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Which meeting design books should I buy?

Conferences that Work

Here are five meeting design books I especially recommend. Into the Heart of Meetings: Basic Principles of Meeting Design ( ebook or paperback ). Into the Heart of Meetings: Basic Principles of Meeting Design ( ebook or paperback ). Intentional Event Design ( ebook or paperback ).

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MPI Report: Meetings Becoming Shorter, More Frequent

Smart Meetings

“It was really a way to build awareness that the company has made these investments, while also getting you active, involved and engaged,” says Brent Turner, senior vice president of solutions for Cramer, the events and experiential marketing agency that came up with the idea. Related : Plogging: A New Trend Combining CSR and Wellness.

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MICE professionals

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Go Beyond Event Sponsorship Packages: Forge Long-Term Event Partnerships

Endless Events

This will let you convey to your stand designers just what you need, including a means of gathering useful data. Here Are the Latest Event Marketing Strategies. Event marketing is both art and science, and the latter means there’s a lot of strategizing involved. Make Your Marketing Multi-Touch. Click To Tweet.

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Make the meeting bigger!

Conferences that Work

Some respond by increasing their event marketing. For too long, we’ve equated a meeting’s “success” with its size. ” But if we concentrate on increasing attendance, we overlook getting the meeting design right. It may help to remember that in reality, most meetings are small meetings.

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Virtual Meeting Design: How to Run Your First Online Festival

Eventtia

On Wednesday, October 21st Spitche, MeltinLab, and Eventtia will be joining forces to host Get Together , a summit for marketers seeking new ways to connect, build communities, and create powerful experiences, all online.

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Share information; don’t hoard it

Conferences that Work

But I’m a consultant who has long subscribed to Jerry Weinberg’s Seventh Law of Marketing : “Give away your best ideas” and Credit Rule : “You’ll never accomplish anything if you care who gets the credit”, from his invaluable book The Secrets of Consulting. Share information; don’t hoard it.

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Moving from Virtual to Hybrid Events: 37 Tips to Maximize Your Success

Stova

A virtual component offers the possibility of opening up to a much larger audience with new and/or geographically dispersed markets not easily available at a F2F event. As F2F events reemerge, meeting designers will face a dilemma: How do you organize an event with two radically different audiences?

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