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Event Organizers Double Down on Sustainability

Convene by PCMA

Compared to last year’s Meetings Market Survey, almost twice as many event organizer respondents to this year’s survey are including sustainability requirements in their RFPs. There was a backlash against ESG investment and climate change regulation in the U.S. Michelle Russell is editor in chief of Convene.

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A Digital Marketers’ Survival Guide for This Election Year

Advanced Travel and Tourism

Every year in digital marketing presents unique challenges and trends, but an election year takes the complexity to a whole new level. In this survival guide, we explore the nuances of digital marketing in an election year, specifically focusing on the landscape of 2024. Experts forecast that this election cycle will amass $10.2

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Yes, it’s Terrific, but is it Trail-Worthy?

Dana Communications

Tourism trails are a powerful marketing tool that gives destinations the opportunity to showcase their best attractions and most unique experiences. There’s a target market for everything, and tourism trails are no exception. Here again, an experienced travel and tourism marketing agency is key. But trails have their place.

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Rebranded PCMA Embraced World Stage at Convening Leaders Conference

Smart Meetings

The location that is home to Space Center Houston also made for some fun marketing around Going Beyond Your Orbit. He acknowledged that certain rules and regulations in the state may not be perceived as caring of all, but saw bringing an event as a vehicle for change.

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Live? Virtual? Hybrid? There’s Only One Wrong Choice for Team Building

Smart Meetings

Local regulations: Regulations also vary considerably from place to place. Businesses need team building events to integrate new employees with existing teams in light of turnover and market changes. Some states are seeing fairly modest increases in positive tests, while others are seeing more widespread outbreaks.

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Labor Day Spotlight: The Growing Demand for Specialized Freelance Meeting Planners

Smart Meetings

This includes roles like event technology specialists, event registration specialists, meeting and event planners, event marketing roles, and marketing specialists. Event Marketing Roles : Specialists who promote and market events to target audiences. SM What are the best practices for managing freelance meeting planners?

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New U.S. Privacy Laws Will Give More Power to Meeting Attendees

Smart Meetings

states’ data privacy regulations closer to the European Union’s Global Data Protection Regulation (GDPR), which passed in 2018. GDPR is the EU’s premier law on data protection and regulation (“the toughest privacy and security law in the world,” according to GDPR.eu ). The new laws will bring these U.S. Jill Blood.

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