets as possible, others strive for higher brand recognition or good event marketing metrics. Attendee retention : how many attendees have attended the event before (loyalty rate); 4.

Platform 334

Platform Sponsors Events Social Media 334

Endless Events

APRIL 8, 2022

It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events. As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtual events put together. The same goes for content delivery.

Audience 306

Audience Virtual Events Events Communications 306

Endless Events

APRIL 23, 2021

Let’s take post-event marketing, for example. Whether you’re looking to keep people interested after the fact, trying to create hype for an upcoming event, or simply want to keep engaging with your attendees once the event is over, video assets are your new BFF. Put Your Videos Out There.

Social Media 316

Social Media Events Virtual Events Audience 316

Social Tables

FEBRUARY 17, 2022

Event promotion and social media have always been a match made in heaven. Event marketing on TikTok is no different. From event ticket sales to drumming up new event clients, event professionals can take advantage of this creative and far-reaching platform to capture the right audiences. Get started today.

Event Marketing 179

Event Marketing Marketing Marketing Social Media 179

Endless Events

FEBRUARY 28, 2023

Make sure you consider these high-ticket items at a minimum: Venue Speakers Food and beverage Furniture and equipment Staffing (event coordinators, clean up, security, etc.) And you can’t host your event and community in the same place, either. Try gamifying your small virtual events to build traction.

Sponsors 304

Sponsors Fashion Virtual Events Social Media 304

Bizzaboo

DECEMBER 4, 2024

By the end of the piece, you’ll learn the questions you can ask using audience engagement software that will help you gather honest opinions from attendees, sponsors, exhibitors, and speakers — and how you can use that data to measure success, identify areas of improvement, and ultimately enhance your overall event strategy.

Sponsors 105

Sponsors Speakers Attendee Virtual Events 105

Bizzaboo

JULY 25, 2022

You’ve built an all-star lineup of virtual speakers for your next event. It’s time to tackle speaker management for your event. . of event organizers find it easier to enlist outstanding speakers for virtual events than in-person gatherings. Jumpstart future event initiatives.

Virtual Events 98

Virtual Events Speakers Rehearsal Management 98

Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

Event Marketing 148

Event Marketing Marketing Marketing SEO 148

Endless Events

SEPTEMBER 15, 2022

The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. Attendee Tracking: The Basics.

Benefits 303

Benefits Attendee Registration Event Apps 303

Smart Meetings

APRIL 14, 2022

Predictions are that 40% of 2022 events are projected to happen online, there will be a 37% increase in companies’ virtual event spending, and 20% of trade shows will remain virtual. But the reality is that 80% of virtual attendance is free.

Trade Show 246

Trade Show Virtual Events Sponsors Events 246

Endless Events

FEBRUARY 11, 2022

It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. No wonder it has become one of the most popular benefits of event platforms ! Most event platforms on the market offer both in-person as well as virtual event gamification solutions.

Platform 317

Platform Sponsors Social Media Events 317

Endless Events

JUNE 15, 2022

This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. That’s why it’s also known as engagement marketing. In a sense, all events are experiential. How To Plan Experiential Events.

Marketing 296

Marketing Marketing Audience Social Media 296

Bizzaboo

DECEMBER 22, 2020

The most authoritative list of 2021 virtual events and conferences on the internet. Virtual events are nothing new but—as we discuss in our comprehensive guide to coronavirus and events —we're seeing many organizers pivot from in-person to digital. Virtual Events & Conferences in 2021. Start Date.

Virtual Events 105

Virtual Events Conference Insurance Events 105

Bizzaboo

MARCH 13, 2023

Despite the return of in-person events, virtual events are here to stay. In fact, 93% of event professionals plan to invest in virtual events moving forward. In large part, that’s because more than 80% of event organizers agree that virtual events help them reach a wider audience.

Virtual Events 85

Virtual Events Registration Promotion Social Media 85

Convene by PCMA

DECEMBER 7, 2021

Throughout the disruptions brought on by COVID-19, event marketers have not only persevered but learned some important lessons along the way. I will encourage better listening.” — Jacquelyn Wells, senior vice president and marketing strategist. based events. “I But did we really listen to our audiences?

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Bizzaboo

MAY 24, 2023

That said, email marketing success is possible when you craft an email around a goal, such as generating event registrations or downloading a new piece of content. More than ever, event marketers are challenged to stand out. 2: Speaker Announcement Subject: Save the Date! Key takeaway: Sometimes, simple is best.

Event Marketing 98

Event Marketing Marketing Marketing Affiliate 98

Bizzaboo

JUNE 20, 2022

Virtual events are still new. How do you build a virtual event pricing strategy? VIP Velvet Rope Time with Speakers, Thought Leaders, or Influencers. These can come in Q&As, networking lounges, or even virtual happy hours. Hosting satellite events (micro-events) in convenient locations.

Virtual Events 87

Virtual Events Sponsors Certification Events 87

Smart Meetings

JUNE 15, 2021

Whatever it is, content is arguably the dominant force behind events, especially virtual events. I think both planners and producers of live events learned a lot,” Stewart said. “We We realized we can no longer choose specific sessions and presentations to highlight the [virtual event]. Call it king.

