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Event app platforms have been all the rage for quite some time now in the world of event tech, so it’s only natural that investments in eventplatforms come next. Hopin , the 2019 London-based start-up, is considered a unicorn among event apps. Investments in eventplatforms are a double-edge sword.
Rather than having a regular conversation about eventtechnology, Will and Brandt are sharing the contents of a session they led at the FICP Annual Conference in Phoenix, Arizona back in November 2021. They go over several favorite event tech tools, future predictions, and general event planning tips.
Today’s episode of the Event Tech Podcast was inspired by a recent Event Leadership Institute summit where Brandt and Will did a fast rundown on ten eventtechnology trends. Most of the trends have gotten their own standalone Event Tech Podcast episode already. No one wants to download another event app.”
The Event Brew squad is tackling a complex topic today; a topic most event planners have contemplated in the last two years. It’s time to talk about audience engagement on eventplatforms! Event professionals are divided when it comes to implementing eventtechnology to boost audience engagement.
2022 is going to be our best year yet; we’ve embraced exciting new eventtechnology and hybrid events as the way of the future! If 2020 was a year of pivoting and learning about virtual events, 2021 was a year of putting that knowledge to the test. Which virtual eventplatform features to look for?
What better way to learn more about the exciting world of eventtechnology than listening to an awesome product spotlight episode of the Event Tech Podcast? Today, Will and Brandt bring two guests in to hear an unbiased review of Accelevents , an all-in-one hybrid, and virtual event management platform.
Pricing transparency in eventtechnology companies is lacking, to say the least. Many eventplatforms offer no pricing structures at all while others only give ballpark estimates. But as Will and Brandt point out in this episode, transparency is not easy to achieve in the world of SaaS and eventtechnology.
When we talk about the most popular eventplatform features , we typically think of registration and ticketing , integrations, gamification, and analytics reporting, for example. But what good are any of those if event planners are not taught how to use them or if they stop working mid-event?
Virtual and hybrid events were nowhere near as common. While every big event already had its own event app, event app design was something only a few businesses dealt with. Eventtechnology is no longer just one aspect of an event. It’s the very heart of hybrid and virtual events!
Events – be they virtual, hybrid, or in-person – are an integral step in building your online community. And what better way to get some ideas going than by looking at some amazing online community examples with great events? It hosts virtual events, roundtables, webinars, etc. Girls In Marketing.
Some might prefer virtual get-togethers over face-to-face events. To successfully recreate the in-person experience online, planners need to consider the following challenges. How to create serendipity and exciting spontaneity of in-person event experiences online? Make Your Online Audience Feel Seen.
But 40% of events are expected to be virtual this year, and recreating the excitement of an in-person experience in an online setting can be a challenge. That’s where virtual eventplatforms come into play. For virtual events, the eventplatform is the venue. Benefits of Using Virtual EventPlatforms.
Our thriving community includes event planners, marketers, sponsors, technology providers, and more, and we’re all committed to improving our craft and the industry. As part of our ongoing commitment to progress and improvement, we’re changing platforms. And for a while, event tech platforms seemed to share that vision. “As
Thanks to an absolute boom of eventtechnology solutions , event planners can now craft data-based event strategies and measure their event success better than ever before. Event KPIs (key performance indicators) therefore directly drive event ROI and inform how successful was the event.
The Event Tech Podcast hosts believe that eventtechnology is an amazing foundation for events. Today, they discuss yet another amazing eventtechnology solution: data-based matchmaking services. Helena elaborates on how she ended up in the eventtechnology space.
Last week, the Event Tech Podcast hosted Kyle Kocinski as a guest of honor and went over eventtechnology trends and predictions for 2022. Today, the dynamic tech duo picks up where they left off last week, focusing on one 2022 event trend in particular: mergers and acquisitions in the eventtechnology world.
If events fell to the wayside over the past few years, now’s the time for you to get back on the horse. Whether online or in-person, events are a great way to drive brand awareness, generate leads, and connect with customers. 60% of business leaders and 80% of marketers believe that events are critical for success.
Is it when your attendee walks through the doors of your venue or logs on to your virtual eventplatform? Or is it much earlier, at event registration? Since event registration is the first point of contact for your attendees, we think it’s important to make the best of it! Onsite Event Registration Experience.
” Asynchronous hybrid events are defined by the huge pain point they solve for event planners: hybrid audience engagement. On top of that, they also pave the way toward a more modern, multi-event strategy. Higher Quality Interactions At The Event. The ultimate asynchronous event is an event that never ends.
Fortunately, you don’t have to choose: hybrid events offer a happy medium. With hybrid events, attendees can choose between attending in-person or online. You can host the event in a smaller (and cheaper) space, which is a bonus. You can ask them for event feedback, product ideas, and more.
Its loyal attendees come year after year, enjoying space to meet and network, and learn about the newest technologies and innovations. After the event, they put all their content online on demand. 3 EVENT MARKETING STRATEGY TYPES. There’s no one marketing strategy to fit all events. Multi-event strategy.
Eventtechnology companies have spent the last 3 years introducing new features and consolidating platforms in an attempt to offer end-to-end turnkey services and robust reporting. But we want to know how you are using the Swiss army knife of online and onsite delivery tools.
