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Running out of tradeshow ideas for improving your B2B events? If you want to see your tradeshow attendance and exhibitor count to grow, you need to focus on the experience of the show. And if you want to run an event this way, use our free event planning checklist to get started!
To many event professionals, tradeshow engagement is a worthy but often elusive challenge. After all, how do you dispel the notion that people have about tradeshows with its “bland ambassadors” and boring cube booths? Then, try to really engage visitors to achieve your event goal: to get leads.
Do you know the reasons your attendees show up at your events? A new study, aptly named “ Registration Insights Report: Optimizing revenue and attendance in the face of new attendee behavior ” by Maritz revealed a changing model for getting people to fill out those increasingly long forms, sooner.
And if youve got a large conference or tradeshow in the works, who says you cant resort life it, poolside in sunny Arizona? of indoor and outdoor meeting and event space, the refresh brings a new era of luxury to the resort. The Porte Cochere also features a newly installed sound system and registration TVs.
Getting caught up in the glitz and sparkle of planning an event is easy. Attendees should enjoy your event, but planning an event isn’t a pure act of kindness. As an event planner, you host events to get results. But even so, you’ve got to ensure your event is a money-maker for your company. ROI Percentage.
Not all events need to done in person. Whether it’s a purely online event like a webinar or a hybrid event where online participants can be part of a real life event, virtual events can be a welcome addition for your audiences. Want event more event tips? Boost Your Event ROI with These Tips.
In the recently released report from The Exhibitor Advocate and Evolio Marketing, “The State of the Event Industry: From the Perspective of Exhibit and Event Marketers,” nearly half of exhibitors expressed a mistrust of show organizers.
After all, event industry blogs are accessible, provide information about events from around the globe and cover every aspect of event planning. You can find bigger and better ways to deploy events, the latest in event tech, and follow where other event profs’ careers are taking them. Endless Events.
In today’s fast-paced events industry, conferences have evolved into dynamic platforms for networking, knowledge sharing, and industry growth. TradeShows: Showcasing the latest products, services, and technologies, tradeshows provide a platform for businesses to connect with potential customers and partners.
As an event prof, you probably have a good feel for if an event was successful or not. But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how event marketing efforts were successful. Using registration metrics. Measuring event ROI in two ways.
2022 is going to be our best year yet; we’ve embraced exciting new event technology and hybrid events as the way of the future! If 2020 was a year of pivoting and learning about virtual events, 2021 was a year of putting that knowledge to the test. Which virtual event platform features to look for? The result?
At the annual user conference Cvent Connect for a record 4,000 attendees in San Antonio this week, the event technology company which was purchased by Blackstone last year announced new products and acquisitions designed to better meet the needs of meeting professionals, whether planning simple events or complex hybrid affairs.
We have come to a time and place were event Wi-Fi is expected. Unfortunately it’s not always delivered as you expected maybe the quality is terrible or the price is through the roof, none of these are surprises you want to run into your event. How can you ensure you are getting great Wi-Fi for your event? Watch below.
Events are one of the most powerful marketing tools because they center around an intentionally designed experience. According to Eventbrite’s research , 77% of millennials say some of their best memories are from an event or live experience they attended. In a sense, all events are experiential. social media wall).
Do you accept registrations online? Then, you might fall into this new event sales tax ruling recently handed down by the Supreme Court. If you want to stay appraised of the latest developments about this and other event industry news, you can subscribe to our blog. Corporate events can sometimes be a little stiff.
Skift Take: Maritz takes a closer look at new attendee behavior and shares insights on how to optimize revenue and attendance. Miguel Neves Read the Complete Story On Skift Meetings
Do you need to find new monetary sources for conferences, conventions and tradeshows? Research Finds Sponsorships Are Still Relevant According to a 2019 report from the Center for Exhibition Industry Research ( CEIR ) of 200 show executives and 728 exhibitors, sponsorships make up roughly 20% of B2B tradeshow revenues.
Event problems: we eat them for breakfast. Know Your Corporate Event Essentials. Corporate event planning is a tad more tedious than other planning gigs. Maybe it’s because there are more of these events than ever and the competition has gotten that much fiercer. The Event Engagement Guide. Click To Tweet.
Planners and exhibitors connect during the PCMA’s Greater Philadelphia chapter’s “Trunk and Meet” Tailgate TradeShow, held in a parking lot in June. A face-to-face event seemed impossible. Instead, Paul Wong, a chapter board member, jokingly suggested they do a “trunk-or-treat” event.
As listeners of the Event Tech Podcast already know, choosing the right event platform is one of the most important decisions event planners can make for their long-term event strategy. Last week, the Endless Events team published the list of the 22 best event platforms to use in 2022.
How to kick up the empathy and excitement-quotient at events Smart Meetings Extraordinary Texas Event at Omni Barton Creek Resort & Spa in Austin brought leadership strategies, technology innovations, experiential gifting and fun F&B ideas from the award-winning magazine to life for three days and we are sharing the aha moments with you.
As things currently stand in the events industry, we’re planning events in 2022 as if the COVID-19 pandemic never existed. In-person events are back in all their glory. And to the Event Brew hosts, they often look identical to 2019. She notes that, indeed, some events look a lot like 2019 in 2022.
