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Here’s How Our Opinion On Social Media Has Changed Since The Pandemic!

Endless Events

They will dive deep into social media and how their opinions about it have changed since the beginning of the pandemic. Since we were mostly confined to the walls of our homes, social media was often the only way we could communicate with one another. The Brew Crew Made Some Social Media Changes.

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How to Use Social Media to Improve Your 2019 Events

Smart Meetings

Will 2019 be the year you leverage social media to make your events safer, more compelling and downright fun? A January 2018 report from WeAreSocial and Hootsuite explains just how important social media is in the average internet consumer’s life. Most attendees walk around events with immediate access to social media.

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Make Your Event Website Stand Out

Smart Meetings

But you’re missing an important piece: an event website. It might seem difficult and unnecessary, but websites are still key for promoting an event and drawing in attendees. So, what should go on your website? We’ve compiled a list of four tips to make your event website the best it can be. Include all social media links.

Website 245
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Best Practices: Marketing Strategies for Driving Successful Digital Events

Smart Meetings

Social Media Advertising Social media channels are also key for getting digital events in front of the right audience and keeping these audiences updated on news related to the event. Testing posts and graphics can help marketers gauge audience response and help determine the best performing content for ad spend.

Marketing 264
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8 Ways to Measure Virtual Event Performance and ROI

Smart Meetings

With this information, you can also enhance your marketing strategies since you will know what day, time, content type and month led to maximum registrations and attendees. A key performance indicator (KPI) that can help analyze event success is the number of visits you have on your website after the event. Social Media Metrics.

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How to Successfully Market Your Next Event

Smart Meetings

Marketing content can be divided into three types: earned media, owned media and paid media. Earned media refers to content others publish or share about you. Owned media is simply any content you generate yourself. This can include your blog, website, email campaigns and more. Optimize Your Website.

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Event Crisis Communication Templates Worth Copying

Smart Meetings

Start Security Smart At the start of the crisis, it’s crucial to gather comprehensive information and create a central document, reiterate team roles and brief your team thoroughly. Create a one-pager that includes the primary message, essential documents and contact information. Do not rely on one method.