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Who would have known that 2020 would go down as one of the most influential years- if not the most influential year- for virtualevents in history? Even as the highest-ranked event trends predictor in the industry, even we couldn’t guess this. Here we go as we make predictions on the hottest trends to hit virtualevents!
Understandably, the advent of virtualevents came to shake the very core of the industry. With countries shutting down and social distancing measures put in place, virtual experiences are the only choice planners have to stay afloat. Thankfully, most event profs seem to be handling the transition quite well.
Virtualevent planning is taking the stage as the next big thing in the industry. Ponder this – in a world where technology develops and improves at an impressive speed, it’s our job as events profs to keep up with the motions. So to help you, we put together the ultimate virtualevent planning checklist!
This week we’re diving into the dozy topic of how to plan a virtualevent. And we’re not strangers to futuristic events here at Endless! We’ve covered topics such as how to plan an event without visiting the venue , how Virtual Reality can impact the events industry , and much more.
The last two years served as a chance to learn the ins and outs of virtualevents. So why have 64 percent of surveyed eventmarketers said they’re only “moderately” or “not effective at all” at creating virtualevents that provide value? Fatigue or Value Mismanagement? Today, things look a little different.
?? The Best of the Best: Let’s Talk: VirtualEvent Platform vs VirtualEvent Production Company. ? Learn about every aspect of virtual in our VirtualEvents Handbook! We are talking about why platforms alone aren’t the solution for your virtualevent (12-min read).
Lead generation is one of the most important processes in marketing. And for years, organizations harnessed the power of conferences and trade-shows in order to improve their overall marketing strategies. So, is lead generation under the guise of events truly over? This is marketing 101! Absolutely not!
The past year has undoubtedly been the year of virtualevents, thanks to Covid-19. But chances are, online events are likely to stay even after the pandemic because of the many benefits they provide. But how does one decipher whether their virtualevent has really been a success? Attendee Engagement. App Visits.
Creating your virtualevent budget might feel like a complex task. Sure, you’re probably more than used to create budgets for in-person events. But how do you go about it in the scope of virtualevents? Simultaneously, new things that are inherent to virtualevents will have to be accounted for.
We wanted to do something different today, hence the topic of storytelling for virtualevents. If you’re already familiar with Endless, you know that we’ve been putting a lot of emphasis on virtualevents. The virtualevents we plan become a bandaid. Stop marketing. And the result?
Today we’re talking about sponsorships for virtualevents! But now that planners are trying to figure out how to turn in-person events into virtual ones , things get a little bit confusing. Overall, is it even possible to create such a thing as sponsorships for virtualevents? Giveaway Bags.
After all, event platforms are key to planning the best hybrid or virtualevent and are definitely here to stay. Virtual & Hybrid Event Platforms: All About Automation. First off, Will asks Kyle to talk about his thoughts on virtualevent platforms. What happened in 2020 and where are they going?
It’s safe to assume you’ve been thinking a lot about virtualevent possibilities. Because let’s be fair, virtualevents will be the norm for a while. And surprisingly enough, not many event profs have experience with this format. VirtualEvent Possibilities: The Simplest Versions.
The eventvenue is where attendees eat, drink, network, and engage with your content. But 40% of events are expected to be virtual this year, and recreating the excitement of an in-person experience in an online setting can be a challenge. That’s where virtualevent platforms come into play.
And they have good news for us: music for virtualevents can be just as compelling as an arena concert. As professionals in music and entertainment, they know everything about the power of music for virtualevents. Music For VirtualEvents: A Success Story. Virtualevent rehearsals , of course.
Events are one of the most powerful marketing tools because they center around an intentionally designed experience. According to Eventbrite’s research , 77% of millennials say some of their best memories are from an event or live experience they attended. It’s one of the most powerful forms of marketing.
?? The Best of the Best: Comparison: Platforms Are The New Venues…But Is That Enough? Event Stories: Pivoting To VirtualEvents: The Success Story of Kenes Group. ? Dive into platforms with our So Many Options, So Little Time: Choosing A Digital Events Platform webinar! Platforms are the new venues? (10-min
People used Zoom to host virtualevents as well as catch up with their loved ones. Even though there are now more than 100 event platforms on the market, many event planners still choose Zoom in its limited form for their virtual experiences. Zoom also poses a challenge for event video storage.
It’s finally time to discuss the hot topic of hybrid events. Over the past few months, we’ve been focused on providing all the educational content we possibly could about virtualevents. Virtualevents will continue to be relevant from here on. How Do Physical & Virtual Attendees Interact?
