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Between the brain drain in the events industry and labor shortages, the eventtechnology labor has transformed dramatically. And not for the better: event planners are finding it increasingly hard to hire reliable and experienced vendors at a reasonable price. The Current State Of EventTechnology Labor.
How emerging AI and other technology will boost event humanity by putting attendee needs at the center of conference design Attendees expect more from events today and emerging technology is helping to deliver on those demands. We need to build that technology into our events to give them flexibility.
Meet the ‘Smart Women’ of Encore What if the push to restaff eventtechnology roles is actually an opportunity to bring more diverse points of view to the field? The group organizes an annual holiday gift guide in support of women, veteran and minority-owned businesses and acts as a forum for conversation and networking.
Knowing eventtechnology trends — and adopting the most valuable ones — gives planners and venues the competitive advantage. Studies show that using eventtechnology can increase attendance by 20 percent and increase productivity by 27 percent. . Discover top eventtechnology trends for planners and venues alike: 1.
We’ve said time and time again that the events industry is changed forever. The pandemic normalized virtual events and accelerated the adoption of various event tech solutions. Some might even say that the event tech evolved more since March 2020 than in the entire decade before that! No two events are the same.
In this past year, the events industry has been through quite a shakeup. New trends emerged: we embraced hybrid events , put safety first, and saw an incredible surge in event app platforms. Young professionals as well as seasoned event profs are migrating towards technology companies! Every event is collaboration.
The Event Brew squad is tackling a complex topic today; a topic most event planners have contemplated in the last two years. It’s time to talk about audience engagement on event platforms! Event professionals are divided when it comes to implementing eventtechnology to boost audience engagement.
When we talk about the most popular event platform features , we typically think of registration and ticketing , integrations, gamification, and analytics reporting, for example. But what good are any of those if event planners are not taught how to use them or if they stop working mid-event? This should be the standard.”
Event platforms can be an event planner’s best friend. They have become the building block of a modern event strategy because they offer continuous audience engagement and help event planners measure event ROI in new, better ways. Event ROI Stems From Goals & KPIs. goals and KPIs.
Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events.
The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. Attendee tracking starts at event registration.
Editor’s note : This guest article is excerpted from the book, Event Success: Maximizing the Business Impact of In-Person, Virtual, and Hybrid Experiences by Alon Alroy, Eran Ben-Shushan and Boaz Katz, which will be published by Wiley March 29. For years, the event industry has operated on an “If it ain’t broke, don’t fix it,” approach.
Like the software industry, the event management industry has tech stacks. An e vent tech stack consists of all the technology that helps an event run efficiently. Event planners often forget to consider whether their tools are suitable for the job and their budget leading to overspending and inefficient processes.
The community model has established itself as one of the biggest event trends of 2022. So much so that many event platforms are now in fact calling themselves community platforms too! The year-round community model offers a new way to view events. And the events industry has now finally caught up with it.
As listeners of the Event Tech Podcast already know, choosing the right event platform is one of the most important decisions event planners can make for their long-term event strategy. Last week, the Endless Events team published the list of the 22 best event platforms to use in 2022.
While the metaverse is not a fully-fledged event trend just yet, there is no denying that metaverse events will become increasingly more popular in the years to come. It’s not that event planners need to learn how to plan events in the metaverse or else risk staying behind. to using Fortnite as a venue.
It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events. As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtual events put together. What Are Asynchronous Hybrid Events?
The Event Tech Podcast is often so excited about all the innovation, new event platforms, and other event tech solutions on the market that we forget to talk about the digital divide in the events industry. Let’s face it: most eventtechnology needs a strong internet connection to run smoothly.
There are many ways to send out event notifications: via email, SMS, private messaging apps, and event platforms. And as we embrace eventtechnology as the base of our events , they’re becoming increasingly more important. Emails: Overused Event Notifications.
Post-pandemic events: what will they look like? Well, amidst the backdrop of COVID-19 fears and the spread of it, mega-events such as the 2020 Olympics, F8 for Facebook, Ceraweek, Zoom, and Zendesk have canceled their events. And will virtual events be the new normal? Post-Pandemic Events: Where to start?
Event chatbots are becoming increasingly common in the event industry. While chatbots are helpful when engaging communities during events, they can also be an excellent tool if you want to implement the community model and engage your attendees all year. . The Pandemic Affected Chatbots Too. Will agrees.
Events have evolved significantly over the years, and technology has been at the forefront. Eventtechnology has become an essential aspect of planning and executing successful events. With such a diverse range of options, it’s easy to get overwhelmed or confused about which event tech solutions to choose.
If events fell to the wayside over the past few years, now’s the time for you to get back on the horse. Whether online or in-person, events are a great way to drive brand awareness, generate leads, and connect with customers. 60% of business leaders and 80% of marketers believe that events are critical for success.
