This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Will 2019 be the year you leverage socialmedia to make your events safer, more compelling and downright fun? A January 2018 report from WeAreSocial and Hootsuite explains just how important socialmedia is in the average internet consumer’s life. Risk Management. What better way to reach them if a crisis arises?
In today’s episode of Event Brew, Nick, Thuy, and Will will mostly talk about the latter portion of their lives. They will dive deep into socialmedia and how their opinions about it have changed since the beginning of the pandemic. Our attitudes about socialmedia have changed, and the brew crew is no exception.
You’ve set up the Facebook event page, you’re regularly tweeting and you’re posting about your event on Instagram. But you’re missing an important piece: an eventwebsite. It might seem difficult and unnecessary, but websites are still key for promoting an event and drawing in attendees. Comic Sans font?
You got to fill seats for your upcoming event; otherwise, you’ll have a half-empty venue. To maximize ticket sales, you have to involve socialmedia in one form or another. As an event planner, it’s highly recommended that you acquaint yourself with some of the lesser known features of the primary social networks.
How to Help MICE Colleagues With the full extent of damage from the ongoing Los Angeles wildfires still being evaluated, many in the meetings and events industry are stepping up to find meaningful ways to support those impacted. Postponed Events: ACE Eddie Awards Mammoth Film Festival Critics Choice Awards (moved to Jan.
Thanks to an absolute boom of event technology solutions , event planners can now craft data-based event strategies and measure their event success better than ever before. First, planners define their event goals – what they want to achieve with this event – and break them down into measurable event KPIs.
The past year has undoubtedly been the year of virtual events, thanks to Covid-19. But chances are, online events are likely to stay even after the pandemic because of the many benefits they provide. But how does one decipher whether their virtual event has really been a success? Event Registration. Online Visits.
For suppliers looking to expand their business and stand out in a competitive landscape, one of the most lucrative opportunities involves connecting with meeting and event planners. Understand Your Target Audience: Who Are Meeting & Event Planners? Define Your Unique Value Proposition Event planners are inundated with choices.
This week we’re diving into the dozy topic of how to plan a virtual event. And we’re not strangers to futuristic events here at Endless! We’ve covered topics such as how to plan an event without visiting the venue , how Virtual Reality can impact the events industry , and much more. The Beginnings.
Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events.
Events, meetings and conferences today are supported by digital event platforms that make it possible for companies to seamlessly connect with people across the globe and deliver more engaging and immersive experiences than ever before. Here are some best practices for driving audience attendance in digital events.
Creative event marketing is the easiest way to increase the number of people who eventually attend your meeting—directly contributing to the bottom line. This can include your blog, website, email campaigns and more. Paid media refers to marketing content you purchase, such as online ads. Optimize Your Website.
Your brand went through the time and expense to set up a unique event platform; Whether it’s a web-based platform or an app, you have tons of fun features, tools, and resources in the platform for your attendees. But when it’s time to host your event, attendees aren’t using the platform. Improve Your Event App’s Performance.
Finding a virtual event sponsorship idea that suits you can seem hard at first. And the concept of a virtual event sponsorship fits right into this category. Our incredible host Will Curran has not 10, not 20, but 28 exciting ideas to get the ball rolling on your next virtual event. EventWebsite.
As we move into pandemic recovery, virtual and hybrid events will remain top of mind for many marketing teams, with 92 percent of companies planning to host a digital event, conference or meet-up at some point in the year. Open video conference rooms before or after the event for attendees to hang out. How to Spread the Word.
Are you ready for the next crisis to strike at your event? Crisis communication is an essential, if often overlooked, element for all events. This is what I learned from planning and communication with internal stakeholders to PR and event cancelation best practices with examples you can use. Do not rely on one method.
Planning an event takes a lot of time, but you know that the financial side of it can get expensive fast. Event sponsors. . Sponsors get the limelight at your event in exchange for cutting you a check. Sponsors get the limelight at your event in exchange for cutting you a check. Define Event Goals.
Spring and summer are prime seasons for outdoor events. As the days grow longer and the weather invites gatherings in the open air, outdoor meeting and event spaces present a golden opportunity for hotels to boost revenue. A mix of day and evening shots can showcase your flexibility for any kind of event.
Event sponsors are often crucial contributors to event budgets and therefore highly affect the overall attendee experience and the overall success of the event. However, event planners still struggle to secure long-lasting relationships with event sponsors. Event sponsors are not just a source of financial aid.
This is especially true when planning an event. It’s almost impossible for a single person to pull off an event on their own. There’s no room for that in event planning. The cornerstone of a successful event is a dream event planning team where everyone has a role to play and eagerly contributes to the success of the event.
If events fell to the wayside over the past few years, now’s the time for you to get back on the horse. Whether online or in-person, events are a great way to drive brand awareness, generate leads, and connect with customers. 60% of business leaders and 80% of marketers believe that events are critical for success.
So, let’s talk about virtual event sponsorships, shall we? Now that virtual events are the norm , and with hybrid events set to become increasingly more common as life slowly returns to what it used to be, it’s in everyone’s best interest to learn about virtual event sponsorships. Selling Your Virtual Event.
