Eventtia

JANUARY 2, 2023

It’s very rare for an event, no matter how perfect it is, to just sell itself, which is why having a clear marketing and event promotion strategy is crucial to the success of your event. What Is Event Marketing? Event marketing can be B2C or B2B in nature. In B2B event marketing (i.e. In B2B event marketing (i.e.

Event Marketing 113

Event Marketing Marketing Marketing B2C 113

Endless Events

APRIL 27, 2022

The RevGenius community is one of the great online community examples for salespeople, marketers, and revenue professionals. Girls In Marketing. Girls in Marketing is an online community example, dedicated to e-learning for women in marketing. Moz is an online community for event marketers. For £17.99 For £17.99

Online 177

Online Virtual Events SEO Platform 177

Smart Meetings

JANUARY 31, 2019

This could be your customer service, return policy, quality of product or services, or designing a bespoke experience. Imagine the frustration of working to create an amazing experience for a targeted customer segment but lacking even the most basic information about specific customer interaction with your products or services.

Advertising 174

Advertising SEO Vendor Social Media 174

Eventtia

MAY 25, 2023

SEO, or search engine optimization, can be a great way for event marketers to drive more traffic to your event website so you can achieve all these goals above. However, especially for event planners not familiar with SEO or digital marketing, SEO can be very complex to plan and execute.

SEO 62

SEO Event Marketing Marketing Marketing 62

Social Tables

OCTOBER 17, 2016

A launch event is an excellent way to showcase your latest product, build hype around it, and even acquire some sales right at the event. The more you can get people talking about the product, both at the event and via social media, the better it’s going to do. Here are a few tips to better your product launch event planning.

Production 84

Production Event Planning Social Media SEO 84

Convene by PCMA

AUGUST 7, 2023

Marketing departments everyone are debating the merits of generative AI. I look forward to potentially integrating AI into our production builds and stacks down the line, to continue increasing productivity.” — Clinton Hall , Web Developer “AI is a useful tool for uncovering strategic insights.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Smart Meetings

APRIL 27, 2021

Caleb Sullivan , sales and marketing manager, Jackson County Tourism Development Authority : Developing my career during Covid taught me the importance of patience, flexibility, and resilience—three key lessons that will contribute to our future success. Mariah Hickman, Marketing manager, New Orleans & Co.: Adaptability.

Tourism 279

Tourism Tourism Communications Communications 279

AltexSoft Travel

JANUARY 31, 2020

Airline industry made an impact on how we buy things today, and how those things are marketed. Driven by insane competition, airlines relied upon many tools to survive on the market. Besides innovative technologies themselves, marketing plays a huge role in running business successfully. Understanding the air travel market.

Airlines 121

Airlines Advertising Marketing Marketing 121

Social Tables

MAY 14, 2019

For example, if the purpose of the event is to promote a new product, the measure of success is most likely going to be the number of leads generated for your sales team. Because while you may have the vision for the final product, you’re going to be stretched a little thin if you’re expected to focus on everything when planning an event.

SEO 141

SEO Proposal Sponsors Events 141

Advanced Travel and Tourism

FEBRUARY 2, 2024

Every year in digital marketing presents unique challenges and trends, but an election year takes the complexity to a whole new level. In this survival guide, we explore the nuances of digital marketing in an election year, specifically focusing on the landscape of 2024. Experts forecast that this election cycle will amass $10.2

Marketing 100

Marketing Marketing Advertising Audience 100

Tourism eSchool

JANUARY 14, 2023

From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers. They love you, your product/service, and everything your brand stands for – they are your advocates.

Tourism 98

Tourism Tourism Marketing Marketing 98

Social Tables

MARCH 14, 2024

Event marketing helps planners connect with their audience, making promoting upcoming functions easier, highlighting their mission, and generating leads. As planners work to widen their audience and connect with consumers in an increasingly online world, digital marketing for events is more critical than ever.

Marketing 78

Marketing Marketing Social Media Advertising 78

Eventtia

SEPTEMBER 20, 2022

A marketing strategy is your overall game plan to reach your marketing goals. It entails the process involved in achieving your marketing objectives, including lead generation, sales conversion, customer retention, etc. Among other benefits, a marketing strategy guides the business’s decisions and helps them achieve their goals.

