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According to a report, many events companies aren’t using the newest tools to make projects more efficient. Despite advances in eventtechnology and event apps, the behind-the-scenes of the industry is still filled with old practices. Planning an event never ceases to be a challenge. Click To Tweet.
Included below are several key takeaways from pandemic-era events that meeting organizers will want to strongly consider as they plan the remainder of their 2022 events. Just because you’re hosting a tradeshow in an exciting new hybrid format doesn’t mean you can’t rely on traditional virtual event elements.
This exciting event trend has been around for ages, but thanks to the speedy development of eventtechnology solutions, it has now reached brand new heights. Gamified challenges typically live on event platforms and can be translated well into virtual, hybrid, and in-person environments. Gamification Ideas.
After all, what makes an incredible event is not the stage and the logistics, but the atmosphere and the positive emotional state of the attendees. Any event can be experiential: conferences, meetings, exhibitions, tradeshows, and corporate events. Increase your presence on socialmedia.
Socialmedia glasses? How will all these new developments shape the events industry? This is the tantalizing topic Brian Ludwig, senior vice president of sales for Cvent , tackles in Smart Meetings’ most recent webinar, “One Step Ahead, Predicting the Future of EventTechnology.”. “It’s Teleportation?
The events industry has changed dramatically in the past two years. As the technology sector within the industry grows, many planners are leaving traditional event planning for eventtechnology jobs. They can also pivot to becoming event managers or event marketers. But how do you get started?
With a big tech focus, you’ll find plenty of reads on socialmedia and apps, among more general event industry news. It’s an independent resource meaning it’s a “no-spin zone” for event profs to find neutral information about using tech in events. Their Event Experts Interview series is also worth a look.
Events have evolved significantly over the years, and technology has been at the forefront. Eventtechnology has become an essential aspect of planning and executing successful events. However, mastering the art of eventtechnology is critical to planning and hosting a successful event.
Behind the app is also a full-fledged team, event and hospitality professionals included. Nail Your SocialMedia Promotion. I know you already maximize your reach by putting your events out on socialmedia. One useful technique is to plan out every post in an event calendar. Is it eventtechnology?
Almost three decades later, SXSW is a household name among tradeshows, conferences, and events. Eventtechnology wasn’t even a thing back then. And as we floated through the years, we saw a lot of returns on our early adoption of technology, particularly as it aligned with the community. .
Tradeshow for the first time, that is just ginormous. “Like, I can have conversations outside of the tradeshow floor. It’s not the tradeshow that enables it, it’s just like this whole entire event” Dustin was also incredibly surprised by “the number of events that happen after hours.
Exhibiting at tradeshows is a fantastic way to connect with potential customers, try out new products, and network with industry leaders. Luckily, there are tons of eventtechnology solutions that savvy event planners can use to help stand out from the crowd. Create a Game Show in Your Booth.
Follow our iconic guests on Twitter: Sam Smith of Interactive Meeting Technology, LLC ( @samueljsmith ). Brandt Krueger of EventTechnology Consulting ( @BrandtKrueger ). Interactive Meeting Technology, LLC. Real-Time Analytics: Measure, See and Report the Success of Your TradeShows and Meetings.
A virtual event platform is software that lets you host events virtually. These platforms help you manage online events from beginning to end, from conferences and summits to sales kickoffs and tradeshows. . Virtual event platforms may seem similar to video conferencing tools like Zoom or Google Meet.
Though eventtechnology has changed drastically in the last decade, there’s no denying that in-person interactions remain the most impactful way for marketers to forge, build and nurture meaningful relationships with prospects and customers. That’s why focusing on tradeshow ROI is incredibly important.
.” For these reasons, millennials value networking over almost any other aspect of events. For the Post-Masters (aka Instagram-savvy socialmedia mavens), the team rounded up recommendations of local entertainment and provided picturesque backdrops that screamed photo-op. Eventtechnology can increase productivity by 27%.
.” For these reasons, millennials value networking over almost any other aspect of events. As a demographic, they also value experiences over material goods, want to share those experiences (usually via socialmedia), have higher technological literacy, and are 62% more likely to travel then their generation X counterparts.
For example, event signage can be used to: Advertise sponsorships Display product information Drive brand awareness Interact with event attendees Guide customers to a location Promote products and events Encourage attendees to share content on socialmedia . 10 event signage ideas that stand out.
2022 is going to be our best year yet; we’ve embraced exciting new eventtechnology and hybrid events as the way of the future! If 2020 was a year of pivoting and learning about virtual events, 2021 was a year of putting that knowledge to the test. A list of best event platforms to use in 2022 ! The result?
Exhibiting at tradeshows is a fantastic way to connect with potential customers, try out new products, and network with industry leaders. Luckily, there are tons of eventtechnology solutions that savvy event planners can use to help stand out from the crowd. Create a Game Show in Your Booth.
The Role of EventTechnology in ROI All-in-one event management software not only makes it possible to measure otherwise inaccessible data, but it also makes measuring holistic data a heck of a lot easier. Sure, we’re an eventtechnology company, so there’s a good reason why we’d want this to be the case.
Nevertheless, the models for connecting at both virtual and in-person events have not significantly changed in years. At in-person events, event-goers continue to largely rely on happenstance “serendipitous” encounters on tradeshow floors and cocktail hours to facilitate networking.
