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and China Drive Business Travel Recovery A new report by the World Travel & Tourism Council (WTTC) predicts business travel spending will reach a new height of $1.5 and China, whose business travel markets have expanded 13.4% trillion by the end of 2024. Key players are the U.S. and 13.1%, respectively, since pre-pandemic levels.
Pondering whether Dubai would be the perfect fit for an upcoming meeting or event? The countrys tourism board has teamed up with a leading travel app to spread the word on why you should keep its hat in the ring. As always, Smart Travel is here to bring you the latest must-read news in the travel and tourism industry.
Considering Saudi Arabia for a future event? You’re not alone—a major conference is being held to address the G20’s fastest-growing MICE market. An upcoming $156 million incentive program will debut in 2025 to support marquee events, and rapidly expanding infrastructure projects will provide improved access to travelers.
We at Advance Travel & Tourism were honored to once again attend and sponsor the Tennessee Governor’s Conference on Hospitality & Tourism in Chattanooga. Because TNHTA and Chattanooga Tourism Co. put on such an insightful event, we wanted to share some of our key takeaways from the conference below.
The fine folks at Visit Northen Kentucky in conjunction with the Kentucky Tourism Industry Association showed that fact off in style last week at their annual conference. Bourbon is a huge tourism driver within Kentucky, and tourism numbers are up within the state. Kentucky is more than just bourbon and horses.
Its experiential marketing. Experiential marketing is the process of creating an experience for the customer that stands out in a crowd rather than approaching them through more standard marketing practices. That is not to suggest that experiential marketing should act as a replacement for traditional forms of advertising.
Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). With nearly 20 years in the travel and tourism industry, Pace has held positions at numerous destination organizations at both the state and local levels and spent over a decade with Visit Florida.
We want to be your partner through it all, which is why attending events like the Destinations Florida Annual Meeting is so imperative to us. This event is unique because it typically focuses on destination leadership and the unique challenges destinations face. What we do here truly matters to the overall Florida tourism industry.
How to Help MICE Colleagues With the full extent of damage from the ongoing Los Angeles wildfires still being evaluated, many in the meetings and events industry are stepping up to find meaningful ways to support those impacted. Postponed Events: ACE Eddie Awards Mammoth Film Festival Critics Choice Awards (moved to Jan.
In search of comfortable-yet-affordable accommodations for your next meeting or event? City Express by Marriott is gearing up to offer options in four new markets. As always, Smart Travel is here to bring you the latest must-read travel and tourism news. Looking to wow A-level attendees at a retreat or incentive?
This event is considered one of the best Christmas festivals in the U.S. Whatever you do this holiday season, be festive and merry and cheers from your friends at Advance Travel and Tourism. The post 2024 Holiday Travel Towns appeared first on Advance Travel & Tourism. and runs for 6 full weeks.
To find out what the university is teaching future meetings and event professionals and what they gleaned from the two days of sessions and networking, we asked Ryan Becker, senior vice president of communications and strategy with Visit California. Those values are encapsulated in the vision statement: Live, protect, explore.
billion Canada market as headlines announced that Canadians are cancelling trips to the United States, selling their snowbird investments in Florida and Palm Springs and actively rejecting American-made products. Now that the luxury market is booming, experiential travel is doing particularly well.
is on track to welcome 90 million visitors one year ahead of the goal outlined by the National Travel and Tourism Strategy report. tourism ecosystem. Read More: Celebrate World Tourism Day What is the biggest challenge to growing incoming global travel? That number is up from 79 million in 2019. Travel Association and the U.S.
Tourism is fascinating. Tourism is exhilarating. Tourism is also easily affected. Those of us in the tourism industry know all too well that in the blink of an eye, a natural disaster can turn a beautiful top-selling destination into a disaster zone. With tourism after a natural disaster focus on the positive.
While cannabis-related tourism is on the rise, Visit Mendocino County is looking to further tap into this growing market. Forbes estimates cannabis tourism is a $1.7 And that step is one full of much opportunity for event professionals. And the industry is projected to reach $37 billion in 2024. billion industry.
While cannabis-related tourism is on the rise, Visit Mendocino County is looking to further tap into this growing market. Forbes estimates cannabis tourism is a $1.7 And that step is one full of much opportunity for event professionals. And the industry is projected to reach $37 billion in 2024. billion industry.
Suffice it to say, the general public in both North America and Canada are eager to travel while also welcoming tourism and events back to their respective communities much in the vein of the storied “before times.” with two-thirds of Canadian sentiment pointing to the approval of boosting tourism, regardless of resident age.
“They need to be included in the conversation and engaged with the tourism industry to develop an understanding of the value of travel and tourism,” according to a recent Destinations International (DI) and Longwoods International survey, National Resident Sentiment Towards Tourism. They have a role to play in our community.
Across industries, user-generated content (UGC) has become a key marketing tool. Retailers, small businesses, restaurants and more are leveraging UGC, and tourism is no different. So how is UGC beneficial to tourism? Think of it this way: UGC allows you to market with your audience instead of at them. Read on to find out.
Enter…co-op marketing! By creating a program that allows local tourism and hospitality partners to buy into a campaign to co-promote their offerings with travel to your destination, you increase your marketing funds and reap the five surefire benefits detailed below. Pumped Up Purchasing. Asset Amassment.
Across industries, user-generated content (UGC) has become a key marketing tool. Retailers, small businesses, restaurants and more are leveraging UGC, and tourism is no different. So how is UGC beneficial to tourism? Think of it this way: UGC allows you to market with your audience instead of at them. Read on to find out.
