This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
How to Elevate Your TradeShow Booth Experience 08 May 2024 In the dynamic realm of event management, tradeshows serve as pivotal hubs for engagement, networking, and brand representation. There are many benefits of tradeshows for professionals in the meetings and events industry.
The leads you capture are what makes the event worthwhile. Consider the tradeshow to be your stage – and you need to be performing from the moment you leave your hotel room until the moment you return. Promote the Event (Like it’s your Own). Be on your Best Behavior. Follow Up Right Away.
Planning to attend a tradeshow can be overwhelming; having a clearly defined set of goals and a timeline can help you spread things out and ensure you have a successful show. From the initial strategizing and planning to the actual day of the event, here’s how to prepare for a successful show.
Whether it’s a purely online event like a webinar or a hybrid event where online participants can be part of a real life event, virtual events can be a welcome addition for your audiences. Gain the trust of your audience by learning the ropes and getting an eventplanning certification.
Your tradeshow is just a few months away and you're knee-deep in the stages of planning your biggest or smallest event of the year. To make sure your event is a success, you will need a great marketing and promotional strategy to increase attendance and boost ticket sales.
3 Reasons to Hire an Accredited DMC 15 May 2024 In the dynamic realm of event management, tradeshows serve as pivotal hubs for engagement, networking, and brand representation. There are many benefits of tradeshows for professionals in the meetings and events industry. These strategies can help.
Garcia will work to further elevate the company’s reputation as a leader in the experiential event and entertainment industry. She possesses fine-tuned expertise in strategic eventplanning, experiential marketing, brand activation and working with the media, lifestyle and entertainment sectors.
?? The Best of the Best: Telling Stories: Back To The Basics – Storytelling For Virtual Events. Spice It Up: Unique & Exciting Virtual TradeShow Ideas. ? Speaking of virtual tradeshows. This webinar is here to help: So Many Options, So Little Time: Choosing A Digital Event Platform!
TradeShows: Showcasing the latest products, services, and technologies, tradeshows provide a platform for businesses to connect with potential customers and partners. This stage is where the blueprint for the event comes to life, setting the tone for everything that follows.
When you start planning an event, one of the first things you should do is figure out your eventplanning timeline. The next time you start to plan an event, consider using this helpful guide to create an eventplanning schedule that works for you. What is a long-term eventplanning timeline?
Remember to factor in all of your expenses, so you have a better idea of your actual event ROI. So, if you spent $25,000 on a tradeshow that brought in $50,000: $50,000 – $25,000 = $25,000. Even so, you want profit margins to be as high as possible because they show how efficiently you profited from this event. .
If this is your first time planning an event, chances are, knowing where to get started can be daunting, but fear not as you’ve come to the right place. In this ultimate eventplanning guide, we will discuss all you need to know about planning, organizing, and executing an event in this step-by-step guide.
Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. When it comes to tradeshow lead retrieval, lots of exhibitors have decided to exercise an abundance of caution and not initiate a strategy. For many tradeshow exhibitors, GDPR stands for “gosh-darned problematic regulation.”
You can also use gamified challenges to highlight your sponsors or show your audience what matters to you. PCMA EduCon 2021 , for example, hosted a walking challenge to promote fitness and health. Event gamification helps you encourage your attendees to focus their attention on what matters. Gamified Polling & Feedback.
Check out our free eventplanning checklist to make sure your next event runs smoothly and stress-free. Wipe the Rust off Those TradeShow Tools. Training is an important part of exhibitions since they prepare your team throughout the off-season to deal with the rigors of the events themselves.
With that, we’ve also sprinkled in some ideas for seating people, choosing new event tech, and promoting your event. Want a truly engaging event experience? Despite High Costs, Events Are Still the Best Marketing. Here’s How You Should Promote Your Events. Social Media for TradeShows.
Ever wonder how CMP, CSEP, CPCE, CGMP prepare you for eventplanning? Curious if eventplanning certifications can actually help you learn more about the industry or take your career to the next level? We'll also show you how to use online eventplanning classes to your advantage at the end of the article.
But if you think you have what it takes to be an event professional, check out the following choices for eventplanning careers — there might just be something for you. 8 EventPlanning Careers That Are in Demand. Event Planner. From conferences to high-end galas, event planners do it all.
Once you know your purpose and who you want to reach you can plan the details. Then comes promotion where youll share the news with your audience through emails, social media announcements, event webpages, or even targeted ads. When its finally showtime make sure everything runs smoothly and aligns with your plan.
You also need to measure your Net Promoter Score, which has become an industry standard. Feedback on specific sessions, speakers, and various event aspects would also lend an insight into the true satisfaction levels of your attendees and how they talk about the event after it’s finished.
After all, what makes an incredible event is not the stage and the logistics, but the atmosphere and the positive emotional state of the attendees. Any event can be experiential: conferences, meetings, exhibitions, tradeshows, and corporate events. Experiential Events As Part Of Community Marketing.
Ever wonder how the alphabet soup of CMP, CSEP, CPCE, and CGMP can prepare you for a successful career in eventplanning? Curious whether event planner courses and eventplanning certifications are worth it? Not sure how to become an event planner? This is the article for you! Learn more: ILEA 3.