Marketing 62

Marketing Marketing SEO Automation 62

Tourism eSchool

JULY 17, 2021

In this article, I've outlined 9 reasons why blogging should be a key part of your Tourism Marketing Strategy: 1. Fantastic for Search Engine Optimisation (SEO). Developing and implementing a SEO strategy is vital for tourism businesses. Blog posts are also really easy for you or others to share, which is a great SEO tactic!

Tourism 57

Tourism Tourism SEO Marketing 57

Convene by PCMA

JULY 15, 2024

From operations and design to marketing and personalization, AI solutions are having an impact on all areas of the industry — and the time to harness their potential is now. If ChatGPT and other platforms become the go-to, surely changes to SEO will follow. Vice versa?

SEO 111

SEO Retail Public Relations B2B 111

AltexSoft Travel

MARCH 15, 2021

This is a guest article by Carla Andre-Brown, content marketer from Mailbird. Email marketing is used in the travel industry to approach typical challenges, like standing out against competition or making use of collected data to create a personalized campaign. The Challenges of Marketing to Travelers. Personalization.

Benefits 86

Benefits Marketing Marketing Travel 86

The Abbi Agency

DECEMBER 2, 2021

We’re in the middle of the value-based marketing era, with heightened expectations from audiences post-pandemic, and communities are craving meaningful content that pushes the envelope while making them feel good about who and what they’re supporting. Creative Positioning is Necessary. So, maybe we are in the biz of “personal relations.”

Banking 130

Banking SEO Audience Sustainability 130

Eventtia

AUGUST 12, 2022

Influencer marketing has been a hot topic up for discussion amongst many marketers for the past few years. Many companies are increasing their focus and shifting their marketing budgets to collaborate with influencers. What is influencer marketing? What is influencer marketing? Define Goals and Objectives.

Marketing 62

Marketing Marketing Social Media Audience 62

Eventtia

OCTOBER 19, 2022

While you’re at it, why not use referral marketing to drum up attendees? Yes — word-of-mouth marketing , or referrals, is an effective way of getting more attendees to your event. In this article, we cover powerful referral marketing strategies that you can use to reduce the heavy lifting and ensure more people come to your events.

Marketing 62

Marketing Marketing Affiliate Speakers 62

Tourism eSchool

JULY 28, 2021

Having a listing is a non-negotiable marketing tactic for all tourism businesses and events. There is also an opportunity that your listing could be used in other digital marketing activations by your STO/RTO across Facebook, Email Marketing and Instagram, as these listings are often used as a base for their digital campaigns.

Online 87

Online SEO Website Tourism 87

Tourism eSchool

JANUARY 14, 2023

Home Our top 7 marketing tactics for ALL tourism businesses By Paige Rowett Published on January 15, 2023 From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers.

Tourism 52

Tourism Tourism Marketing Marketing 52

Tourism eSchool

APRIL 30, 2020

If you work in Destination Marketing, we have a COVID-19 Immediate Response Action Plan for you, as well as a VCOVID-19 Immediate Response Action Plan for Visitor Centres and Visitor Servicing. If your business can, sell your product/experience/service online. Products and Retail. This includes: Wine and Food. Gift Vouchers.

Tourism 97

Tourism Tourism Social Media Online 97

Eventtia

DECEMBER 20, 2022

A marketing strategy is your overall game plan to reach your marketing goals. It entails the process involved in achieving your marketing objectives, including lead generation, sales conversion, customer retention, etc. Among other benefits, a marketing strategy guides the business’s decisions and helps them achieve their goals.

Marketing 48

Marketing Marketing SEO Automation 48

Eventbrite

SEPTEMBER 25, 2021

To sell tickets, arm yourself with an event marketing strategy that effectively promotes your event, and reaches your target audience.

Marketing 98

Marketing Marketing Promotion Audience 98

Tourism eSchool

OCTOBER 9, 2021

One digital marketing opportunity that all tourism businesses must optimise is your Google My Business Listing. We know that word of mouth marketing, and online reviews are the most trusted form of marketing, so it makes sense to build up your Google My Business reviews. By Paige Rowett. Published on October 10, 2021.

