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Julie Coker to Head NYC Tourism + Conventions

Smart Meetings

Industry trailblazer Julie Coker makes the move to serve as president and CEO of NYC Tourism + Conventions On the morning of Oct. 22, the NYC Tourism + Conventions Board of Directors announced it had selected Julie Coker to step in as the organization’s president and CEO. Beginning on Dec. billion in visitor spending.

Tourism 236
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Smart Travel: MICE Industry’s Positive Impact on Business Travel, Wynn Resorts’ Bigger Better UAE Plans Revealed, Indigenous Tourism Booms and More

Smart Meetings

and China Drive Business Travel Recovery A new report by the World Travel & Tourism Council (WTTC) predicts business travel spending will reach a new height of $1.5 and China, whose business travel markets have expanded 13.4% trillion by the end of 2024. Key players are the U.S. and 13.1%, respectively, since pre-pandemic levels.

Tourism 242
MICE professionals

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Smart Travel: Saudi Arabia MICE Industry Booms, American Airlines Shuts Down Group-Jumpers, $65 Billion Needed to Address Coastal and Marine Tourism Climate Issues

Smart Meetings

Considering Saudi Arabia for a future event? You’re not alone—a major conference is being held to address the G20’s fastest-growing MICE market. An upcoming $156 million incentive program will debut in 2025 to support marquee events, and rapidly expanding infrastructure projects will provide improved access to travelers.

Airlines 246
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Key Takeaways from the 2024 Tennessee Governor’s Conference

Advanced Travel and Tourism

We at Advance Travel & Tourism were honored to once again attend and sponsor the Tennessee Governor’s Conference on Hospitality & Tourism in Chattanooga. Because TNHTA and Chattanooga Tourism Co. put on such an insightful event, we wanted to share some of our key takeaways from the conference below.

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2024 KTIA Annual Conference Recap

Advanced Travel and Tourism

The fine folks at Visit Northen Kentucky in conjunction with the Kentucky Tourism Industry Association showed that fact off in style last week at their annual conference. Bourbon is a huge tourism driver within Kentucky, and tourism numbers are up within the state. Kentucky is more than just bourbon and horses.

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Smart Moves at Destinations International, Fairmont Dallas and More

Smart Meetings

Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). With nearly 20 years in the travel and tourism industry, Pace has held positions at numerous destination organizations at both the state and local levels and spent over a decade with Visit Florida.

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What Can Experiential Marketing Do for You?

Dana Communications

Its experiential marketing. Experiential marketing is the process of creating an experience for the customer that stands out in a crowd rather than approaching them through more standard marketing practices. That is not to suggest that experiential marketing should act as a replacement for traditional forms of advertising.

Marketing 130