“You have to know what you’re trying to accomplish before you even try and think about doing the technology,” urged Brandt Krueger, technical producer, owner of EventTechnology Consulting and Smart Meetings’ event tech correspondent, during the Smart Chat Live! webinar, “Top Event Tech Tips From a Year of Change.”.
Will and Brandt are joined by a regular guest on the Event Tech Podcast: Endless’ very own Kyle Kocinski. As the mastermind behind the top 22 eventplatforms to use in 2022 , he has a great grasp of where things are going in the ever-evolving world of eventtechnology. ” Data Privacy & Community.
Regardless of what happens with live events, “ virtual events are here to stay,” according to Steve Gottlieb, CEO of event software provider Shindig. The cost savings are just too compelling, and onlineevents are less disruptive. Hybrid events still present challenges, but offer unique benefits as well.
Before much attention was paid to online viewers, they were treated simply as viewers—not as real attendees in need of as much as engagement the live audience. But then everyone became an online viewer. One event with two experiences for in-person and online attendees with inter-two-way connectivity.”.
Eventtechnology company Cvent announced that after going public for a second time in 2021 through a special acquisition at a valuation of $5.3 Since its founding in 1999, Cvent has helped manage more than 5 million events, and lists over 302,000 hotels and venues as of Dec. The highly anticipated deal represents an $8.50
Cvent CEO & Founder Reggie Aggarwal pointed to the accelerated digital transformation of meetings and events due to the global pandemic and the popularity of its cloud-based platform to serve as an all-in-one solution to drive live engagement across all event types. and Zoom Video Communications, Inc.
Technology will allow for even more blending between virtual and in-person worlds. Event planners will refer to event venues not as ‘online’ or ‘in-person’ but as hybrid. Understanding how to deliver an experience to a live audience and some of the basics of event strategy is still a baseline expectation.
Eventtechnology wasn’t even a thing back then. And as we floated through the years, we saw a lot of returns on our early adoption of technology, particularly as it aligned with the community. “The website, content, and building your brand were among your first steps,” summarizes Will. How do I go about that?
The instructor is calling out in-person and online participants, giving shoutouts. Hybrid event production is no easy feat, but Peloton has mastered all that Brandt and Will advise. “These are hybrid event studios with full lighting, multiple camera angles, moving cameras, and tally lights. High Production Value.
And that’s exactly where the Sustainable Event Awards come in. And you might know Adam as the co-founder and editor of the event industry’s global online magazine, Event Industry News. He is also the mind behind the Event Tech Live Awards, and, more recently, the Sustainable Event Awards.
We were unable to connect to the platform from our remote location where we were broadcasting. We were getting a lot of, “Oh, it looks good on our side,” from the platform team. It’s not just a matter of getting a platform that has Q&A, polling and things like that. Doing Things Right But Still Coming Up Short.
Sometimes these meetings are run purely by the IR team or an events team, and they’re missing a great opportunity if not involving their own marketing experts. In the weeks leading up to the event, have at least one technical rehearsal to review the order of events, workflow and technical needs.
Welcome to the 2024 eventtechnology guide! Not sure you need eventtechnology? of organizers say event software has a major impact on the success of their events 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year 72.5% Think again!
Today’s successful hybrid events celebrate and amplify the offline physical eventonline. In this new era, event organizers must develop strategies for each audience. It’s no secret that the bread and butter of virtual events is compelling and engaging content. Tapping into The Differences.
In a rapidly evolving digital landscape, eventtechnology continues to push the boundaries of what’s possible. We’ve already seen how transforming the way event planners and venues create, manage, and host gatherings has drastically changed the landscape in the past few years. Cvent ’s event planning suite.
Cvent CEO & Founder Reggie Aggarwal pointed to the accelerated digital transformation of meetings and events due to the global pandemic and the popularity of its cloud-based platform to serve as an all-in-one solution to drive live engagement across all event types. and Zoom Video Communications, Inc.
The allure of data is not going to go away, but in person will be dominant,” she predicted, noting that her insights also come from how customers are using Encore’s Chime platform, which helps with engagement during virtual and in-person events. Armstrong saw a nuanced picture of the events landscape.
Modern communities live online , either on social media and communication platforms or most recently, on eventplatforms. Where & How To Build An Event Community. When tackling the question of how to build an event community, we first need to define the online space where it can live.
The event industry is propelled by continuously evolving eventtechnology and increasingly demanding and specific attendee expectations. Without further ado, here are the trends shaping the future of events: 1. The post 9 EventTechnology Trends: Insights From a Gartner® Magic Quadrant™Leader appeared first on Bizzabo.
Brandt’s mantra of the year is “design first, then think technology” And the same goes for exhibitions. “We were forced online, but we do have a choice with what we do with that and how we deal with our various stakeholders. “If you have vendors that are looking for targeting, online is great.
Welcome to the 2023 eventtechnology guide! Not sure you need eventtechnology? According to Gartner’s 2022 Technology Marketing Benchmark Survey , tech and service providers allocate 26.9% of their marketing program budget to hosted and sponsored events. . What is eventtechnology?
If they were let down by your event, offer actionable solutions to make your sponsors whole. Thanks to eventtechnology and the community marketing model, you can expose your audience to sponsored content all year round rather than just at one in-person event. Check Your Event ROI. Platform analytics.
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