Management 91

Management Publishing Tourism Tourism 91

Bizzaboo

OCTOBER 16, 2022

In this article, we’ll explore the attendee experience, why your events must create satisfying attendee experiences, and event marketing examples you can learn from to improve the attendee experience at each event. In short, there’s no better event marketing plan than creating killer attendee experiences. Source : Moz.

Attendee 98

Attendee Speakers Events Networking 98

Tourism eSchool

OCTOBER 28, 2021

Top 10 Tourism Website Marketing Fails and How to Fix. Building and managing a tourism website is a non-negotiable, foundational marketing tactic for all tourism businesses and should be your biggest and most important marketing investment. Website Fail #6: No Email Marketing Opt-In Functionality. By Paige Rowett.

Website 52

Website Tourism Tourism Marketing 52

Advanced Travel and Tourism

FEBRUARY 2, 2024

Every year, digital marketing presents unique challenges and trends, but an election year takes the complexity to a whole new level. In this survival guide, we explore the nuances of digital marketing in an election year, specifically focusing on the landscape of 2024. Experts forecast that this election cycle will amass $10.2

Advertising 100

Advertising Audience Platform Social Media 100

Motivation Excellence

AUGUST 1, 2021

W ant to know the one thing that every successful digital marketer does first to ensure they get the biggest return on their marketing budget? This is an absolutely essential practice for any digital marketer who knows how to execute their campaigns in a productive, cost-effective way. It’s simple: goal-setting.

Social Media 130

Social Media Audience Sustainability Marketing 130

Eventtia

SEPTEMBER 9, 2022

Whether a product launch , conference, or exhibition, this guide will show you everything you need to know to drive interest and boost attendance at your next event. The purpose of any event should be clear—whether it’s connecting with stakeholders, creating awareness in a new market, etc. Therefore, you must approach PR the right way.

Social Media 62

Social Media SEO Public Relations Events 62

AltexSoft Travel

JULY 14, 2022

It can be anything from booking a homestay instead of a hotel to volunteering at the nearby field to attending a weekend flea market or a local yoga class – you get the idea. Local suppliers are the ones that create the initial travel products. Meanwhile, adventure travel is more about physical activities. Real-world examples.

Travel 105

Travel Travel Affiliate Website 105

Bizzaboo

MARCH 20, 2023

Your best bet is to thoroughly research your options, demo products, and find a platform that meets your needs and specifications. Smart SEO Whenever you build an event website, your goal should be to maximize visibility and exposure. Connecting custom URLs to the Bizzabo website editor for a branded URL is easy.

Website 52

Website Event Marketing Planner Marketing 52

Bizzaboo

MARCH 20, 2023

Your best bet is to thoroughly research your options, demo products, and find a platform that meets your needs and specifications. Smart SEO Whenever you build an event website, your goal should be to maximize visibility and exposure. Connecting custom URLs to the Bizzabo website editor for a branded URL is easy.

Website 52

Website Event Marketing Planner Marketing 52

Solimar International

JUNE 11, 2024

I was looking for an opportunity where my interests in sustainable tourism and social media marketing could be met. However, I was enthusiastic about gaining hands-on experience in sustainable tourism consulting and marketing to further my professional growth. I did not regret choosing Solimar International at all.

SEO 52

SEO Social Media Tourism Tourism 52

Tourism eSchool

SEPTEMBER 5, 2021

If you’re in the market for a new website, then you must undertake significant planning and due diligence to ensure that what you want developed, translates into what you get as an end product. New Website Requirements (Content, User Experience, SEO, Design). List out your exact requirements for your new website.

Website 95

Website SEO Tourism Tourism 95

Bizzaboo

JUNE 2, 2021

Read about twelve of the most popular event planning certifications and event management licenses, and learn how to obtain them in order to propel your event marketing career. CTSM: Certified Trade Show Marketer. PCM: Professional Certified Marketer. Looking for a specific online event planning certification?

Certification 98

Certification Event Planning Trade Show Events 98

Bizzaboo

DECEMBER 18, 2022

Event Marketing. According to a recent report by Qatalog , 45% of individuals say that context switching — moving from one application to another — makes them less productive. of event marketers say it’s harder to create memorable experiences for virtual event attendees. Event Marketing. Email Marketing.

Management 123

Management Sponsors Registration Speakers 123