Endless Events

SEPTEMBER 20, 2022

With so many events vying for your attendees’ attention, an intentional, targeted event marketing strategy can be an essential way to help your event stand out from the crowd. Read on to learn about the Event Marketing KPIs that should be an essential part of your event marketing strategy: . Email Open Rates.

Event Marketing 194

Event Marketing Marketing Marketing Social Media 194

Endless Events

NOVEMBER 29, 2021

And so naturally, the market followed. However, it does not focus on event management tools, registration , streaming software, or your average webinar platforms. One final disclaimer before we dive in: this is not sponsored content ; no event platform paid to be featured on this list. Is an all-in-one solution reliable or not?

Platform 334

Platform Registration Sponsors Events 334

Bizzaboo

JANUARY 6, 2025

Identifying the Target Audience: Understand the demographics and interests of your ideal attendees to tailor your content and marketing efforts accordingly. Developing a Comprehensive Budget: Create a detailed budget that accounts for all expenses, from venue rental and catering to marketing and technology.

Conference 105

Conference Management Automation Social Media 105

Endless Events

SEPTEMBER 15, 2022

The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. SEAMLESS REGISTRATION PROCESS. ATTENDEE DATA AS A MARKETING ASSET.

Benefits 303

Benefits Attendee Registration Event Apps 303

Smart Meetings

FEBRUARY 27, 2023

Record and sponsor your breakout sessions. You can put content on a private or public YouTube channel with sponsor content at the beginning or end of the recording. This is a win-win-win; attendees and the public can view the content anytime, sponsors gain additional exposure, and you receive additional revenue.

Conference 279

Conference Sponsors Trade Show SEO 279

Bizzaboo

DECEMBER 4, 2024

How about sponsors? In this post, we’ve compiled 51 must-ask event survey questions that you can paste directly into your post-event surveys to gain crucial insights into the attendee, sponsor, and employee experience. Measure ROI for sponsors and exhibitors. What do your attendees think about your event?

Sponsors 105

Sponsors Speakers Attendee Virtual Events 105

Endless Events

FEBRUARY 4, 2022

Even though there are now more than 100 event platforms on the market, many event planners still choose Zoom in its limited form for their virtual experiences. Registration & ticketing. By adding traffic analytics to your payment processor, you can see how your attendees got to the registration form. Attendee communication.

Platform 348

Platform Benefits Virtual Events Registration 348

Eventtia

JANUARY 15, 2025

You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results. What Is Event Marketing? Why Does Event Marketing Work?

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

Endless Events

MARCH 3, 2022

How effective is social media marketing anyway? Tune in and find out the recipe for marketing success outside social media platforms! “Most promotion of events occurs online through social media ads, websites, and pages of certain websites used to market events. ” Lean On Your Sponsors.

Social Media 348

Social Media Promotion Media Advertising 348

Endless Events

APRIL 9, 2021

While many will be mindful of basics like marketing and project management, few will know that they have to consider costs involving equipment, labor, and studios. What does your sponsor forecast look like? Did you have sponsors in your previous event? Includes everything from Google ads to vendor and sponsor associated costs.

Virtual Events 334

Virtual Events Sponsors Rehearsal Events 334

Smart Meetings

MARCH 4, 2019

The good news is that sponsorship spending is forecast to surpass other forms of marketing and advertising in 2019, according to an IEG report. Organizers on the hunt for sponsors must show direct ROI in order to build fruitful partnerships with brands. These three strategies to get the most out of a sponsor partnership: 1.

Proposal 254

Proposal Advertising Sponsors Social Media 254

Endless Events

NOVEMBER 1, 2022

You don’t have to worry about collecting business cards or messing around with paper registration forms at the event. From there, it’s as easy as plugging the data into your sales or marketing system to start the lead nurturing process. Event sponsors want to see as much return on their investment as possible.

Platform 330

Platform Event Apps Events Online 330

Smart Meetings

SEPTEMBER 11, 2023

Cultural & Heritage Marketing Council. With a reported 350-400 registrants, the summit will be attended by planners, suppliers, domestic and international buyers, press and cultural heritage and climate community representatives. The deadline for registration for the event is September 15 th.

