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Knowing eventtechnology trends — and adopting the most valuable ones — gives planners and venues the competitive advantage. Studies show that using eventtechnology can increase attendance by 20 percent and increase productivity by 27 percent. . Discover top eventtechnology trends for planners and venues alike: 1.
Follow these six tips to blend eventpromotions with your 2023 marketing plan seamlessly. Create a Launch Plan Leading Up to Your Big Event Treat your event like it’s the biggest product launch of the decade for your company. Take time to outline the necessary steps to plan a successful event. What’s your budget?
Events have evolved significantly over the years, and technology has been at the forefront. Eventtechnology has become an essential aspect of planning and executing successful events. However, mastering the art of eventtechnology is critical to planning and hosting a successful event.
Welcome to the 2024 eventtechnology guide! Not sure you need eventtechnology? of organizers say event software has a major impact on the success of their events 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year 72.5% Think again!
give members space to connect in unstructured and spontaneous ways (via chat, for example), offer on-demand content , such as webinars, recorded breakout sessions, keynote presentations from previous events, podcasts, whitepapers, newsletters, etc., We’re here to make your dream event experience come true!
They told me they have this brand new software, they’ll promote it, sit back, and watch the money roll in. ” Because they have so much on their plates, event planners are usually more than willing to pay extra to have someone do that for them. How can they know whether an eventtechnology solution will be well-supported?
In a rapidly evolving digital landscape, eventtechnology continues to push the boundaries of what’s possible. We’ve already seen how transforming the way event planners and venues create, manage, and host gatherings has drastically changed the landscape in the past few years. And it’s only just getting started.
Welcome to the 2023 eventtechnology guide! Not sure you need eventtechnology? According to Gartner’s 2022 Technology Marketing Benchmark Survey , tech and service providers allocate 26.9% of their marketing program budget to hosted and sponsored events. . What is eventtechnology?
Event marketing is a type of marketing that leverages the power of human connection and experience to reach a pre-established set of goals. Organizations use event marketing to: Promote the brand to a larger audience. Create a comprehensive event timeline for all planning aspects: operations, marketing, designers, and vendors.
Welcome to the golden age of eventtechnology! Back in the dark ages, event marketers had a slim handful of solutions to choose from. The result was that it was difficult to find event management software that fits like a glove. What matters is that your event software does what your goals require it to do.
Even so, tracking registration figures over time for similar types of events can help you gauge attendee interest. . Post-Event Surveys. Not all attendees will fill them out, but you can glean a lot of information about your event from surveys. Track how many leads this event brought in. Community Engagement.
This exciting event trend has been around for ages, but thanks to the speedy development of eventtechnology solutions, it has now reached brand new heights. Gamified challenges typically live on event platforms and can be translated well into virtual, hybrid, and in-person environments.
Understanding how to deliver an experience to a live audience and some of the basics of event strategy is still a baseline expectation. The Changing EventTechnology Landscape. The accelerated transformation of the events industry requires companies involved in the technology side of events to adapt and meet emerging needs.
Anca Trifan Anca Trifan, MI&W Meetings & Incentives Worldwide (MI&W) welcomes Trifan as senior manager, strategic partnerships, eventtechnology. She brings over 20 years of experience in event production and technology, eight of which she spent leading Tree-Fan Events.
New EventTechnology Our Experts Are Excited About. The latest technology trends can improve your events and help you better prove your return on investment (ROI). In the age of the digital transformation, new forms of event tech seem to be popping up nearly every day. How can event professionals keep up?
Promote the App Before Your Event. Don’t promote your app just on registration day — share your event app deets with attendees ASAP so more people get the memo ahead of time. Promote your app as soon as you share the event details. Create a Dedicated Event App Landing Page.
At the annual user conference Cvent Connect for a record 4,000 attendees in San Antonio this week, the eventtechnology company which was purchased by Blackstone last year announced new products and acquisitions designed to better meet the needs of meeting professionals, whether planning simple events or complex hybrid affairs.
And with the right technology , the networking and interaction in online events can mimic the natural mixing and mingling of in-person gatherings.”. Meeting and event planners recognize these benefits, and are taking advantage of significant advances in virtual eventtechnology over the past 18 months.
The marketplace has seen a significant shift towards hiring senior roles that require specific vertical experience and technological expertise. This includes roles like eventtechnology specialists, event registration specialists, meeting and event planners, event marketing roles, and marketing specialists.
Kimberly Stone Kimberly Stone, MI&W MI&W welcomes Stone as the first-ever vice president of eventtechnology. She has a proven track record in implementing cutting-edge technology solutions and optimizing processes that create a seamless and engaging attendee experience.
How do you rise above the clamor and ensure your event doesn’t just become another date on a crowded calendar? What are creative ways to promote an event that everyone else isn’t already doing? Ready to transform your event from just another event listing to the talk of the town? What is eventpromotion?
On top of that, they also pave the way toward a more modern, multi-event strategy. Higher Quality Interactions At The Event. Despite various eventtechnology solutions that make the virtual audience feel like an equal participant at hybrid events, it’s nonetheless hard for the speaker to engage two audiences at the same time.
