Smart Meetings

FEBRUARY 27, 2023

While sponsorships have been prevalent for a long time, further information about the popularity of digital and print options might surprise you. Optimize each for SEO. Do you need to find new monetary sources for conferences, conventions and trade shows? Also, 83% of exhibitors have purchased at least one sponsorship from 2017-19.

Conference 279

Conference Sponsors Trade Show SEO 279

Eventtia

DECEMBER 30, 2022

While our focus on this guide is how to use social media to promote our events, we’ll also need to consider the other available channels and best practices. Define who’s more likely to attend your event, and gather as much information as you can about these target attendees: demographics data, psychographic data, behavior, and so on.

Social Media 91

Social Media Promotion Media Registration 91

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Digital marketing utilizes multiple social media platforms like YouTube, Instagram, and TikTok to engage with audiences and create a solid online presence.

Marketing 243

Marketing Marketing Advertising Audience 243

Social Tables

JUNE 1, 2023

From social media marketing and paid advertising to SEO improvement and event messaging, we cover advertising ideas and marketing strategies for both virtual and live events. A press release is a short news story that provides information about your event in document form.

Event Marketing 148

Event Marketing Marketing Marketing SEO 148

Smart Meetings

JANUARY 31, 2019

Imagine the frustration of working to create an amazing experience for a targeted customer segment but lacking even the most basic information about specific customer interaction with your products or services. There are several data vendors, big and small, that collect a wide variety of information on U.S.

Advertising 174

Advertising SEO Vendor Social Media 174

Smart Meetings

APRIL 27, 2021

Alicia Learner , visitor information services manager, Travel Juneau : The ability to pivot and adapt to a constantly changing situation. I have learned that effective advocacy starts with fact-based information, a clear goal, and a measurable plan for executing a communication strategy to local residents, businesses, and government agencies.

Tourism 279

Tourism Tourism Communications Communications 279

The Abbi Agency

DECEMBER 2, 2021

What it is: Analytics platform that can give you information about who is visiting your website, where they’re coming from, and what they’re interested in. You can use this information to understand what’s working (and what isn’t) and improve your marketing efforts moving forward. Other popular ones include Sprout Social and Hootsuite.

Marketing 26

Marketing Marketing SEO Social Media 26

Endless Events

OCTOBER 26, 2018

When attendees arrive at the event, they’ll get their schedule, which includes background information, contact information, and starter questions for each of the people they’re scheduled to meet with. Share a team photo on social media with the hashtag [insert conference hashtag]. Specializes in SEO.

Networking 317

Networking Events Conference Attendee 317

Eventtia

MAY 25, 2023

SEO, or search engine optimization, can be a great way for event marketers to drive more traffic to your event website so you can achieve all these goals above. However, especially for event planners not familiar with SEO or digital marketing, SEO can be very complex to plan and execute.

SEO 62

SEO Event Marketing Marketing Marketing 62

Social Tables

MAY 14, 2019

Some events may benefit more from a strategy relying mostly on small partnerships and local SEO (ex: weekly farmer’s market), whereas others may require an ad-heavy strategy that does most of the heavy lifting on social media (ex: industry conference. You’ll likely also benefit from creating an “events” page.

SEO 141

SEO Proposal Sponsors Events 141

Bizzaboo

DECEMBER 26, 2018

We've compiled a list of 70+ marketing conferences, summits and other events that focus on a wide range of topics from SEO, to social media, to content marketing. Two days of expert-led, tactic-rich SEO and SEM sessions, more intimate networking, and an opportunity to learn from leading marketing solution providers.

Marketing 105

Marketing Marketing Conference SEO 105

Leonardo

JANUARY 26, 2022

With the rise of social media, it can sometimes seem easier to develop your presence on these channels. You need to include key information travelers are looking for (such as your location, contact information, and a link to your booking engine), but contemporary websites should be an engaging and dynamic experience. .

