The Abbi Agency

JANUARY 31, 2023

In 2012, Google Analytics released a version of this platform called Universal Analytics (UA), which revolutionized the practice of collecting and organizing user data by using a model based on sessions and pageviews (we’ll explain what that means later). Don’t you dare! KEY USES FOR WEBSITE ANALYTICS 1. What is UA, and Why is it Going Away?

Website 26

Website SEO Public Relations Platform 26

The Abbi Agency

JANUARY 31, 2023

In 2012, Google Analytics released a version of this platform called Universal Analytics (UA), which revolutionized the practice of collecting and organizing user data by using a model based on sessions and pageviews (we’ll explain what that means later). Don’t you dare! KEY USES FOR WEBSITE ANALYTICS 1. What is UA, and Why is it Going Away?

Website 26

Website SEO Public Relations Platform 26

Convene by PCMA

JULY 15, 2024

Using Reactive AI to Build Better Event Experiences In the event world, reactive AI makes content easier to consume, speeds information delivery, and generates better ROI for exhibitors and sponsors. If ChatGPT and other platforms become the go-to, surely changes to SEO will follow. Vice versa?

SEO 111

SEO Retail Public Relations B2B 111

Convene by PCMA

MARCH 16, 2022

That includes the hidden metadata that teach platforms like Facebook and Google how to read, segment, and promote your site’s pages. These practices even work in favor of your SEO goals. But underneath this surface-level experience is a larger world of services and capabilities that are just as important as what you see on the screen.

Website 111

Website Automation SEO Social Media 111

DCI

JUNE 20, 2023

As place marketers, we rely heavily on these platforms to reach target audiences and promote our destinations, regional career opportunities and business investment strengths. Increase Visibility Accessible content is also better for search engine optimization (SEO). Need help putting in the effort?

Social Media 86

Social Media Media SEO Publishing 86

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. However, digital marketing has no limitations, as ads can be placed on various platforms and websites.

Advertising 100

Advertising Audience Platform Social Media 100

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. However, digital marketing has no limitations, as ads can be placed on various platforms and websites.

Marketing 100

Marketing Marketing Advertising Audience 100

Tourism eSchool

JULY 28, 2021

The Australian Tourism Data Warehouse (ATDW) is a national, central online database which features listings of thousands of tourism experiences, events and destination information. These optimisations will need to be done in the YouTube platform, not in the ATDW-Online Portal. Accessibility information. Direct booking links.

Online 87

Online SEO Website Tourism 87

AltexSoft Travel

MARCH 26, 2021

In this article, we will explain what metasearch engines are, how they work, and how hotels can connect to main platforms and get the most out of this partnership. The article is addressed mainly to hotel managers, but we’re sure OTA representatives can also find some useful information on metasearch management. Via open APIs.

Hospitality 119

Hospitality Advertising Website Booking 119

Bizzaboo

DECEMBER 18, 2022

Securing sensitive event information is more critical than ever in the age of high-profile data breaches. This is where speaker and moderator portals, which consolidate all critical information and tasks in one place, can make all the difference in the world. User Roles and Permissions. Integrations. The Ultimate Guide.”

Management 123

Management Sponsors Registration Speakers 123

Social Tables

APRIL 23, 2019

While completely fictitious (to the best of our knowledge anyway), the event name “1st Annual Uncanny Hootenanny” conveys three intriguing pieces of information. For SEO purposes, choose something that still has an available URL. The less SEO competition starting out, the better. But exciting names are better.

SEO 139

SEO Events Audience Social Media 139

Leonardo

JANUARY 26, 2022

You need to include key information travelers are looking for (such as your location, contact information, and a link to your booking engine), but contemporary websites should be an engaging and dynamic experience. . walk their own path while still following SEO and user experience best practices. Stronger SEO Capabilities.

Website 72

Website SEO Booking Social Media 72

Tourism eSchool

OCTOBER 9, 2021

The FREE platform allows you to increase your digital footprint, and helps your business to show up in Google where your Ideal Customers are looking for travel inspiration and planning their holidays. Google is a highly trusted source of information for your Ideal Customers as they are planning their holidays. Paige Rowett.

