This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Together with the rest of the world, she had to make a quick pivot to virtualevents last year. As a marketing leader, she focuses on marketingvirtualevents. And since our host Sarah is the head of marketing of Endless Events, the conversation is all the more worth listening to!
This week we’re diving into the dozy topic of how to plan a virtualevent. And we’re not strangers to futuristic events here at Endless! We’ve covered topics such as how to plan an event without visiting the venue , how Virtual Reality can impact the events industry , and much more.
Understandably, the advent of virtualevents came to shake the very core of the industry. With countries shutting down and social distancing measures put in place, virtual experiences are the only choice planners have to stay afloat. Thankfully, most event profs seem to be handling the transition quite well.
Virtualevent planning is taking the stage as the next big thing in the industry. Ponder this – in a world where technology develops and improves at an impressive speed, it’s our job as events profs to keep up with the motions. So to help you, we put together the ultimate virtualevent planning checklist!
Of course, crafting amazing content for virtualevents comes with its own set of challenges. But he was no stranger to creating virtualevents that stood out thanks to their smart use of content. As we mentioned above, the folks at Social Media Examiner aren’t new to this virtualevent space.
After more than a year of helping planners navigate the complex world of virtualevents, we learned a thing or two about pain points. Over the course of these challenging months, many event profs came to us with a series of different problems and doubts. There is a series of basic necessities inherent to every virtualevent.
Today we want to tackle the issues pertaining to a virtualevent timeline. Why Should I Worry About A VirtualEvent Timeline? There are hundreds of virtualevents taking place right now. VirtualEvent Timeline. 1 month out : the event website should go live by now. Let’s Go!
Who would have known that 2020 would go down as one of the most influential years- if not the most influential year- for virtualevents in history? Even as the highest-ranked event trends predictor in the industry, even we couldn’t guess this. Here we go as we make predictions on the hottest trends to hit virtualevents!
In today’s post, we’re discussing virtualevent pricing. So, you decided to take the jump from in-person to virtual. And you hired the best virtualevent production company out there to help you put together an amazing experience. One of the hardest things to figure out is the virtualevent pricing model.
Preparations for your event might be in full swing, but there are still virtualevent concerns you must address! A quest to help you dive into the world of virtualevents as seamlessly as possible. For instance, we gave you an overview of how to convert an in-person experience into a virtual one.
If you’re planning a virtualevent, you’ll want to have a meeting with a virtualevent production company ASAP. Most planners are now scrambling to figure out how to replicate the in-person experience in a virtual environment. Virtualevents offer a lot of brand new possibilities.
Finding a virtualevent sponsorship idea that suits you can seem hard at first. And the concept of a virtualevent sponsorship fits right into this category. Our incredible host Will Curran has not 10, not 20, but 28 exciting ideas to get the ball rolling on your next virtualevent. Event Website.
As we move into pandemic recovery, virtual and hybrid events will remain top of mind for many marketing teams, with 92 percent of companies planning to host a digital event, conference or meet-up at some point in the year. Provide this as a sample message template to all speakers. How to Spread the Word.
The Best of the Best: Virtual Resource: VirtualEvent Guide – All-In-One Free Book! Let’s Discuss: So, What Is A Hybrid Event, Really? ?? We created the ultimate VirtualEvents Handbook ! A single resource for everything you need to know about virtualevents (9-minute read).
Putting your brand in the spotlight as part of a virtualevent is not something that will happen automatically; you need to plan ahead and put a few strategies in place to ensure that it is featured prominently. Invite A Surprise Speaker. Use Social Media Effectively. Introduce A Competitive Element.
Creating your virtualevent budget might feel like a complex task. Sure, you’re probably more than used to create budgets for in-person events. But how do you go about it in the scope of virtualevents? Simultaneously, new things that are inherent to virtualevents will have to be accounted for.
The pandemic may have shifted meeting to remote channels in 2020, however, organizing and inviting people virtualevents still requires time and careful planning if it is going to be successful. Based on data from Markletic , 56 percent of marketers say it takes 2-4 weeks to organize a virtualevent properly.
And one of the biggest question marks we’ve noticed pertains to a virtualevent RFP. The Endless team is happy to introduce a comprehensive guide of what you should include in your virtualevent RFP. VirtualEvent RFP: What To Include? And what do the voice and marketing look like?
It’s safe to assume you’ve been thinking a lot about virtualevent possibilities. Because let’s be fair, virtualevents will be the norm for a while. And surprisingly enough, not many event profs have experience with this format. VirtualEvent Possibilities: The Simplest Versions.
Today we’re talking about sponsorships for virtualevents! But now that planners are trying to figure out how to turn in-person events into virtual ones , things get a little bit confusing. Overall, is it even possible to create such a thing as sponsorships for virtualevents?
For example, marketers, human resources professionals and event planners will continue to leverage the advantages of virtual communications, including massive logistical efficiencies, the ability to extend the lifecycle of an event and the use of advanced analytics to maximize ROI. Tapping into The Differences.