Now more than ever, sustainability is top of mind for event planners. It doesn’t matter if you’re hosting a team summit, client meet-and-greet, or large tradeshow — attendees want to participate in events prioritizing a safe, healthy planet. That’s where this sustainable event checklist comes in. .
Before you move forward with marketing your brand at a tradeshow, it’s important to understand the different types of events where you can show off your company. Even though tradeshows, conventions, and expos are similar in most ways, there are subtle differences that are worth your while to comprehend.
Cindy Sample, director of NAMM tradeshow operations, remembers the moment well. Read More : What EventPlanning Best Practices Are Here to Stay? Mark your calendars for a once-in-a-lifetime show, combining the greatest hits from both Summer NAMM and The NAMM Show. read one promotion.
Whether it’s picking out the right event management system or marketing partners for promotion, we face a dozen important decisions about our events each day. So with that in mind, we set out to give you a few tips for making the right choices for your events. Nail Your Social Media Promotion.
Today’s post is by our newest contributor, Brittany Ryan who is the founder and editor for Beaux & Belles: An EventPlanning Blog that discusses all things pertaining to events, meetings, and home entertaining. The Weather Channel – helps you plan the best day ever with ultra-local 15-minute forecasting technology (Free).
How do I invite people to a corporate event? There are many ways to invite people to a corporate event, but the easiest and most common is through a calendar app, email, or both. Corporate eventplanning made simple. What information should a corporate event announcement include? Announce your tradeshow.
Have you ever tried to teach a class, promote a discussion, or get people to join in on an activity only to be met with blank stares and an awkward silence? Expert planners know that event engagement is vital to an event’s initial success, as well as the success of potential future events. But what is event engagement?
In this post, we’re going to dig into why signs really matter and, more specifically, how choosing the right sign can have a strong impact on the success of an event, the promotion of a business, and so on. Save this guide for your next big event and order event signage that’s sure to make an impact.
This allows for focused promotions and custom content. For example, at a big tradeshow, organizers used live data to handle attendee movement. This showed how IoT can be used to reach eco-friendly goals while also promoting sustainability. Are you set to jump into the future of eventplanning?
Event management is more than just planningevents; it’s about creating memorable, engaging experiences that align with an organization’s goals. In this article, we’ll dive into the core aspects of event management, practical strategies, and the latest technology solutions shaping the future of events.
From reducing environmental footprints to fostering socially responsible practices, integrating sustainability into events has become a paramount consideration for event managers and their event technology partners. Sustainability is a guiding principle that has the power to redefine corporate eventplanning for the better.
The most common mistake we’ve noticed is that many event planners still plan their virtual or hybrid events based on an in-person-only format. But here’s the situation: the events industry is not going back to how things used to be. Multiple buildings can be linked to incorporate multiple floor plan designs.
Every event professional has the same goal for corporate eventplanning: to orchestrate an engaging experience that delivers favorable business outcomes. Corporate eventplanning checklists can significantly increase your chances of achieving your event goals. Promote your brand.
The eventplanning industry is in a constant state of evolution, continually adapting to new trends and technologies. As we look forward to 2024-2025, several key trends are ready to significantly influence the global landscape of events and exhibitions. Fit-Out Agencies: Specialising in event design and installation.
Event mobile apps can increase the level of engagement and interactivity among attendees while creating an immersive experience. Social media for events can be leveraged to create buzz, promote the event, and increase exposure.
Skift Meetings (formerly EventMB) Formerly known as EventMB, Skift Meetings was founded in 2007 as one of the first blogs for event professionals. The EIC has more than 30 member organizations representing more than 100,000 organizers and 19,500 firms and properties involved in the events industry.
This consistency and clarity help create a seamless experience for attendees, making it easier for them to understand and engage with the event’s message. Components of Event Branding Event branding is a powerful marketing tool that is used to create a unique and memorable identity for an event.
The Special Event 2020. At The Special Event 2020 (TSE), the industry's premier tradeshow and conference for event professionals, you'll connect with other event colleagues, exhibitors, and mentors. The Event Planner Expo 2020. Attend to learn the latest trends and innovations in your field.
Thousands of visitors will walk by your tradeshow booth. For any business, large or small, the exhibition and tradeshow scene is the perfect opportunity to generate brand awareness and meet prospective customers. However, capturing the attention of your target audience starts long before the tradeshow starts.
Have you made resolutions for your 2023 eventplanning? With the return of in-person tradeshows and conferences, event marketers got back to doing what they love — bringing people together for inspiring, educational, and productive experiences.
Onsite Onsite event branding is a crucial aspect of corporate eventplanning, as it helps to create a unique and memorable experience for attendees. Through effective event branding, companies can communicate their values, personality, and message to their target audience.
One effective way to do this is by hosting corporate events and making your team an integral part of them. In addition to helping you promote your brand, nurture existing relationships, and connect with potential leads, corporate events are also a great way to bring your team together and get them more excited about work.
We organize all of the trending information in your field so you don't have to. Join 10,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content