This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Eventtechnology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of eventtechnology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.
How emerging AI and other technology will boost event humanity by putting attendee needs at the center of conference design Attendees expect more from events today and emerging technology is helping to deliver on those demands. It can turn that conversation into a training module and create blog and socialmedia posts. “We
If theres one word that sums up the best approach to handling social-media uncertainty especially organic social its diversification. To truly stay ahead in a changing the social-media environment, monitor trends daily. Make sure your social and paid media teams communicate and collaborate.
If planners choose to evolve their event strategies the old way, they often struggle to allocate their budgets to cover all the new ground that’s been established since the virtual revolution. Roughly speaking, planners divide their entire budget into several distinct ‘areas’ of the event.
Getting people hyped about your event requires a few tricks and at least one marketing maestro. Fortunately, with the help of socialmedia , things can be a bit easier. No matter what you plan to organize, know that you should never underestimate the power of socialmedia. Yes, socialmedia helps here too.
Do you know the saying that at the back of successful socialmedia campaigns is an exhausted marketer? But to be honest, with all the work and heart we already pour into our events, adding socialmedia to the mix can be a bit too much. Stats All Event Professionals Should Know This 2018.
For more than half of them, in fact, events are the most valuable marketing channel. Despite the enthusiasm, companies may be missing out on the competitive advantage events offer, warned the report, titled “The Event Marketing Evolution: An Era of Data, Technology, and Revenue Impact.”. Better Events, Proven ROI.
Thankfully these thought leaders are quick to share their tips and tricks on how to get ahead in the world of events and hospitality. These 40, follow-worthy socialmedia influencers are highly engaged, limitless resources that are quick to share helpful content to help you succeed and grow your business. TahiraCreates.
Events have evolved significantly over the years, and technology has been at the forefront. Eventtechnology has become an essential aspect of planning and executing successful events. However, mastering the art of eventtechnology is critical to planning and hosting a successful event.
Welcome to the 2024 eventtechnology guide! Not sure you need eventtechnology? of organizers say event software has a major impact on the success of their events 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year 72.5% Think again!
Thanks to an absolute boom of eventtechnology solutions , event planners can now craft data-based event strategies and measure their event success better than ever before. Event KPIs (key performance indicators) therefore directly drive event ROI and inform how successful was the event.
Consider that virtual photo booths may not be new to the scene, but they’re still a good way to engage event attendees by allowing them to take pics, add backgrounds and overlays, and post them to socialmedia. And speaking of socialmedia, don’t overlook this now-old friend. Preparation matters.
According to a report, many events companies aren’t using the newest tools to make projects more efficient. Despite advances in eventtechnology and event apps, the behind-the-scenes of the industry is still filled with old practices. Next-Level NFC in Events. Is SocialMedia Marketing Too Hard?
The Brew Crew explains everything in layperson’s terms and gives the listeners some advice about getting started in the exciting world of futuristic eventtechnology. Metaverse Events Double Down On Experiences. But why should event planners be excited about the notion of metaverse events? . Take web 2.0
In a rapidly evolving digital landscape, eventtechnology continues to push the boundaries of what’s possible. We’ve already seen how transforming the way event planners and venues create, manage, and host gatherings has drastically changed the landscape in the past few years. And it’s only just getting started.
We’ve watched them do their first-ever 4K live stream , and included them on the list of our favorite events in 2018. Today, we’ll explore how they went from being a company without emails to thought leaders in innovation and technology. When Scott first started, there was no technology in sight.
In one of our recent blog posts, we explained why eventtechnology should be the building block of your event strategy. We’re talking about 365 community engagement: one of the most exciting event trends of 2022! No wonder it is one of the biggest event trends to keep an eye on in 2022!
Welcome to the 2023 eventtechnology guide! Not sure you need eventtechnology? According to Gartner’s 2022 Technology Marketing Benchmark Survey , tech and service providers allocate 26.9% of their marketing program budget to hosted and sponsored events. . What is eventtechnology?
This exciting event trend has been around for ages, but thanks to the speedy development of eventtechnology solutions, it has now reached brand new heights. Gamified challenges typically live on event platforms and can be translated well into virtual, hybrid, and in-person environments. Gamification Ideas.
Since event registration is the first point of contact for your attendees, we think it’s important to make the best of it! In this blog post, we explore how to set up event registration and mention exciting features that will take your event to the next level. All The Exciting EventTechnology!
Virtual or hybrid events enable organizers to greatly expand the number of participants. And with the right technology , the networking and interaction in online events can mimic the natural mixing and mingling of in-person gatherings.”. More : 4 SocialMedia Tricks for Showcasing Virtual CSR.
Now, it’s time to take a look back and see where did audience response technology go during this time. There are a lot of exciting trends we’re seeing out there, but you’re going to see the same type of technology: hardware-based solutions.” ” How Much EventTechnology Is Too Much?
And you can’t host your event and community in the same place, either. That’s why it’s usually better to opt for an event marketing technology platform to do your promotions, community, and events in one place. These attendees will remember interacting with your out-of-the-box virtual event.