Editor’s Note : As part of Back Light, a series of articles sharing illuminating insider observations, we asked Geoffrey Wellen, chief customer care officer of 6Connex f or lessons learned from two years of virtual and hybrid events. One of the big benefits of hosting a hybrid or virtual tradeshow is that it’s easy to increase accessibility.
Registration trends show that attendees are still registering for events later than before the Covid pandemic. The sense that attendees are waiting longer to commit to attending a show is not new. Maritz set out to investigate this matter and released the Maritz Registration Insights Report on Wednesday.
Augmented reality, 3D Visualization and AI add branding, logistics and meaning to programs Could event tech end up being a meeting professional’s best friend after all? Beyond QR Codes Event production company Animatic Media announced a new product this week called Intelligent Content , designed to bring conference content to life.
While travel might be exciting, event planners know that it can be tough at times. Check out our free event planning checklist to make sure your next event runs smoothly and stress-free. Wipe the Rust off Those TradeShow Tools. How to Ace Your Corporate Events. From Event to Experience.
While most events across the globe took place virtually last year, more events are now meeting in person. For those who couldn’t make it, you can get a free recording for all registrants to download. million convention attendees were hosted in Vegas since the return of tradeshows in June 2021. Advocating Voices.
Registration forecasting for 2023 was the top challenge identified by Louisville Tourism’s Client Advisory Council members. The assessment included analysis of CAC members’ registration data, insights discovered about attendee behavior, and suggestions for how and when this information should be communicated.
Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results.
“We want to extend the content, conversation and the connections that happen at a physical show through the digital experience,” said Bauer. She was quick to point out that the platform won’t replicate a tradeshow in a digital space. Bauer’s team is now diving into details of the design of the show and the experience. “It
Have you ever considered attendee satisfaction as the primary focus for your events? In this roundup, we share a few things you can do to know whether your audience really liked your event. If you plan to make a long and fruitful career out of events, you need to know how to grow and keep an audience. Click To Tweet.
We asked Mandi Graziano, vice president of global accounts for HPN Global and published author, to share a behind-the-scenes look at a recent event she planned that make a quick change. Our 2,000-person event was the end of June. We had all the hotel blocks booked and had already moved the event twice due to Covid-19.
So, here are at the Event Tech Podcast, we dedicate ourselves to exploring all things related to technology in our industry. From event hardware to facial recognition and data privacy , we’ve done it all. So, considering that the core of the podcast is event tech, it’s only fitting that we look back.
This week, we have some event tech news for those interested in the behind-the-scenes of event companies. Read on for more news and event planning tips to go with it. As a testament to the growing power of the events industry, Eventbrite has announced a $200M IPO in a bid to remain at the top of the registration game.
The event venue is where attendees eat, drink, network, and engage with your content. But 40% of events are expected to be virtual this year, and recreating the excitement of an in-person experience in an online setting can be a challenge. That’s where virtual event platforms come into play.
Many in Southern Nevada saw the return to higher leisure occupancy levels as practice for when conventions re-open the tradeshow doors this month. WOC is working with Informa AllSecure to develop safety and hygiene measures, including non-contact registration, 3-ft. Conventioneers Return. Proven Safe. Mike Massari.
You planned a spectacular event. No wonder registrations soared off the charts. Do you cancel or continue with your live event as planned? The fact is your event deserves to be successful despite all the uncertainties in the market. Simplify hybrid events. Capture the energy of live events.
Recorded at Event Tech Live, Will had a great conversation about the evolution of SXSW with none other than their former Chief Innovation Officer, Scott Wilcox. We’ve watched them do their first-ever 4K live stream , and included them on the list of our favorite events in 2018. New week, new guest, new host! How did they do it?
Last Minute Registration Shuffle Lancey Cowen A recent Maritz study showed that 45% of attendees from 30 tradeshows register within four weeks of the event date. Cowan canceled her May 2020 event, allowing researchers to upload their abstract presentations to a library. if they leave.
Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. When it comes to tradeshow lead retrieval, lots of exhibitors have decided to exercise an abundance of caution and not initiate a strategy. For many tradeshow exhibitors, GDPR stands for “gosh-darned problematic regulation.”
So, you know that here in Event Brew we like to tackle the most sensitive topics. Press play and grab your favorite drink, it’s time for Event Brew! They had a magazine for a number of years, a Vegas show, and then after a period of time, he sold the show. And then that was the event track, quote-unquote.
Exhibiting at tradeshows is a fantastic way to connect with potential customers, try out new products, and network with industry leaders. Luckily, there are tons of event technology solutions that savvy event planners can use to help stand out from the crowd. Create a Game Show in Your Booth.
Looking for a guide to corporate event announcements? Here’s everything you need to know about what corporate event announcements are used for, why they’re important, and what information you should always include (it might be less than you think). What are corporate event announcements and why are they important?
Can we get an event marketing plan up in here? And it’s a fundamental part of your job as an event professional as well. And more specifically, of creating an event marketing plan. Press play, we’re building the ultimate event marketing plan! Why Do I Need A Marketing Event Plan? Probably once a week.
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