Tourism 257

Tourism Tourism Registration Culture 257

Convene by PCMA

JANUARY 6, 2025

The LEGO Group and Universal Products & Experiences teamed up to release LEGO sets featuring characters and scenes from the movie musical Wicked,” part of the film’s marketing strategy. Here are four ways to create the same marketing wizardry for your events and one cautionary tale.

Marketing 59

Marketing Marketing Social Media Public Relations 59

Endless Events

APRIL 10, 2020

What existing event technologies do you already have for registration and/or networking? Do you already have registration or networking tools? Options include password sent to registration database, user and password login, Google/Facebook single sign-on, and more. Do you want an expo hall or sponsor type of experience?

Virtual Events 347

Virtual Events Production Meeting Registration 347

Smart Meetings

SEPTEMBER 23, 2021

No wonder registrations soared off the charts. Speakers want to present remotely, and attendees and sponsors are starting to drop off. The fact is your event deserves to be successful despite all the uncertainties in the market. The fact is your event deserves to be successful despite all the uncertainties in the market.

Speakers 246

Speakers Audience Registration Sponsors 246

Smart Meetings

NOVEMBER 11, 2022

More robust tracking can more meaningfully bring events into the marketing funnel securely and sustainably. “As IMEX Group worked with pc/nametag to manage registration for the 12,000 attendees who descended on Las Vegas for IMEX America in October. Organizer/Sponsor Benefits. On-site check-in should be painless.

Sponsors 246

Sponsors Registration Technology Technology 246

Endless Events

NOVEMBER 29, 2022

Through a platform, you can gather data, share resources, and even increase the visibility of your event sponsors. Don’t promote your app just on registration day — share your event app deets with attendees ASAP so more people get the memo ahead of time. Market Your Event App Separately. Promote the App Before Your Event.

Platform 334

Platform Event Apps Social Media Events 334

Smart Meetings

JANUARY 7, 2019

Rounding out the top three challenges: working with a tighter budget and locking down sponsors. Marketing and promotion. A solid majority (63 percent) of respondents said that word of mouth was the best way to reach potential attendees, while social media marketing came in second place, at 49 percent. percent used video.

Social Media 256

Social Media SEO Planner Media 256

Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

Event Marketing 148

Event Marketing Marketing Marketing SEO 148

Smart Meetings

JUNE 28, 2022

Are you gathering for marketing, networking, or community building? Registration. Will integration with registration content be needed? Do you need to account for company or sponsor logos? Determining the branding needs is important to ensure the app will meet marketing specifications. Content Development.

Technology 264

Technology Technology Event Apps Social Media 264

Endless Events

SEPTEMBER 3, 2022

She brings 20 years of experience with business strategy, market research & insights, and consulting. One of the biggest problems I saw was involving your exhibitors or sponsors. Do you need to address sponsor churn? You can drive registration but there’s also organic revenue that comes from proper engagement.

Consulting 334

Consulting Events Sponsors Networking 334

Endless Events

SEPTEMBER 10, 2022

My sponsor dollars went through the roof.” . We actually came to market with a couple of basic things,” says Ryan. Very quickly the brands that were sponsoring our event wanted it at their other Capitol Hill events. That’s where Event Farm deviated from being a registration company to being an experience and engagement company.

Attendee 315

Attendee Sponsors Registration Audience 315

Endless Events

MAY 1, 2020

Chances are, you prepared a good marketing strategy for your virtual event that includes steps to take pre-event. As an industry, we are guardians of a ton of valuable information through our registration systems and our apps. Activating Exhibitors And Sponsors. So, how can you solve this? Communicate!

Virtual Events 312

Virtual Events Sponsors Audience Speakers 312

Endless Events

NOVEMBER 7, 2022

Frankfurt was the first time I remember where people started saying, ‘We’re going to market toward the associate market.’ Or, ‘We’re going to market toward medical meetings.’ This whole market was changing because so much money was being put into it. It just shows how global the entire event market has become.

Registration 265

Registration Medical Meetings Trends Proposal 265

Endless Events

JUNE 13, 2022

Here are the 10 event technology trends that Will and Brandt discuss in this unique and exciting episode: NFTs, blockchain, metaverse, drones, smart glasses & AR, community marketing, privacy & security, machine learning & AI, facial recognition, attendee tracking. Tune in and find out. No one wants to download another event app.”