Management 91

Management Publishing Tourism Tourism 91

Eventtia

DECEMBER 30, 2022

Define who’s more likely to attend your event, and gather as much information as you can about these target attendees: demographics data, psychographic data, behavior, and so on. Make sure the press release is well-written, not overly long, and has the right balance between being attractive and informative. Know Your Target Audience.

Social Media 91

Social Media Promotion Media Registration 91

Bizzaboo

OCTOBER 18, 2023

This type of software for event planners provides a centralized platform where planners can manage tasks such as event registration, attendee engagement, venue selection, speaker scheduling, ticketing, and much more, all within a single interface. According to IBM, the average breach in the United States costs $9.44

Management 110

Management Sponsors Registration Speakers 110

Leonardo

AUGUST 24, 2023

This may eventually change the way we find information and interact with the internet. With SGE, users will see a snapshot of information from across the web compiled into a single, readable result. In these very early days, we do not know what ranking factors play a role in SGE other than high-quality authoritative information.

SEO 75

SEO Website Advertising Platform 75

AltexSoft Travel

JULY 14, 2022

TripAdmit ), or even a focused, multi-featured tour operator platform (e.g., Tour operators list their products in the marketplace platform, thus increasing their customer reach. Typically, they also can enjoy the support team’s patronage and access to useful tips, analytics, and other handy perks that depend on the platform.

Travel 105

Travel Travel Affiliate Booking 105

Social Tables

MARCH 14, 2024

banner, display, search engine ads) Search engine optimization (SEO) Mobile advertisements (e.g., blog posts, social media campaigns, informational series) How does digital marketing help with events? Post content on your website or social media platforms, share it on other webpages, and encourage visitors to do the same.

Marketing 78

Marketing Marketing Social Media Advertising 78

Stova

MARCH 14, 2024

It attracts attendees and engages them with helpful information about your event. Intuitive navigation menus and a logical flow help users find the information they need effortlessly. Make life easy with a single platform streamlining the entire user experience, from registration to networking and onsite engagement.

Website 64

Website Registration SEO Speakers 64

Solimar International

NOVEMBER 9, 2021

This blog post will elaborate on why storytelling matters, and provide information as to what a DMO should consider when incorporating travel storytelling into their overall digital marketing strategy. Research shows that information conveyed as stories can be up to 22 times more memorable than facts.

Marketing 98

Marketing Marketing Social Media SEO 98

Eventtia

SEPTEMBER 9, 2022

For example, food magazines would be better platforms to run PR for food events. Provide essential event information like name, date, time, and location. Collaboration between PR and marketing teams can amplify your company’s key messages, increase creativity, and improve brand consistency and SEO rankings. Think local.

Social Media 62

Social Media SEO Public Relations Events 62

Tourism eSchool

SEPTEMBER 5, 2021

For most businesses it is our recommendation to build a website using a Content Management System (CMS) as it is the easiest and most flexible platform to use, and can be adapted to suit most businesses requirements. What tourism experience you sell and key distribution platforms. What Success Looks Like.

Website 95

Website SEO Tourism Tourism 95

Solimar International

JUNE 11, 2024

As an intern, I worked on the USAID Conservation Works activity with Solimar International, partnering with the Liberian Ministry of Information, Cultural Affairs, and Tourism (MICAT). Learned to optimize a blog by adding keywords, meta descriptions, and improving content structure to boost SEO performance.

SEO 52

SEO Social Media Tourism Tourism 52

Bizzaboo

DECEMBER 11, 2023

It provides context about the entity, its mission, its achievements, and any relevant and noteworthy background information (e.g., Contact information After reading a press release, reporters should know who to contact if they need more information. Neglecting online platforms. investor names). Forgetting to follow up.

Speakers 64

Speakers Social Media Events Audience 64

AltexSoft Travel

JANUARY 31, 2020

That became possible via NDC APIs offered by airlines, to connect with their inventory, source flight information, and book without redirecting to its website. For example, Virgin Atlantic is currently testing booking capabilities through Skyscanner’s Direct Booking Platform. Google’s top rank without any SEO, how’s that?