Website 96

Website SEO Booking Social Media 96

Sojern

NOVEMBER 29, 2021

The content you provide and how you display it determines how easily a visitor can navigate the page, get the right information, and find services they’re looking for. . Step #3: Adjust Your Site Content to Boost Search Engine Optimization (SEO) . To truly engage with your audience, your content should be meaningful to boost SEO.

SEO 89

SEO Website Advertising Booking 89

Convene by PCMA

MARCH 16, 2022

The last two decades have seen the rise of mobile devices, app stores, and social media. These practices even work in favor of your SEO goals. A quality website that provides your audience with key attributes that bring them back often will serve another function: marketing your events. Your website is for everyone.

Website 111

Website SEO Automation Social Media 111

Social Tables

APRIL 23, 2019

While completely fictitious (to the best of our knowledge anyway), the event name “1st Annual Uncanny Hootenanny” conveys three intriguing pieces of information. For SEO purposes, choose something that still has an available URL. The less SEO competition starting out, the better. But exciting names are better.

SEO 139

SEO Events Audience Social Media 139

Solimar International

JANUARY 16, 2025

They must adapt to new practices like Artificial Intelligence Optimization (AIO) which focuses on enhancing content for AI-driven platforms rather than traditional search engines (SEO). How DMOs use it: Streamlined Planning: Provide a one-stop platform for booking accommodations, planning itineraries, and accessing real-time information.

Destination Management 40

Destination Management Technology Technology Management 40

Social Tables

MARCH 14, 2024

Popular forms of digital event marketing you may encounter include: Social media marketing (e.g., banner, display, search engine ads) Search engine optimization (SEO) Mobile advertisements (e.g., blog posts, social media campaigns, informational series) How does digital marketing help with events?

Marketing 78

Marketing Marketing Social Media Advertising 78

Social Tables

OCTOBER 17, 2016

The more you can get people talking about the product, both at the event and via social media, the better it’s going to do. If you’re releasing some sort of digital marketing software, then online marketing is the theme, and the event can include activities like SEO workshops, social media marketing lectures, and so on.

Production 84

Production Event Planning Social Media SEO 84

Solimar International

NOVEMBER 9, 2021

This blog post will elaborate on why storytelling matters, and provide information as to what a DMO should consider when incorporating travel storytelling into their overall digital marketing strategy. Research shows that information conveyed as stories can be up to 22 times more memorable than facts.

Marketing 98

Marketing Marketing Social Media SEO 98

Motivation Excellence

AUGUST 1, 2021

Always make informed decisions that directly relate to your company. How about pushing engagement on social media? Stay focused and remember your goals – they will always inform what your next step will be! Get ready for revenue! Do you want to increase brand awareness? Are you all about locking in leads?

Social Media 130

Social Media Audience Sustainability Marketing 130

Tourism eSchool

APRIL 30, 2020

While there's plenty of official information from Government and National/State Tourism Organisations on support for industry, here are 4 practical things to help guide your focus right now as a Tourism Business owner, and then 4 more ideas to think about working on in the coming months. Orange has taken it's popular F.O.O.D Accommodation.

Tourism 97

Tourism Tourism Social Media Online 97

Convene by PCMA

AUGUST 7, 2023

.” — Christine Johnson , Director of Content “I think there’s a lot of opportunity for generative AI to support and expedite social-media marketing tactics. Right now, these tools are primarily brainstorming assistants that can help get my creative wheels turning.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Digital marketing utilizes multiple social media platforms like YouTube, Instagram, and TikTok to engage with audiences and create a solid online presence.

Advertising 100

Advertising Audience Platform Social Media 100

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Digital marketing utilizes multiple social media platforms like YouTube, Instagram, and TikTok to engage with audiences and create a solid online presence.

Marketing 100

Marketing Marketing Advertising Audience 100

Eventtia

SEPTEMBER 9, 2022

Media houses receive hundreds of stories and leads, and your press release will be buried if you use the general contact or tips pages. Provide essential event information like name, date, time, and location. Improved SEO rankings : Combining PR activities and marketing efforts can help you get a coveted spot on the Google search page.