What’s next for the future of event marketing? In today’s episode, Will Curran and Nick Borrelli talk about what’s in the future for event marketing. on the horizon, the internet is changing, and marketing for events must keep up. What’s the Role of a Movement in Event Marketing? With Web 3.0 Will wants to dig deeper. “So
When we think of events, our minds automatically go to entertainment, networking opportunities, the stage, and gamification, among many other things. But today, let’s take a few steps back and think about where do our events truly begin. Or is it much earlier, at event registration? Event Registration Basics.
Start with your event invite emails by using killer subject lines. Your Guide to Event Registrations. Registration is the first opportunity for attendees to form a concrete opinion about your event. This guide gives you the lowdown on event registration. The Current State of Event Best Practices. Click To Tweet.
Brands are the mark that organizations leave on their audiences, and when it comes to producing a compelling and impactful event, effective brand management is key. A skilled event management team will be able to purposefully apply the following general points to create a winning branded experience that lasts far beyond the event dates.
The events industry has been hit hard. Events need to consider new business models and revenue streams to keep themselves diversified and stable. Virtual events are one solution to the problem, but sponsors are rarely willing to pay the same rates for virtual events as they do for in-person events. Don’t worry.
It’s no secret that authenticity is key to effective marketing—and utilizing UGC in tourism campaigns and socialmedia is an easy way to achieve that and increase your brand’s credibility. Socialmedia influencers used to be the most trusted brand ambassadors, but user-generated content has outpaced them. UGC in action.
Endless Events has recently celebrated its 15th birthday and we’ve decided to mark the occasion by hosting a very special #EventIcons episode in which our listeners could ask us any questions they want about Endless’ past, present, and future. From DJ To Event Management Company. In June 2007, I made a website.”
It’s no secret that authenticity is key to effective marketing—and utilizing UGC in tourism campaigns and socialmedia is an easy way to achieve that and increase your brand’s credibility. Socialmedia influencers used to be the most trusted brand ambassadors, but user-generated content has outpaced them. UGC in action.
Event tech trends are evolving faster than ever before. These giant leaps forward impact and shape the way we execute and plan events. The event tech trends we are listing today are being used everywhere at events and behind the scenes in planning. It will be years until we see these types of AI at events.
10 Steps to Successfully Promote your Tourism Event on SocialMedia. Are you responsible for promoting an event for your business, local community, visitor centre, council or region? If so, socialmedia is a fantastic low cost way to let people know about and book tickets for your event.
A year ago, the events industry had no choice but to master the art of virtual events. As restrictions are slowly lifting and the worst is hopefully behind us, we can glimpse into the future of post-Covid events. One of the greatest challenges the future poses is hybrid event interactions.
In today’s digital age, having a successful eventwebsite is essential for maximizing your event’s online reach. An eventwebsite serves as a centralized location for all information related to the event, from event details and registration to agenda and speaker bios.
To kick off a new week, we’re going to lay out the most common virtual event mistakes. Even though virtual events are set to become the new normal, not many planners have experience with this paradigm. There are still plenty of misconceptions flying around in regards to virtual events. 1 PowerPoint Heavy Content.
Last week, we explained how to deal and package your virtual event sponsorships. And today, we continue, with a second article about virtual event sponsorship ideas. Yes, convincing sponsors to be a part of your virtual event might seem like too daunting of a task. Incorporate Sponsors Into Your Event App.
With so many events vying for your attendees’ attention, an intentional, targeted event marketing strategy can be an essential way to help your event stand out from the crowd. But how do you measure the impact of these efforts and ensure they’re helping you reach your event goals? Website Traffic by Promo Codes.
How emerging AI and other technology will boost event humanity by putting attendee needs at the center of conference design Attendees expect more from events today and emerging technology is helping to deliver on those demands. It can turn that conversation into a training module and create blog and socialmedia posts. “We
Event marketing, simply put, is about letting people know about the existence of the event you’re hosting, and convincing them so they’ll join the event. In the past, if we had enough budget to advertise an event in the prime-time slot of a popular TV channel, we were basically guaranteed success.
If you’re planning a virtual event, you’ll want to have a meeting with a virtual event production company ASAP. But going into a meeting with a virtual event production company unprepared will only drag on the process. Standard Event Questions. Virtual events offer a lot of brand new possibilities.
Because yes, there is a lot of unknown ground surrounding virtual events. But it’s a completely different story when they don’t even bother to tune in or give up on the event ten minutes in. The latter is a common concern for planners trying to convert their events into virtual experiences. Before The Event.
A user-friendly website is key to a successful event. From the moment a potential attendee lands on your website, they should feel comfortable navigating and finding the information they need quickly and easily. A well-designed eventwebsite not only attracts attendees but also helps build anticipation and excitement.
It would only make sense that this effort spills into the event industry. Sustainable events are one of our top choices for 2018 Event Trends.The sustainable event trend is continuing to grow with no signs of stopping so it’s time to get on board! Creating sustainable events is key to being a responsible event planner. .
Event AV design isn’t just about adding color and music to your events. That’s what one Grammy pre-event party just did using event AV design, as you can read below. That’s what one Grammy pre-event party just did using event AV design, as you can read below. Should I Gamify My Events?
We organize all of the trending information in your field so you don't have to. Join 10,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content