Endless Events

JULY 7, 2022

It’s time to talk about audience engagement on event platforms! The topic was inspired by Encore’s article, titled ‘ Keep Attendees Engaged with an Interactive Event Platform ‘ The Event Tech Podcast has tackled this topic from multiple angles, but today, we can get an inside scoop from Dustin, Nick, and Thuy, as well.

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Endless Events

APRIL 24, 2023

Our thriving community includes event planners, marketers, sponsors, technology providers, and more, and we’re all committed to improving our craft and the industry. As part of our ongoing commitment to progress and improvement, we’re changing platforms. And for a while, event tech platforms seemed to share that vision. “As

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Endless Events

NOVEMBER 9, 2020

But perhaps none other brings as many questions as the infamous choice of platform. And as virtual events kept evolving, planners were bombarded with dozens of features and opportunities from platforms swearing they were the next big thing. One of the worst things you can do is rush into your choice of platform.

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Endless Events

NOVEMBER 29, 2021

In a world of lockdowns and social distancing, virtual platforms took over the function of event venues (and then some). And so naturally, the market followed. We saw an incredible surge in event platforms , leaving many event planners confused. Which virtual event platform features to look for? The result?

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Endless Events

SEPTEMBER 27, 2021

Today, Will and Brandt bring two guests in to hear an unbiased review of Accelevents , an all-in-one hybrid, and virtual event management platform. After all, in a world where there are more than 100 virtual event platforms , it’s sometimes hard to separate the wheat from the chaff. Virtual Event Management Platforms.

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Advanced Travel and Tourism

FEBRUARY 2, 2024

Every year in digital marketing presents unique challenges and trends, but an election year takes the complexity to a whole new level. In this survival guide, we explore the nuances of digital marketing in an election year, specifically focusing on the landscape of 2024. Experts forecast that this election cycle will amass $10.2

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Endless Events

AUGUST 10, 2021

Event platforms took the events industry by the storm. He says: down with third-party event platforms! He says: down with third-party event platforms! Event platforms unquestionably satisfy event planners’ needs, but are they really the only way to go forward? Third-Party Event Platforms Rule The Industry.

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Endless Events

OCTOBER 18, 2022

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results.

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Smart Meetings

JULY 21, 2022

A long-anticipated reckoning after the boom of investment in virtual meeting platforms during Covid and an aggressive return to in-person events has sent many streaming platform companies scrambling to position themselves in the best light for a possible looming merger and acquisition season. A Targeted Approach.

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Dana Communications

FEBRUARY 6, 2024

So we’re diving in to three heavy-hitting social media channels as well as two types of content below to uncover how they engage different generations to help you make informed target marketing decisions. With 70% of ALL adult Americans on Facebook, it’s still a safe bet – and 90% of marketers still agree. Instagram With 61.2%

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Endless Events

SEPTEMBER 9, 2022

Marketing has changed significantly over the last 10 to 15 years. Content marketing has seen a boom in activity. Twenty years ago, content marketing was what people wanted to be doing. What’s next for the future of event marketing? on the horizon, the internet is changing, and marketing for events must keep up.

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Endless Events

MAY 24, 2021

Our resident hosts, Will and Brandt, welcome a guest to talk about virtual and hybrid event platforms. In one of the most resourceful conversations in the history of this podcast, Kyle talks about how event platforms have adapted since last year and where are they going next. Virtual & Hybrid Event Platforms: All About Automation.

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Advanced Travel and Tourism

FEBRUARY 21, 2023

it’s critical to have a skilled copy editor, writer, or other content expert on hand to make sure to review and adjust any output created by the platform. A time-saving factor ChatGPT can provide in your content marketing strategy is fast research. One major drawback of ChatGPT in its current state is its frequent “at capacity” status.

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Endless Events

MAY 22, 2020

However, there are still quite a few misconceptions flying around regarding the differences between a virtual event platform and a virtual event production company. And the same goes for your virtual event platform – much like the nails, there’s no way you can throw a virtual event without one. To do this, you’ll need some nails.

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Smart Meetings

NOVEMBER 17, 2022

Webinar session, Joanna Pineda, CEO and chief troublemaker of Matrix Group International , and Jennifer O’Grady, senior director of Design Studio of Maritz Global Events , tackled the Secrets for Engaging Platform-agnostic Association Meetings. Watch the entire webinar here. F2F with a Side of Digital. Jennifer O’Grady.

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Endless Events

SEPTEMBER 2, 2022

That’s where virtual event platforms come into play. For virtual events, the event platform is the venue. If you’re hosting an online event, here’s what you need to know about virtual venues: What is a Virtual Event Platform? A virtual event platform is software that lets you host events virtually. Event Compatibility.

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Smart Meetings

JUNE 17, 2021

Recall that Cisco , which offered WebEx before streaming was cool, purchased Socio and just closed the deal on Slido last month in an attempt to make engagement on the platform seamless. The platform recently announced that it can host up to 50,000 attendees. The big players want to expand their offerings and have the funding to do so.

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ADMEI

SEPTEMBER 2, 2024

Credibility in a Competitive Market: The Value of Industry Awards 02 September 2024 In the dynamic world of Destination Management Companies (DMCs), standing out from the crowd isn't just an advantage—it's a necessity. Winning an ADMEI isn't the end—it's the beginning of a powerful marketing narrative.