Today, the Event Brew tackles the relationship between personal and professional life as it relates to technology. Have they ever used personal technology pieces for the events industry purposes? . In this short but sweet conversation, Nick, Thuy, and Will share what technologies they happily use in their event lives.
Have you heard about the Sustainable Event Awards? It’s not just about how to plan sustainable events. And that’s exactly where the Sustainable Event Awards come in. And you might know Adam as the co-founder and editor of the event industry’s global online magazine, Event Industry News.
The Event Tech Podcast hosts believe that eventtechnology is an amazing foundation for events. Today, they discuss yet another amazing eventtechnology solution: data-based matchmaking services. The stuff that you didn’t plan, but made events truly magical. Introducing twine & Glimpse.
Training programs are upping the event planning standard. In recent weeks, two event professional organizations have launched certification programs and internet-based classes designed with the goal of making event profs better at what they do. Event Service Professionals Association’s Certification. 25 at 11 a.m.
If you’re planning a virtual event, you’ll want to have a meeting with a virtual event production company ASAP. But going into a meeting with a virtual event production company unprepared will only drag on the process. Standard Event Questions. Virtual events offer a lot of brand new possibilities.
Event sponsors are often crucial contributors to event budgets and therefore highly affect the overall attendee experience and the overall success of the event. However, event planners still struggle to secure long-lasting relationships with event sponsors. Event sponsors are not just a source of financial aid.
And all of this happened thanks to the wonderful opportunities put forward by technology. We saw it with the emergence of virtual event platforms that offered everything from AI matchmaking to virtual booths. And now, everyone is beginning to pay attention to emerging technologies and looking into the future; enter Virtual Reality.
If you read our last piece on why collaborative learning is the future of event-networking , you are already familiar with e180 as the creator of Braindate , an online platform and an in-person experience that helps participants at events meet for topic-driven, knowledge-sharing conversations called braindates.
Following an analysis of its events in 2023, Bizzabo found a 389% increase in leads generated by exhibitors at events powered by Klik, compared to non-Klik events of similar size and scope. of organizers say they struggle to prove in-person conference ROI to key stakeholders. Notably, 50.5%
Events are one of the most powerful marketing tools because they center around an intentionally designed experience. According to Eventbrite’s research , 77% of millennials say some of their best memories are from an event or live experience they attended. In a sense, all events are experiential. social media wall).
2022 is going to be our best year yet; we’ve embraced exciting new eventtechnology and hybrid events as the way of the future! If 2020 was a year of pivoting and learning about virtual events, 2021 was a year of putting that knowledge to the test. Which virtual event platform features to look for?
In the last Event Tech Podcast episode, they talked about face recognition technology in events. And since nothing gets tech nerds riled up more than AI, they’ll be talking about AI in event apps today. After this Event Tech Podcast episode, you’ll know better than to jump on every AI-related hype train!
Panos Tzivanidis, director of corporate events and services for the International Olympic Committee; Paula Rowntree, head of events for the Australian Psychological Society, and Veemal Gungadin, CEO of GEVME, discuss the challenges facing business events with Convene Editor in Chief Michelle Russell at Convening Leaders 2023.
In a rapidly evolving digital landscape, eventtechnology continues to push the boundaries of what’s possible. We’ve already seen how transforming the way event planners and venues create, manage, and host gatherings has drastically changed the landscape in the past few years. Cvent ’s event planning suite.
AV can make or break your event. Great AV and your event will run seamlessly. AV should enhance your event vision and help you achieve your goals. On the other hand, event AV mistakes can leave your guests wishing they never came and can make your event the talk of the town for all the wrong reasons.
Bizzabo has been named a Leader in the 2024 Gartner® Magic Quadrant™ for EventTechnology Platforms. Gartner defines eventtechnology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences.
2018 event marketing trends point to video becoming this year’s content marketing juggernaut. Speaking of traction, Facebook’s revamp of their newsfeed has got many event marketers reeling (including us here). And if you need an engagement boost for your next event, check out our audience engagement webinar.
Events are not simply about delivering valuable content and giving people some time to speak to each other. No – the magic of events lies in the overall experience your audience has. Today’s Event Tech Podcast guest knows this even though he’s not an event prof. What’s The Value Of Events?
The disruption caused by the pandemic and subsequent Great Resignation in the events world is no exception. The urgent call to restaff hotels and events teams and engage discriminating audiences will include many unimaginable trials, learning new skills and, ultimately, a reinvention of ourselves and the industry.
The event industry is propelled by continuously evolving eventtechnology and increasingly demanding and specific attendee expectations. Without further ado, here are the trends shaping the future of events: 1. This strategic use of data sets apart successful events in today’s technology-driven landscape.
We are bringing together arguably the best minds in the #eventtech and social spaces to talk all about the top event tech trends in 2019. Our iconic panel Corbin Ball of Corbin Ball & Associates , James Spellos of Meeting U , and Nick Borelli of Borelli Strategies are joining us and weighing in on the event tech trends.
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