Airlines 121

Airlines Advertising Marketing Marketing 121

Leonardo

MAY 13, 2021

The demand to travel is building, and potential travelers need to trust that the information they’re finding online is up to date with the latest information at their destination. They found that whenever they onboarded new properties, those properties consistently had issues with information accuracy across the web.

eCommerce 58

eCommerce Automation SEO Travel Agent 58

AltexSoft Travel

MAY 13, 2021

The engine configures this data according to the applied filters, considers pricing rules based on discounts and rates, pulls extra services for cross-selling, and finally returns the information back to the user. Moreover, they will seek platforms that will give them the independence of search and payment. SiteMinder.

Booking 69

Booking Website SEO Vendor 69

Interface Tourism Spain

SEPTEMBER 2, 2024

AI has been part of our daily lives for quite some time: from chatbots used by companies to automatically respond to frequently asked questions and simulate human conversations, thereby improving customer service efficiency, to personalized recommendations from platforms like Netflix or Amazon, which analyze our behavior to suggest content.

Public Relations 52

Public Relations SEO Communications Communications 52

Interface Tourism Spain

SEPTEMBER 2, 2024

AI has been part of our daily lives for quite some time: from chatbots used by companies to automatically respond to frequently asked questions and simulate human conversations, thereby improving customer service efficiency, to personalized recommendations from platforms like Netflix or Amazon, which analyze our behavior to suggest content.

Public Relations 52

Public Relations SEO Communications Communications 52

AltexSoft Travel

MARCH 15, 2021

With protocols that are important to public health and safety being released sporadically, email marketing is the most effective way to keep all parties informed. Keeping customers informed has still been murky waters to navigate, especially when companies must wait on government decisions to come along first. Promote and boost sales.

Benefits 86

Benefits Marketing Marketing Travel 86

Tourism eSchool

APRIL 30, 2020

While there's plenty of official information from Government and National/State Tourism Organisations on support for industry, here are 4 practical things to help guide your focus right now as a Tourism Business owner, and then 4 more ideas to think about working on in the coming months. Other options are Google Hangout and Skype.

Tourism 97

Tourism Tourism Social Media Online 97

Crowdriff

JANUARY 9, 2017

Consider that most people only remember 10% of information they hear after three days. But when a relevant visual is presented alongside the same information, people will remember 65% of it. This is important for SEO and makes it easier for more consumers to discover your content online.

Social Media 52

Social Media Website SEO Online 52

AltexSoft Travel

SEPTEMBER 3, 2020

A booking engine will receive this information and process it to display on the search results page exactly how you want. A booking desk is a tool for travel agents to view all bookings on a centralized platform, create custom travel packages, and book using more sophisticated ways, like accessing GDS terminals by hand. Search rules.

Online 72

Online Travel Travel Airlines 72

Eventtia

OCTOBER 19, 2022

You can present information about this exclusive giveaway on the landing page of your chosen virtual event platform. Here are ways to offer higher value to early birds: Give access to a VIP lounge – Inform early birds they have the opportunity to get premium products and services from your business.

Marketing 62

Marketing Marketing Affiliate Speakers 62

Bizzaboo

MARCH 20, 2023

Some event websites have a lot of informational content, while others are bare bones. Your best bet is to thoroughly research your options, demo products, and find a platform that meets your needs and specifications. Smart SEO Whenever you build an event website, your goal should be to maximize visibility and exposure.

Website 52

Website Event Marketing Planner Marketing 52

Bizzaboo

MARCH 20, 2023

Some event websites have a lot of informational content, while others are bare bones. Your best bet is to thoroughly research your options, demo products, and find a platform that meets your needs and specifications. Smart SEO Whenever you build an event website, your goal should be to maximize visibility and exposure.

Website 52

Website Event Marketing Planner Marketing 52

Crowdriff

FEBRUARY 25, 2018

If you’re new to destination marketing, there’s a ton of information to absorb – and since it’s such a specialized area, it can be challenging at first to figure out the best resources to learn from. As the name suggests, the Tourism eSchool blog is a wealth of informative, accessible, helpful content about the travel industry.

Marketing 52

Marketing Marketing Social Media Publishing 52