The post Phetchaburi, Thailand to host PATA Destination Marketing Forum appeared first on TD (Travel Daily Media) Travel Daily Media. Phetchaburi in central Thailand has been announced as the host city for this year’s PATA Destination Marketing Forum.
DMCs – The Unsung Heroes of Local Economies 09 January 2025 In the bustling world of tourism and events, there's a remarkable force silently shaping the economic landscapes of destinations worldwide: Destination Management Companies (DMCs). But the impact doesn't stop there.
Hoshino Resorts and Japan Airlines Team Up to Attract Tourists Japan Airlines and Hoshino Resorts have partnered to launch a new sustainable tourism campaign , “All-Time Favorite vs. Hidden Gems,” which aims to attract visitors to Japan’s less-trodden locales. Miles accrued are based upon distance flown rather than amount spent on purchases.
European tourism bodies providing the essential leadership to reassure consumers that safe and seamless travel is possible in summer 2021. Leading by example, the heads of European national tourism boards met in person for the first time since the start of the pandemic to show Europe’s readiness to restart travel and tourism.
And if you want to solidify your marketing efforts to the estimated 80 million monthly active U.S. The social giant has become a go-to source for everything from travel inspiration and hotel recommendations to event halls to celebrate your wedding day. Part of the allure of TikTok to marketers is its simplicity.
Too many organizations view sales and marketing as two distinct and wholly independent departments. But this type of silo marketing — having specific channels or agencies working separately rather than integrating their efforts or forgetting to include the Sales Managers with a seat at the table — means missing out on a huge opportunity.
The ‘Destination of Sustainable Cultural Tourism’ Awards enhance the visibility of European cultural tourism destinations, create a platform for sharing experience and knowledge and promotes networking between destinations. The 2021 is focused on the theme of ‘Regenerating European Tourism through Culture, Heritage and Creativity’.
A time-saving factor ChatGPT can provide in your content marketing strategy is fast research. Do note, however, that the ChatGPT system draws on data from no later than 2021, which means it cannot provide any information on current events. As always, reach out to any one of our Advance Travel and Tourism team members to learn more.
And video marketing statistics show that 83 percent of marketers claim video has helped them with lead generation. The stats don’t lie: video content marketing is king in our current times. But many DMOs miss out on a critical component in video creation and marketing. Types of Video Marketing Platforms.
At an award ceremony hosted in Prague by Czech Tourism on November 15, the European Travel Commission (ETC) and Eurail B.V. honoured recipients at the second ever Best European Rail Tourism Campaign Awards. The awards recognise the marketing campaigns that best promoted rail travel as a sustainable tourism model.
Just like those cheering in the stands at your local sporting events, we find these ambassadors in our everyday lives. Newsletters, Twitter, virtual events, press trips and in person meetups are all key in keeping your ambassadors engaged. They are loyal and honest in presenting your brand and attract others to follow suit.
In this episode of Meeting of the Minds, Smart Meetings sits down with Janette Roush, Executive Vice President of Marketing and Digital for New York City Tourism & Conventions, and Sindhu Srivastava, CEO of We Crush Events and MeaningfulData, to explore the potential of AI in the events industry.
In the dynamic landscape of modern marketing, effective communication among different organizational departments is vital to achieving coherent and impactful campaigns. This holds particularly true for the travel and tourism industry, where successful destination marketing requires collaboration between various teams.
She brings over 17 years of hospitality experience, having held several leadership roles throughout her career, including as director of sales for EVEN Hotels, and sales manager and director of sales and marketing for Crown Plaza Houston, Hyatt Regency North Houston and several Holiday Inn properties throughout the Houston Area.
28-30, Destinations International (DI) held its 2024 Social Inclusion Summit in Spokane, Washington, where they shared insights and resources around inclusion in the travel and tourism industry. Smart Meetings Why are these discussions and resources about inclusion and accessibility in the meeting and events industry meaningful?
Held in Amsterdam, this event for the Alliance of Independent Travel Agencies (AER) brought together 500 travel agencies and 400 specialized tour operators, with a large portion focused on sustainable travel. AER aimed to strengthen the industry and create an inspiring event for its members.
Our 2024 Travel Outlook survey highlights DMOs’ Marketing Priorities, with professionals from destination marketing organizations (DMOs) emphasizing brand awareness as their top goal for 2024, even surpassing the importance of increasing visitor numbers.
But, even if your property isn’t located in Indio or Austin, there are festivals and events taking place all across the map (some near you!) – and all throughout the year – that attract enthusiastic fans in need of overnight accommodations. These are the tourism authorities that partner with and promote happenings in the region.
Our 2024 Travel Outlook highlights DMOs’ Marketing Priorities, with professionals from destination marketing organizations (DMOs) emphasizing brand awareness as their top goal for 2024, even surpassing the importance of increasing visitor numbers.
Louis , bringing over two decades of leadership in travel and tourism. Both in his most recent position as CEO of Discover Puerto Rico, and earlier, his 20 years as president & CEO of the Myrtle Beach Area Convention & Visitors Bureau, his work significantly expanded tourism and the tourism economy. He now joins St.
Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). With nearly 20 years in the travel and tourism industry, Pace has held positions at numerous destination organizations at both the state and local levels and spent over a decade with Visit Florida.
Visitors can immerse themselves in the bustling markets, savor the local delicacies, and engage with the warm and hospitable locals. This case study explores the process of setting up a tourism development project for Cox’s Bazar. In recent years, Cox’s Bazar has experienced huge growth in tourism.
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