Audience 248

Audience Virtual Events Planner Production 248

Bizzaboo

AUGUST 24, 2023

Looking ahead to the dynamic landscape of 2024, event marketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of event marketing can give your brand the competitive edge it needs.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Social Tables

OCTOBER 20, 2022

But how do webinar organizers take an idea and transform it into an appealing virtual event? Which webinar best practices do the most successful virtual event planners and organizers follow? We cover a variety of webinar best practices that can help new organizers and seasoned virtual event planners alike.

Registration 158

Registration Virtual Events Advertising Social Media 158

Bizzaboo

SEPTEMBER 19, 2022

The rise of virtual events that are free to attend and don’t require any travel. However, the fact that event attendance may be down doesn’t mean event marketers should assume their next conference or workshop will be sparsely attended. The key to getting people to your event?

Event Marketing 104

Event Marketing Conference Marketing Marketing 104

Endless Events

JUNE 10, 2022

free ticket to your next in-person event). The fastest and easiest way to survey your audience is during the event itself. You can get the host or speaker to do a show of hands, or ask people to use your hashtag to send questions. How did you hear about our event? What did you like/dislike the most about the event?

Meeting 348

Meeting Sponsors Audience Events 348

Bizzaboo

JULY 12, 2022

you’re looking for the most comprehensive list of event marketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that. Virtual Event Statistics.

Marketing 105

Marketing Marketing Trends Virtual Events 105

Smart Meetings

JULY 12, 2022

Event marketers are ramping up in-person events with a fresh perspective provided by two years of virtual meetings and the proliferation of tech specifically focused on video conferencing. One way to accomplish a win-win is through partnerships with conservation groups, creating events that raise funds.

Meeting 246

Meeting Panel Online Attendee 246

Endless Events

APRIL 21, 2023

The Co-Creation Variable in Event Partner Marketing Next, Will wants to talk about how PLX managed to co-create content with its partners. “I They want their attendees or their speakers to help create unique content. With a physical event, “what makes everyone say, ‘I’m going to be at the event. They post pictures.

Conference 194

Conference Marketing Marketing B2B 194

Endless Events

APRIL 4, 2023

Regardless of your pharma brand’s size, events can be a brilliant addition to your marketing mix, boosting awareness, engagement, and sales. Pharma event management is no joke, though. From balancing a budget to finding the perfect venue and speakers, you’ve got to juggle a lot to put on an all-star event.

Events 156

Events Speakers Audience Promotion 156

Social Tables

JUNE 8, 2022

Track retention levels to see how many audience members attend virtual and hybrid events. Retention measures how long individuals are viewing your content or are active in your virtual event room. If you notice a gradual decline during your event, audience members likely became less engaged over time.

Audience 149

Audience Speakers Attendee Virtual Events 149

Convene by PCMA

AUGUST 29, 2022

This year will be marked by learning through trial and error, the speakers told the audience at a breakout session at the JW Marriott in Nashville at CEMA Summit ‘22, held July 31–Aug. Sixty-four percent of marketing leaders say they’re only moderately or not at all effective at executing virtual events that deliver value to the organization.

Event Marketing 84

Event Marketing Marketing Marketing Healthcare 84

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

The MICE Blog

AUGUST 11, 2021

Teresa Al Dente, President & CEO at the Drag Taste virtual experience, spoke with Rachel Moore, Director of Global Campaigns at Hubilo and told the story of their pivot from live to virtual events. In March 2020, when they had to shut down due to COVID-19, five days later, they developed the virtual experience.

Trends 173

Trends Events Virtual Events Audience 173

Bizzaboo

APRIL 3, 2023

If you’re looking for the most comprehensive list of event marketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that.

Marketing 105

Marketing Marketing Trends Virtual Events 105

Endless Events

JANUARY 5, 2023

In this episode of the Event Brew podcast , Will and Arianna discuss why event gamification in events misses the mark. Together, they’ll brainstorm how to implement in-person and virtual event gamification to benefit attendees and organizers authentically. Arianna’s Gripe with Event Gamification.

Events 177

Events Sponsors Virtual Events Speakers 177

Eventtia

DECEMBER 1, 2022

Virtual events erupted in 2020 as they filled the void for in-person events, and they seem to be here to stay. Recently, the Missouri Chamber of Commerce and Industry hosted a virtual event that reached around 7,000 students across the state of Missouri. How to maximize engagement with online events.

Automation 62

Automation Virtual Events Marketing Marketing 62

Smart Meetings

APRIL 25, 2024

Many of the products for content and speaker management are now way too complex and expensive to do everything natively. That could be Kahoot gamification capabilities, Remo scientific poster sessions or Sessionboard speaker management or even custom-built apps. Simple doesn’t mean a single tool, however.

Platform 130

Platform Production Audience Speakers 130

Bizzaboo

MARCH 13, 2023

Despite the return of in-person events, virtual events are here to stay. In fact, 93% of event professionals plan to invest in virtual events moving forward. In large part, that’s because more than 80% of event organizers agree that virtual events help them reach a wider audience.

Virtual Events 52

Virtual Events Registration Promotion Social Media 52