While shifts in consumer behavior have been one of the biggest concerns for marketers over the past few years, never before did event profs have to pay so much attention to it. And back at the beginning of the pandemic madness, webinars, live streams, and virtualevents, in general, were welcomed by pretty much everyone.
Events are one of the most powerful marketing tools because they center around an intentionally designed experience. According to Eventbrite’s research , 77% of millennials say some of their best memories are from an event or live experience they attended. It’s one of the most powerful forms of marketing.
People used Zoom to host virtualevents as well as catch up with their loved ones. Even though there are now more than 100 event platforms on the market, many event planners still choose Zoom in its limited form for their virtual experiences. Zoom also poses a challenge for event video storage.
The pandemic ushered in an era of far more inclusive and accessible virtualevents and made us re-evaluate some of the event-planning practices we started to take for granted. We learned a very valuable lesson the hard way: an event on the other side of the world can impact the entire globe. Yes, you read that right.
Let’s talk about one of the most dreaded subjects in the events industry: the hybrid event budget. As an amalgamation of in-person and virtualevents, hybrid events are complex, versatile, and hard to budget for. Hybrid Event Budgets: How Much? Event Staff.
This week’s iconic guest is the knowledgeable Gianna Gaudini , an eventmarketing strategist who understands events inside and out. She worked as MarketingEvents Lead at Google for nine years and Head of Events at AWS for nearly two years. ” From event planning to eventmarketing.
But 40% of events are expected to be virtual this year, and recreating the excitement of an in-person experience in an online setting can be a challenge. That’s where virtualevent platforms come into play. For virtualevents, the event platform is the venue. Benefits of Using VirtualEvent Platforms.
While the main event goal of some events is to sell as many tickets as possible, others strive for higher brand recognition or good eventmarketing metrics. Attendee retention : how many attendees have attended the event before (loyalty rate); 4. Active people in the event platform each hour. Marketing KPIs.
That event was a fantastic PLX conference focused on event partner marketing. Event partner marketing is a strategic relationship between two entities that aim to accomplish common goals, like increasing event attendance, building brand awareness, or marketing your products.
By the end of the piece, you’ll learn the questions you can ask using audience engagement software that will help you gather honest opinions from attendees, sponsors, exhibitors, and speakers — and how you can use that data to measure success, identify areas of improvement, and ultimately enhance your overall event strategy.
It’s finally time to discuss the hot topic of hybrid events. Over the past few months, we’ve been focused on providing all the educational content we possibly could about virtualevents. Virtualevents will continue to be relevant from here on. How Do Physical & Virtual Attendees Interact?
Keeping the hype alive in this day and age isn’t the easiest thing, but repurposing the content of your event and using it as an external marketing tool goes a long way to keep your name on everyone’s lips. This becomes an increasingly more exciting concept with the advent of virtual and hybrid events.
What better way to learn more about the exciting world of event technology than listening to an awesome product spotlight episode of the Event Tech Podcast? Today, Will and Brandt bring two guests in to hear an unbiased review of Accelevents , an all-in-one hybrid, and virtualevent management platform.
Few industries were more impacted by the COVID-19 pandemic than the events industry. Event planners, speakers and attendees all saw their calendars cleared out last March, returning slowly with virtualevents and only now showing a glimmer of hope for the return of live conferences. The Best Speakers.
With COVID-19 guidelines loosening up this year, it’s time to tighten up your 2023 marketing plan. If events fell to the wayside over the past few years, now’s the time for you to get back on the horse. Whether online or in-person, events are a great way to drive brand awareness, generate leads, and connect with customers.
“We live in a hybrid world where almost every major event has a virtual component, even if we don’t call it that,” said Bizzabo Chief Marketing Officer Alon Alroy. When a speaker can hear the basic human gesture of clapping at the push of a button, it is beautiful to see,” he said. Plus, you can measure it.”.
Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is eventmarketing really doing for my brand? What Is EventMarketing? Why Does EventMarketing Work? Ready to get started?
You’ve built an all-star lineup of virtualspeakers for your next event. It’s time to tackle speaker management for your event. . of event organizers find it easier to enlist outstanding speakers for virtualevents than in-person gatherings. Jumpstart future event initiatives.
Don’t rely on a cookie-cutter approach to creating RFPs, especially when you are in need of an event platform or mobile app to facilitate a virtualevent. Your technology can make or break your event. Type of Event. What is the purpose of the event? Will you have any featured speakers? Networking.
It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events. As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtualevents put together. The same goes for content delivery.
Here are some of the top tips for hosting the best Fortune 500 investor meetings: Preparation Before the Event Get marketing involved in investor meetings. Sometimes these meetings are run purely by the IR team or an events team, and they’re missing a great opportunity if not involving their own marketing experts.
It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. No wonder it has become one of the most popular benefits of event platforms ! Most event platforms on the market offer both in-person as well as virtualevent gamification solutions.
When an event reaches the end, most planners forget all the amazing content opportunities it can still provide. And especially now with virtualevents , the possibilities are endless. And how can you harness it into a digital marketing tool to promote upcoming events? The AI recognizes speaker ID.
We organize all of the trending information in your field so you don't have to. Join 10,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content