Event Technology 372

Event Technology Technology Technology Trends 372

Smart Meetings

MAY 17, 2021

Communication channels include the event website, registration page, confirmation/welcome emails, pre-event instructions, event signage, nametags, programs and table tents. Every time you communicate with customers is an opportunity to create an experience, yet most of the time this critical aspect is ignored or just phoned in.

Speakers 299

Speakers Social Media Sponsors Communications 299

Convene by PCMA

OCTOBER 9, 2023

With more attendees registering later for events, the two-month period right before the event has become the make-it-or-break-it point for marketers. A new report from mdg, also not yet published, reveals that 65 percent of registrations come in during the last 10 weeks. This is where the power of data science comes in.

Registration 105

Registration Publishing Public Relations B2B 105

Endless Events

MAY 24, 2021

As soon as attendees get access into the platform, they’re able to see what sessions would be most interesting to them based on how they signed up in the registration process. Other platforms have really expanded on what it means to be a virtual exhibitor or a virtual sponsor.” ” Attendance Tracking In Hybrid Events.

Platform 317

Platform Virtual Events Automation Sponsors 317

Smart Meetings

NOVEMBER 19, 2024

“We created everything for all general sessions and breakout content like opening videos, animated show looks and speaker title card animations, awards presentations, deck templates, plus voiceover and sponsor loops.” Learn More: An Update About Hurricane Recovery in the Southeastern U.S. What lessons does Cole draw from the experience?

Travel Agent 100

Travel Agent Speakers Sponsors Events 100

Endless Events

MAY 5, 2022

It saves time, optimizes event management , boosts engagement, and thus makes event marketing more profitable. As event platforms took over the event tech market, community marketing has become the next big thing in the event space. Event technology automates many processes, from registration, catering, and measuring event ROI.

Event Technology 317

Event Technology Technology Technology Benefits 317

Endless Events

DECEMBER 6, 2021

Out of all event platform features , registration and email manager were at the top. It’s really about putting on the shoes of your attendee or sponsor,” says Kyle. We want the event technology market to keep becoming stronger and stronger.” How did they go about creating this report? We did a poll on LinkedIn.

Platform 315

Platform Events Event Technology Technology 315

Endless Events

OCTOBER 12, 2020

While shifts in consumer behavior have been one of the biggest concerns for marketers over the past few years, never before did event profs have to pay so much attention to it. But as the market became saturated with poorly delivered experiences, a new phenomenon in consumer behavior emerged – webinar fatigue.

Virtual Events 339

Virtual Events Audience Speakers Attendee 339

Eventtia

JANUARY 2, 2023

It’s very rare for an event, no matter how perfect it is, to just sell itself, which is why having a clear marketing and event promotion strategy is crucial to the success of your event. What Is Event Marketing? Event marketing can be B2C or B2B in nature. In B2B event marketing (i.e. In B2B event marketing (i.e.

Event Marketing 113

Event Marketing Marketing Marketing B2C 113

Endless Events

NOVEMBER 25, 2019

Whether they’re exhibitors, sponsors, vendors, the B2B partners that are interested in these live events, how to better match them with the live event organizers and with the event properties” “The other piece of what we do is, we have a marketplace”, he continues. I would break it into attendee and marketing.

Production 282

Production Management B2B Meeting 282

Endless Events

MAY 8, 2020

For instance, say you want to put together the platform and registration technology. Consider the small details such as marketing and the shape of the event itself. Do you need exhibitor and sponsor activations? Are you planning on having sponsors involved in the virtual event? What will your marketing strategy look like?

Virtual Events 270

Virtual Events Events Platform Sponsors 270

Endless Events

SEPTEMBER 14, 2018

Back in the dark ages, event marketers had a slim handful of solutions to choose from. If you look at the event marketing stats , organizations are investing more so than ever on these platforms. Other platforms may come with comprehensive event marketing and analytics tools but are lacking in functions for engaging attendees.

Management 280

Management Event Apps Platform Automation 280