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Today’s episode of the Event Tech Podcast was inspired by a recent Event Leadership Institute summit where Brandt and Will did a fast rundown on ten eventtechnology trends. Most of the trends have gotten their own standalone Event Tech Podcast episode already. Next up are smart glasses and AR for events.
Rather than having a regular conversation about eventtechnology, Will and Brandt are sharing the contents of a session they led at the FICP Annual Conference in Phoenix, Arizona back in November 2021. They go over several favorite event tech tools, future predictions, and general event planning tips.
If events fell to the wayside over the past few years, now’s the time for you to get back on the horse. Whether online or in-person, events are a great way to drive brand awareness, generate leads, and connect with customers. 60% of business leaders and 80% of marketers believe that events are critical for success.
Thanks to an absolute boom of eventtechnology solutions , event planners can now craft data-based event strategies and measure their event success better than ever before. Event KPIs (key performance indicators) therefore directly drive event ROI and inform how successful was the event.
Before much attention was paid to online viewers, they were treated simply as viewers—not as real attendees in need of as much as engagement the live audience. But then everyone became an online viewer. One event with two experiences for in-person and online attendees with inter-two-way connectivity.”. Lastly, insights.
Some might prefer virtual get-togethers over face-to-face events. To successfully recreate the in-person experience online, planners need to consider the following challenges. How to create serendipity and exciting spontaneity of in-person event experiences online? Make Your Online Audience Feel Seen.
So, how can marketers create impactful hybrid events that resonate with physical and virtual attendees while delivering ROI for hosts, sponsors and exhibitors? Today’s successful hybrid events celebrate and amplify the offline physical eventonline.
Since event registration is the first point of contact for your attendees, we think it’s important to make the best of it! In this blog post, we explore how to set up event registration and mention exciting features that will take your event to the next level. Onsite Event Registration Experience.
” Asynchronous hybrid events are defined by the huge pain point they solve for event planners: hybrid audience engagement. On top of that, they also pave the way toward a more modern, multi-event strategy. Higher Quality Interactions At The Event. The ultimate asynchronous event is an event that never ends.
The final step in the event management process is a follow-up meeting after the event to discuss the event’s overall ROI, attendee and sponsor feedback, and make the necessary readjustments to the overarching event strategy. Event professionals have to come to follow-up meetings after events well-prepared.
” Because they have so much on their plates, event planners are usually more than willing to pay extra to have someone do that for them. “Planners have to worry about their sponsors, stakeholders, executives, and attendees. How can they know whether an eventtechnology solution will be well-supported?
Its loyal attendees come year after year, enjoying space to meet and network, and learn about the newest technologies and innovations. After the event, they put all their content online on demand. 3 EVENT MARKETING STRATEGY TYPES. There’s no one marketing strategy to fit all events. Multi-event strategy.
Framing these metrics in a way that can help leadership see the wider impact of your event will help set you up for long-term success. Foster Lasting Relationships Events are really all about relationships, so your event plan should prioritize fostering lasting connections with attendees, sponsors and partners.
What better way to learn more about the exciting world of eventtechnology than listening to an awesome product spotlight episode of the Event Tech Podcast? Today, Will and Brandt bring two guests in to hear an unbiased review of Accelevents , an all-in-one hybrid, and virtual event management platform.
2022 is going to be our best year yet; we’ve embraced exciting new eventtechnology and hybrid events as the way of the future! If 2020 was a year of pivoting and learning about virtual events, 2021 was a year of putting that knowledge to the test. A list of best event platforms to use in 2022 ! The result?
Brandt’s mantra of the year is “design first, then think technology” And the same goes for exhibitions. “We were forced online, but we do have a choice with what we do with that and how we deal with our various stakeholders. “If you have vendors that are looking for targeting, online is great.
Welcome to the 2024 eventtechnology guide! Not sure you need eventtechnology? of organizers say event software has a major impact on the success of their events 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year 72.5% Think again!
Modern communities live online , either on social media and communication platforms or most recently, on event platforms. Where & How To Build An Event Community. When tackling the question of how to build an event community, we first need to define the online space where it can live.
Either way, meeting planners need to organize with both online and physical attendees in mind. Included below are several key takeaways from pandemic-era events that meeting organizers will want to strongly consider as they plan the remainder of their 2022 events. Read More : 8 Engagement Tips for Your Next Hybrid Event.
New EventTechnology Our Experts Are Excited About. The latest technology trends can improve your events and help you better prove your return on investment (ROI). In the age of the digital transformation, new forms of event tech seem to be popping up nearly every day. How can event professionals keep up?
Highlight your sponsors in organic ways. Think of ways you can join forces with your sponsors and have the attendees interact with both your products at the same time. Here are some of the most essential ideas in the events industry. Design your events with the experience in mind and use technology to support you in that vision.
Welcome to the 2023 eventtechnology guide! Not sure you need eventtechnology? According to Gartner’s 2022 Technology Marketing Benchmark Survey , tech and service providers allocate 26.9% of their marketing program budget to hosted and sponsoredevents. . What is eventtechnology?