Event management is more than just planning events; it’s about creating memorable, engaging experiences that align with an organization’s goals. In this article, we’ll dive into the core aspects of event management, practical strategies, and the latest technology solutions shaping the future of events.
“It was less about trying to imitate a tradeshow in a virtual space,” he said, “and more akin to an exclusive online shopping experience,” with a digital showroom where suppliers posted their company information and marketing collateral in addition to detailed product listings. In-Person Application.
You can use different types of event marketing strategies — including emails, ads, and socialmedia — for various events ranging from small-scale gatherings like workshops and seminars to large conferences, tradeshows, product launches, and even virtual events.
This data can be used as a benchmark for next year and help you estimate the number of attendees at your next event. SocialMedia Metrics. A good success indicator before and during the event are the basic numbers on any socialmedia post or account: the number of likes, comments, retweets, etc.
TradeShows If you’re looking to bring a lot of different companies together to show off tons of products while offering lots of opportunities to upskill and learn new things, a tradeshow can be a good option. Consider hosting a dedicated product launch event to make the biggest splash possible.
While you’re at it, consider investing in event tech specifically designed to deliver powerful, engaging experiences to virtual attendees. With virtual reactions, applause, polling, Q&A, 1:1 messaging, and AI-driven networking, you’ll be able to connect participants from the tradeshow floor in Tampa to the She Shed in Sheboygan.
Experiential marketing brings your brand to life with unique experiences—in-person or using virtual eventtechnology. Experiential marketing can be part of your overall event marketing strategy or it can be something entirely different. At a glance, experiential marketing can include: Business events, festivals, awards, etc.
They can share those photos inside the event, share on socialmedia, and become part of a giant mosaic. Cameo – Hire celebrities for quick recorded messages, or as event guests. Snapbar is a virtual photobooth experience that allows users to snap a picture of themselves and add filters and branded frames.
The Essential Guide to Onsite EventTechnology This guide was developed to help event planners around the world make better, more strategic decisions when it comes to onsite eventtechnology. Discover what technology to use and how it will help to improve attendee satisfaction and event ROI.
Some of the valuable sponsorship opportunities are even before your online event starts. Include your sponsors’ logos and messaging in all your email communications and on socialmedia (both in posts and in your socialmedia banner branding). Feature a guest blog post on your registration page.
In a LinkedIn post, Sue Pelletier, a contract editor and writer, shared her thoughts on trust, authenticity, and socialmedia after reading a Convene online story about 2024 trends: Love this “ Trends We’re Watching for 2024 ” article from Convene editors. And rightfully so, in my opinion.
Since 1991 21st Century has been working with associations, corporations, government agencies and nonprofits to deliver high quality events. They are known for planning epic events, creating amazing exhibits and organize engaging tradeshows. EVENT STRATEGY GROUP. 360 Destination Group. Irvine, CA. CADENCE, INC.
Kayla Jennings-Rivera Event Planner 15/10 Foundation The Impact of Technology on Event Design Technology has transformed all aspects of business, including event design. The rise of high-tech smart badges — like Klik — represents the next stage in the evolution of eventtechnology.
Whether you’re planning a flagship conference event, tradeshow, or intimate sales kickoff, staying on top of the latest developments in the event industry is not just important — it’s table stakes. It equips you with the knowledge and insights to ensure your events align with current trends and expectations.
Regardless of whether you’re planning a dazzling conference, a mind-blowing tradeshow, or an interactive webinar, success starts with effective event marketing. But how do you market your event effectively? Well, that depends on the event marketing tools you use.
Cvent offers a comprehensive suite of solutions designed to streamline the entire event life cycle, from initial planning and registration to attendee engagement and post-event analysis. What companies use Cvent Many companies across various industries use Cvent for their event management needs.
There are several AV and technology sponsorship options you can explore that will allow you to rotate content in and out and yield you a better ROI than traditional print sponsorship. Get eventtechnology news, trends and tips delivered straight to your inbox every month. Subscribe to Our Newsletter!
Capitol Heights, MD 21st Century Expo Group is a nationally renowned general contractor, specializes in tradeshows, events, and exhibits. Bespoke Audio Visual Toronto, ON Bespoke AV is a full-service live eventstechnology company, specializing in virtual event production and on-site live events.
Virtual reality check: Take advantage of new technologies. Virtual Reality (VR) can boost any event’s fun factor. It’s easy to check the experiential, branding and socialmedia boxes off with VR. He loves making music, fishing, and planning concerts and events. Subscribe to Our Newsletter!
At the very least, you should create an outline listing the high-level details of the event, including but not limited to: Date/time: at least, start with a rough time frame for the event (i.e., January next year) Type of event: will this be a keynote speaker? Multi-day tradeshow? Single-day conference?
Event organizers can also turn traditional, in-person concerts into hybrid concerts by live-streaming the concert to virtual attendees. This allows the event organizer to maximize attendance and generate more revenue. Online Expos and TradeShows. What may attract them to attend the event? Technical hiccups.
The numbers don’t lie: Businesses continue to increase their event investments. In fact, 97% of marketers believe that events are the most effective channel for driving business outcomes. But let’s talk about the elephant on the tradeshow floor: sponsorship and sponsor ROI. 5 Ways To Find the Right Event Sponsors.
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