The events industry has changed dramatically in the past two years. As the technology sector within the industry grows, many planners are leaving traditional event planning for eventtechnology jobs. They can also pivot to becoming event managers or event marketers. But how do you get started?
Event Platform & Other EventTechnology. A big portion of hybrid event budgets is dedicated to event platforms as they are, in a sense, our virtual venues. There are many event platforms on the market and their pricing can range from $2,000 to several $100,000s.
Increase your presence on socialmedia. Experiential events can be a goldmine for user-generated content. socialmedia wall). Here are some of the most essential ideas in the events industry. Remember: eventtechnology solutions alone are not enough to turn your event into a boundary-pushing experience.
Over time, we started building a big influence in the events industry. We started putting out more content, not just on production, but general event planning. We started getting asked to do eventtechnology, which became very impactful and important in 2020. You could be engaging on the event platform.
Hubspot’s INBOUND is an excellent example of event marketing. Its loyal attendees come year after year, enjoying space to meet and network, and learn about the newest technologies and innovations. After the event, they put all their content online on demand. 3 EVENT MARKETING STRATEGY TYPES. Promote Your Event.
Event tech trends are evolving faster than ever before. We are seeing giant leaps forward in technology. These giant leaps forward impact and shape the way we execute and plan events. The event tech trends we are listing today are being used everywhere at events and behind the scenes in planning. Hybrid Events.
Socialmedia glasses? How will all these new developments shape the events industry? This is the tantalizing topic Brian Ludwig, senior vice president of sales for Cvent , tackles in Smart Meetings’ most recent webinar, “One Step Ahead, Predicting the Future of EventTechnology.”. “It’s Teleportation?
The idea of Amazon food revolutionized the food industry with technology this year! Brandt Krueger of EventTechnology Consulting ( @BrandtKrueger ). Check out the epic resources mentioned in this episode: Corbin Ball & Associates – Meeting Technology Headquarters. AI is going to have a huge impact in general.
In today’s episode of the Event Tech podcast , Will and Brandt share some of the latest AI technology news, their thoughts on how you should embrace the fast-growing technology, and what they’d like to see from it moving forward. He compares it to the naysayers of socialmedia ten years ago. What do you think?
Then, you have to bring those trends into your event structure, from the promotion all the way to the setup. Remember, technology is great, but it should only play second fiddle to the “why” behind your event. Behind the app is also a full-fledged team, event and hospitality professionals included. Is it eventtechnology?
If you’re using the right eventtechnology, you can see how many people attended and stayed for the session’s duration. . These are technically two KPIs for event strategy, but they’re both valuable metrics for audience engagement. SocialMedia Mentions. To measure your success, look at socialmedia.
On top of that, they also pave the way toward a more modern, multi-event strategy. Higher Quality Interactions At The Event. Despite various eventtechnology solutions that make the virtual audience feel like an equal participant at hybrid events, it’s nonetheless hard for the speaker to engage two audiences at the same time.
Today, Will, Brandt, and Kyle discuss event chatbots in 2022 and the community model with chatbot expert Chuck Elias. They update us on how chatbot technology has evolved in recent years and how you can use event chatbots to successfully engage a community year-round. The Pandemic Affected Chatbots Too.
I’m not sure if you remember last week’s newsletter, but I mentioned that one of my New Year’s resolutions is to detox from socialmedia. Just from the last two weeks, I have learned so much about socialmedia from a personal standpoint. Upcoming events. I am seriously out of the loop!
Determining a set of event marking KPIs, or Key Performance Indicators , provides an objective, measurable way to use data to track marketing efforts and fine-tune your strategy to ensure the greatest impact and ROI. . But how do you measure the impact of these efforts and ensure they’re helping you reach your event goals?
Most events that are scheduled for the second half of 2020 to the beginning of 2021 will operate in phase 2 of the guidelines, restricting attendees, and making use of contactless technologies. . Some of the key trends to look out for restarting events are: Utilize Contactless Technology . Contingency Planning .
We will cover everything from this years pantones and how you can use them in your next events, how they get inspiration and come up with trend predictions, and ways to use technology to enhance event design trends and so much more! . Follow our iconic guests on Twitter: David Merrell of AOO Events ( @DavidMerrell ).
After all, the world-famous exercise equipment company has managed to grow a strong community through its content delivery, socialmedia presence, and audience engagement. Brandt admits that he never thought of Peloton content as a hybrid event case study. There are more episodes with high value to come.
Projection mapping, simply put, is using technology to project imagery onto a surface. The purpose of projection mapping in events is to provide a more engaging experience for attendees, through visual stimulation. Adds a memorable feature to your event. Is imminently shareable on socialmedia.
If you haven’t heard of interactive and VR experiences for events, you haven’t been paying attention. And we did so because of the possibilities these new technologies bring to the world of events! So, on this week’s Event Tech Podcast, we’re shaking things up a little bit.
In fact, the need to unplug has come to the forefront in our lives, that there’s even a movement for it – the National Day of Unplugging , where participants are invited to disconnect from technology for 24 hours. So, it’s worth asking – do you want to make the event goer experience more meaningful and therefore, more memorable?
We organize all of the trending information in your field so you don't have to. Join 10,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content