SEO 62

SEO Social Media Public Relations Events 62

Solimar International

JUNE 11, 2024

I was looking for an opportunity where my interests in sustainable tourism and social media marketing could be met. As an intern, I worked on the USAID Conservation Works activity with Solimar International, partnering with the Liberian Ministry of Information, Cultural Affairs, and Tourism (MICAT).

SEO 52

SEO Social Media Tourism Tourism 52

Solimar International

AUGUST 10, 2022

In that case, you should not hesitate to contact a member of the Solimar team to inform them of your absence. Social Media Curation. SEO Strategies. Furthermore, you will see the impact of your publication through social media likes, shares, and analytics. . Content Development. Copywriting and Editing.

Tourism 98

Tourism Tourism Remote Social Media 98

Tourism eSchool

JANUARY 15, 2023

Can customers easily find the information they need and/or book online? Collect and share customer testimonials on your website, social media and eNewsletters. Embed your TripAdvisor reviews directly on your website Share customer Social Media posts on your website 3. Is it optimised for mobile ?

Online 89

Online Social Media Website Advertising 89

Bizzaboo

DECEMBER 6, 2023

We’ve compiled a list of 70+ marketing conferences, summits, and other events that focus on a wide range of topics, from SEO, to social media, to content marketing. 1—SEOday invites you to a full day with over 20 sessions, networking and plenty of inspiration for your work with SEO. 29 to Feb.

Marketing 105

Marketing Marketing Conference Affiliate 105

AltexSoft Travel

MARCH 15, 2021

With protocols that are important to public health and safety being released sporadically, email marketing is the most effective way to keep all parties informed. Keeping customers informed has still been murky waters to navigate, especially when companies must wait on government decisions to come along first. Promote and boost sales.

Benefits 86

Benefits Marketing Marketing Travel 86

AltexSoft Travel

JULY 14, 2022

On the other side, travel agents (or other resellers like travel bloggers) partner with marketplaces to earn commissions on the bookings made through affiliate links/widgets located on their own websites, social media, blogs, or other digital platforms. What to consider when starting an experiential travel business. Distribution.

Travel 105

Travel Travel Affiliate Website 105

AltexSoft Travel

MARCH 26, 2021

The article is addressed mainly to hotel managers, but we’re sure OTA representatives can also find some useful information on metasearch management. The main task of such platforms is to present the maximum number of options available on the market, so that a user can compare them and make an informed choice. Via open APIs.

Hospitality 119

Hospitality Advertising Website Booking 119

Stova

MARCH 14, 2024

It attracts attendees and engages them with helpful information about your event. Intuitive navigation menus and a logical flow help users find the information they need effortlessly. Remember SEO. Modern EMS solutions make building SEO-optimized websites easy. So, exactly what information should your website share?

Website 64

Website Registration SEO Speakers 64

National Association For Catering ane Events

SEPTEMBER 28, 2021

The special events industry boasts a significant amount of on-stage talent with professional speakers ready to share their insights on everything from design trends to SEO strategies. Too often, speakers are left with little information as they customize their talks and prepare for the event.

Speakers 52

Speakers SEO Social Media Audience 52

Eventtia

AUGUST 12, 2022

According to Social Media Today, influencer marketing delivers 11x higher ROI than traditional forms of marketing, and that 94% of marketers who’ve used influencer marketing found it to be a very effective tactic. Search Engine Optimization (SEO). Why you need an influencer marketing strategy? Brand Engagement.

Marketing 62

Marketing Marketing Social Media Audience 62

PlannerWire

JUNE 5, 2020

Just like a museum curator, it’s all about putting relevant information in to context. You could even post about what other event planners are discussing on social media, curating the conversations with your own slant on things. This is where content curation comes in. The art of content curation.

Planner 52

Planner Social Media SEO Media 52

AltexSoft Travel

JANUARY 31, 2020

That became possible via NDC APIs offered by airlines, to connect with their inventory, source flight information, and book without redirecting to its website. Google’s top rank without any SEO, how’s that? Additionally, customer support of the airline can also be accessed via social media channels.

Airlines 121

Airlines Advertising Marketing Marketing 121