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Smart Meetings

APRIL 6, 2023

She has been building the platform by using it for her DMC clients and soft launched to others. “As The platform makes it easier to support small local vendors, an authentic touch a lot of planners—and attendees—are looking for right now. That is the vision of Fiona Volmrich, CEO of PURE Local Services, based in Park City, Utah.

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Endless Events

JUNE 15, 2022

Events are one of the most powerful marketing tools because they center around an intentionally designed experience. This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. What Is Experiential Marketing? .

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Advanced Travel and Tourism

JULY 7, 2021

And video marketing statistics show that 83 percent of marketers claim video has helped them with lead generation. The stats don’t lie: video content marketing is king in our current times. But many DMOs miss out on a critical component in video creation and marketing. Some only utilize one platform and stop there.

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Endless Events

OCTOBER 16, 2020

?? The Best of the Best: Comparison: Platforms Are The New Venues…But Is That Enough? Dive into platforms with our So Many Options, So Little Time: Choosing A Digital Events Platform webinar! Some of my marketing teammates also decided to get away this week and take some time to decompress. On the road… again?

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Advanced Travel and Tourism

AUGUST 20, 2024

People are seeking affordable escapism, and this is where digital marketers can shine. By highlighting cost-effective packages and promoting local gems, we can tap into the budget traveler market. Implement dynamic pricing models on your digital platforms to offer competitive rates.

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Travel Daily Media

MARCH 22, 2024

The post FCM Meetings & Events launches global venue finder platform appeared first on TD (Travel Daily Media) Brand TD. The post FCM Meetings & Events launches global venue finder platform appeared first on Brand TD. per cent from 2022 to 2030 to reach USD1563.3 billion by 2030. “We

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Bizzaboo

MARCH 19, 2024

Bizzabo has been named a Leader in the 2024 Gartner® Magic Quadrant™ for Event Technology Platforms. Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. Truly great customer service.”

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Event Technology Platform Technology Technology 116

Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

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Smart Meetings

OCTOBER 7, 2021

For a preview, we asked Eric Holmen, CEO of Splash , the event marketing software company that powers tens of thousands of business events each month, for trends in how organizers are adjusting their programs. The addition of a virtual option allows for dramatically higher registration rates, which can help build a marketing funnel.

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Smart Meetings

MAY 17, 2021

For example, marketers, human resources professionals and event planners will continue to leverage the advantages of virtual communications, including massive logistical efficiencies, the ability to extend the lifecycle of an event and the use of advanced analytics to maximize ROI.

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Advanced Travel and Tourism

FEBRUARY 3, 2022

A 2021 Wyzowl report found that 86% of companies used video as part of their marketing. Further, 93% of those using video saw it as a vital part of their marketing strategy, and 86% say video has increased their website traffic. The post Video Marketing Trends to Watch in 2022 appeared first on Advance Travel and Tourism.

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Smart Meetings

APRIL 25, 2024

Entrepreneur Jay Schwedelson, who started the wildly popular Guru Media Hub virtual conferences in 2021 to engage with marketers, thinks a similar approach can turn around digital events. How to Keep Virtual Attendees Engaged What’s fun in a virtual conference for marketers? “Do Guess what? People want to go. That is garbage,” he said.

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Advanced Travel and Tourism

FEBRUARY 2, 2024

Every year in digital marketing presents unique challenges and trends, but an election year takes the complexity to a whole new level. In this survival guide, we explore the nuances of digital marketing in an election year, specifically focusing on the landscape of 2024. Experts forecast that this election cycle will amass $10.2

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Eventbrite

AUGUST 25, 2022

Cultivating a social media presence is an essential part of your event marketing strategy. According to Smart Insights, 58.4% of the global population uses social media — for more than two hours a day. This presents a major opportunity for reaching your audience where they’re already hanging out.

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Leonardo

AUGUST 18, 2021

Whether you’re building a multi-property brand.com or an individual hotel website, Live CMS has a host of hospitality-centric features and functionality to manage all your marketing needs. Gather and manage content, including marketing assets, media files, property data and marketing text in one place. Here’s how it works: .

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InEvent

OCTOBER 1, 2022

You’ve identified how effective email marketing can be for your business. However, a common trap most businesses fall into is choosing which email platform they should use. Over the years, it has evolved more than most business owners expected it to do so.

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Eventtia

APRIL 22, 2024

Choosing the right event ticketing platform can be a game-changer for event managers. The right event ticketing platform enables organizers to coordinate every detail in their interaction with the attendees. The right event ticketing platform enables organizers to coordinate every detail in their interaction with the attendees.

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Traveler's Q

DECEMBER 21, 2023

In this regard, event websites have emerged as a key platform that can play a major role in driving ticket sales and promoting events online. In this article, we explore some of the best tools and techniques for creating successful event websites and maximizing ticket sales through effective event marketing.

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Convene by PCMA

FEBRUARY 16, 2024

Making sure attendees use the event app you’ve created requires your organization to market the app before your event takes place. Event management platform VenuIQ shared some tips and tricks in a recent blog post, “Best Practices for Marketing Your Event App.” Casey Gale is managing editor of Convene.

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