Many all-inclusives are staffed with eventtechnology experts who know the area and can help effectively plan and execute audio-visual for events. You have tremendous access to flexible, resourceful, adaptable team members who have produced all types of events,” shares Baruth. .
Todd Moritz Todd Mortiz, Bishop-McCann Bishop-McCann appoints Moritz as the first-ever vice president of eventtechnology. He brings over 20 years of experience in the event industry across realms, including eventtechnology, multichannel marketing and program management.
But because you’re competing against every company in the world (plus all the distractions of life) for attention when you host a virtual event, you may have to employ additional tactics to attract as many participants as you can. Keep these virtual event marketing basics in mind as you develop your promotional strategy.
He promised that all those talking boxes will be more engaging however and whenever they are accessed thanks to Cvent Studio’s focus on enhancing video quality, recording and promotion. Read More : Hybrid Events: What Cvent Says You Need to Know. “If Much of the conference insights are still available on-demand.
And how can you harness it into a digital marketing tool to promote upcoming events? Well, that’s exactly what we’ll be talking about on this episode of the Event Tech Podcast! Then press play and join us on yet another exciting adventure through the world of eventtechnology! Are you curious?
Run social media campaigns to promote meetings and compile hashtags for attendees to use. Meeting organizers need to secure attendee information, and all the data they’ve collected throughout the event, to the highest standard with end-to-end encryption and no local applications for hosts or attendees to install.
But how do you measure the impact of these efforts and ensure they’re helping you reach your event goals? Pairing a solid set of KPIs with the right eventtechnology solution can help gather the most critical data in one place, giving your team the information needed to make data-driven decisions. . Discount Code Redemptions .
Whether it’s picking out the right event management system or marketing partners for promotion, we face a dozen important decisions about our events each day. So with that in mind, we set out to give you a few tips for making the right choices for your events. Nail Your Social Media Promotion.
Virtual and hybrid events were nowhere near as common. While every big event already had its own event app, event app design was something only a few businesses dealt with. Eventtechnology is no longer just one aspect of an event. It’s the very heart of hybrid and virtual events!
Event Platform & Other EventTechnology. A big portion of hybrid event budgets is dedicated to event platforms as they are, in a sense, our virtual venues. There are many event platforms on the market and their pricing can range from $2,000 to several $100,000s.
In this special edition of Smart Moves, get to know Kim Niederman, the new CEO of GlobalMeet GlobalMeet , a leader in virtual eventtechnology, announces Kim Niederman will serve as the company’s CEO. GlobalMeet’s eventtechnology makes fully interactive, live events available for audiences numbering over 100,000.
They’re event partners who have their own interests and goals tied to the event. Event planners must find a good match in a sponsor and make sure they have a positive experience before, during, and after the event. The more effort that went into finding and pitching event sponsors, the better match they will be.
Here are some of the most essential ideas in the events industry. Remember: eventtechnology solutions alone are not enough to turn your event into a boundary-pushing experience. Design your events with the experience in mind and use technology to support you in that vision.
Well, what are they doing to promote it? We can create certain types of events or I can promote and foster networking as a part of my talk. Stay tuned for more content about eventtechnology! They have a coffee break and a cocktail reception the first night.
It’s always valuable asking how to improve your event ROI. How do we boost interactivity for the event? Did we promote to the right audience for the event? Post-Event Debrief Questions For Sponsors. If they were let down by your event, offer actionable solutions to make your sponsors whole.
According to a report, many events companies aren’t using the newest tools to make projects more efficient. Despite advances in eventtechnology and event apps, the behind-the-scenes of the industry is still filled with old practices. Are You Falling Behind on the Newest Tech?
Promotion has never been easier. There are social media such as LinkedIn, Eventility and LinkedIn Events that really do wonders when it comes to social media eventpromotion and the whole promotion itself. The first step would be for you to create an event listing. That’s how you get free promotion.
With that being said, for event organisers, leveraging hybrid eventtechnology can help improve the event’s overall quality, providing a better guest experience, and ultimately, attracting more attendance. EventTechnology: The Concept. EventTechnology: The Concept.
Dean added that partnering with a destination to inject local culture in every aspect of the event from site inspection to keynote and closing ceremony is the fast track to helping attendees see the affair as a must-attend in-person event. We have to be mindful that what comes on the college degree doesn’t guarantee success.”
But they require a few tweaks to ensure your audience feels like they’re part of the event – even if they’re sitting at home on their couch. Here’s a recap of all the best practices we’ve learned in the last two years as an event management company. Promote the Event on Several Channels.
They want to be better, but most of them didn’t get into the industry because they are fans of technology. And frankly, a lot of the early eventtechnology just wasn’t very good.” But in my opinion, planners are entrepreneurial and they push themselves. “Start now,” he says.
What better way to learn more about the exciting world of eventtechnology than listening to an awesome product spotlight episode of the Event Tech Podcast? Today, Will and Brandt bring two guests in to hear an unbiased review of Accelevents , an all-in-one hybrid, and virtual event management platform.
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