And that’s exactly where the Sustainable Event Awards come in. And you might know Adam as the co-founder and editor of the event industry’s global online magazine, Event Industry News. He is also the mind behind the Event Tech Live Awards, and, more recently, the Sustainable Event Awards.
Will and Brandt are joined by a regular guest on the Event Tech Podcast: Endless’ very own Kyle Kocinski. As the mastermind behind the top 22 event platforms to use in 2022 , he has a great grasp of where things are going in the ever-evolving world of eventtechnology. ” Data Privacy & Community. .”
As potential sponsors have more opportunities to invest their marketing budgets elsewhere and the number of inbound solicitations they get increases, it’s up to event professionals to find new and interesting ways to justify sponsors’ spend. For more tips on improving event ROI, read our latest report.
In the events industry, creating exciting virtual spaces for onlineevents became a necessity as the pandemic wore on as no one could meet face to face. Two examples we covered in Convene: The World Economic Forum created the Global Collaboration Village in the metaverse. Curt Wagner is digital editor at Convene.
Your logistics team will be responsible for the execution of the event. This team will get deep into the details in order to plan every piece — from searching for venues to working with vendors and sponsors. Pro tip: In our experience, we’ve found that individuals in full-time sales roles do well on in a sponsor-focused role.
In a way that was really a lot more valuable than a lot of other people looks at the different buying signals that are available online. I think one of the most powerful, if not the most powerful export besides great experiences, maybe even better than that of attending an event, are buying signals. Including things like event apps.
With that being said, for event organisers, leveraging hybrid eventtechnology can help improve the event’s overall quality, providing a better guest experience, and ultimately, attracting more attendance. EventTechnology: The Concept. EventTechnology: The Concept.
The #EventProfs community is a strong network of event professionals who’ve come together worldwide to share their ideas and insights and seek support in the ever-evolving event industry. And for a while, event tech platforms seemed to share that vision. “As One app that can do it all.” You can’t do that.
Plus, this option allows you to invite local and international attendees to the same event. So many event platforms specialize in hybrid events, giving attendees an equitable experience whether in-person or online. . You’re already paying for virtual event software, so why not get more traction with an online community?
Logistics Your logistics team will be responsible for the execution of the event. This team will get deep into the details in order to plan every piece — from searching for venues to working with vendors and sponsors. Pro tip: In our experience, we’ve found that individuals in full-time sales roles do well on in a sponsor-focused role.
These events can take different forms: In-person Events: People, speakers and companies meeting on-site in a dedicated venue. Especially for consumer events and large B2B events. Virtual Events : People and speakers meeting online with virtual conferences and online workshops.
This article explains how to make the most of eventtechnology in 2023. Read on for top tools and techniques to enhance events for attendees and stakeholders and maximize return on investment. What Is EventTechnology? Without event planning and management technology, processes are time-consuming.
It’s why businesses sponsor meetings. So there’s a disconnect between what’s best for meeting participants, due to their fundamental psychological makeup, and the dictates of their institutional bosses and the organizations that organize the events. Technology. And finally, there’s E.O.
Use it to spread the news, share fun tidbits, and tag your sponsors and speakers. Pro tip: Start dialogues with partners, sponsors, and even potential partners to increase your reach. Is your event the perfect answer to their query? Getting listed – Create a Google “My Business” listing for your event.
Parry spoke with Bruno about the type of data the team behind Event Tech Live captures, how they capture it, what data he’d like to gain access to, and more. Bruno: You have exhibitors, you have sponsors, you have attendees, and you have your organization. Here is a snippet of the discussion. Do we move the show around a little bit?
In fact, 97% of marketers believe that events are the most effective channel for driving business outcomes. But let’s talk about the elephant on the trade show floor: sponsorship and sponsor ROI. However, sponsorship remains one of the biggest challenges for the most seasoned event organizers. 4 Ways To Prove ROI to Sponsors.
But by incorporating a virtual element into your in-person event, you open up the experience to everyone in the world, which extends your reach substantially. In fact, 42% of virtual attendees would attend online again because it’s their best option, according to Bizzabo research. You increase event ROI.
These event management software features fall across seven categories: Event Management. Event Engagement. Event Networking. Event Marketing. Sponsor and Exhibitor. Consider this your event software features checklist. Event Management. The best events are interactive. Media and Video.
of organizers say event software has a major impact on the success of their events 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year 72.5% of attendees say they expect in-person conferences to use modern technology (e.g.
Case in point: On the Bizzabo platform, 51% of events in January 2023 were virtual. of event marketers work with a production services company to help execute virtual events ( Bizzabo , 2020) 93% of event professionals plan to invest in virtual events moving forward ( Bizzabo , 2020) 80.2%
The Essential Guide to Onsite EventTechnology This guide was developed to help event planners around the world make better, more strategic decisions when it comes to onsite eventtechnology. Discover what technology to use and how it will help to improve attendee satisfaction and event ROI.
will all play an increasing role in the future of events. Eventtechnology is rapidly becoming more sophisticated. Sponsors get more value from events and shift their advertising budget into experiential activations? Which are loudly promoted on social media and live on long past the event.
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