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Can sustainability itself serve as the reward for incentive travel qualifiers?

Pádraic Gilligan

Pádraic Gilligan, Managing Partner, SoolNua & Chief Marketing Officer, SITE In a recent session at IMEX Frankfurt, I had the privilege of participating in a panel discussion with fellow business events professionals Irina Graf (The MICE Blog), Gregory Baur (Zurich Convention Bureau) and Marvin Zemp (Luzern Convention Bureau).

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5 Major Wellness Trends for Meeting Planners to Know Now

Smart Meetings

In panel discussions and in a release prior to the event, participants mentioned: Clean Beauty & Self-care : Healthy and natural ingredients; sustainable sourcing; plastic-free packaging, along with diversity and inclusivity in brand leadership and treatments, are more important than ever.

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MICE professionals

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What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results. What Is Event Marketing? Why Does Event Marketing Work?

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UBQ Is Turning Garbage into Events

Smart Meetings

One of the main concerns when talking about sustainability is to be sure we use the most sustainable option…and we use as little waste as possible,” says Sophie Tuviahu, vice president of business development for UBQ. These Palram panels prevents up to 12 tons of CO2 emissions for every ton of UBQ used, according to a press release.

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Live From IMEX 2018 – #EventIcons Episode 135

Endless Events

In today’s shows are iconic and gigantic panel will weigh in on hot topics and trends in the events industry. From AI to sustainability and many more hot topics, you don’t want to miss this jam-packed two-hour episode! IMEX is one of our most sustainable events in the industry. Powers of Marketing. This is all for you!

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Destinations International Offers Roadmap for DMOs’ Rebound

Smart Meetings

Its 2021 DestinationNEXT Futures Study points the way for these destination organizations to rebuild their visitor economies while creating “more sustainable destinations and enriching their communities.”. Sustainable development: destination and product development to marry people, planet, profit and policy.

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The Ultimate Guide to Conference Management: Mastering the Art of Successful Events

Bizzaboo

Identifying the Target Audience: Understand the demographics and interests of your ideal attendees to tailor your content and marketing efforts accordingly. Developing a Comprehensive Budget: Create a detailed budget that accounts for all expenses, from venue rental and catering to marketing and technology.