Let’s talk about one of the most dreaded subjects in the events industry: the hybrid event budget. As an amalgamation of in-person and virtualevents, hybrid events are complex, versatile, and hard to budget for. Hybrid Event Budgets: How Much? And last but not least, book it early. F&B / Catering.
While shifts in consumer behavior have been one of the biggest concerns for marketers over the past few years, never before did event profs have to pay so much attention to it. And back at the beginning of the pandemic madness, webinars, live streams, and virtualevents, in general, were welcomed by pretty much everyone.
We’ve said time and time again that the events industry is changed forever. The pandemic normalized virtualevents and accelerated the adoption of various event tech solutions. Some might even say that the event tech evolved more since March 2020 than in the entire decade before that!
The governor of Nevada recently announced , for example, that large venues can do away with mask mandates as long as attendees are fully vaccinated and raised the attendance limit to 4,000. . The venue also matters. VirtualEvents. The cost savings are just too compelling, and online events are less disruptive.
The pandemic ushered in an era of far more inclusive and accessible virtualevents and made us re-evaluate some of the event-planning practices we started to take for granted. We learned a very valuable lesson the hard way: an event on the other side of the world can impact the entire globe. Yes, you read that right.
What are the odds you’ve been thinking hard about event pricing? Because virtualevents are now the norm. But now that the paradigm has shifted, the questions about event pricing changed too. And we previously covered some ways you can learn to figure out how to price your virtualevent.
Will we adapt to a new way of marketing and communications? And will virtualevents be the new normal? Post-Pandemic Events: Where to start? It will take a combined effort in order to restart the event industry, both from the planners and venues, in order to begin hosting in-person events again.
Hotel sales directors face increasing pressure to demonstrate measurable returns on their marketing investments, particularly in the meetings and events sector. This article explores proven strategies for hotel sales directors to enhance their meeting and eventmarketing ROI.
The Event Tech Podcast is often so excited about all the innovation, new event platforms, and other event tech solutions on the market that we forget to talk about the digital divide in the events industry. Let’s face it: most event technology needs a strong internet connection to run smoothly.
With COVID-19 guidelines loosening up this year, it’s time to tighten up your 2023 marketing plan. If events fell to the wayside over the past few years, now’s the time for you to get back on the horse. Whether online or in-person, events are a great way to drive brand awareness, generate leads, and connect with customers.
Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is eventmarketing really doing for my brand? What Is EventMarketing? Why Does EventMarketing Work? Ready to get started?
It’s been nearly two years since event planners first witnessed mass event cancelations and scrambled to plan virtualevents. Since then, we have seen the landscape of the events industry change dramatically. What we’re seeing now is an inclination to postpone an event rather than cancel it.”
With a pandemic sweeping the world and in-person events canceled, it seemed like all was lost. But if there’s one thing event professionals are known for it’s being flexible. Simultaneously, planners learned how to harness the power of technology to continuously deliver exciting events. No Broadcast Quality. Obviously, it isn’t.
It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events. As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtualevents put together. The same goes for content delivery.
It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. No wonder it has become one of the most popular benefits of event platforms ! Most event platforms on the market offer both in-person as well as virtualevent gamification solutions.
2022 is going to be our best year yet; we’ve embraced exciting new event technology and hybrid events as the way of the future! If 2020 was a year of pivoting and learning about virtualevents, 2021 was a year of putting that knowledge to the test. And so naturally, the market followed.
Whether you’re an event planning veteran or this is your first rodeo, our ‘23 event planning guide is chock-full of surprising and helpful insights for the new year. Download the report now to see what you can expect for events in 2023. You can make events more eco-friendly by: Choosing reusable napkins over paper napkins.
Successful event strategies depend on stakeholder satisfaction and event surveys are one of the best ways to measure this. Key Objectives of an Event Survey An event survey’s main objective is to gather valuable feedback for your post-event analysis , helping you refine future events and achieve your KPIs.
Thanks to video streaming services , companies can achieve virtualevent planning without geographical constraints. Virtualevents can be a standalone venture or accompany a live event. Here’s a few tips to help you kick start your first virtualevent with a remote audience. Market Your Event.
Big events with a high number of attendees might require up to a year to plan. Booking major venues and event entertainment is something that should be done as soon as possible. What about virtualevent timelines ? If you need help with your event budget, download our free event budget template!
While every big event already had its own event app, event app design was something only a few businesses dealt with. Event technology is no longer just one aspect of an event. It’s the very heart of hybrid and virtualevents! So, what features should we look for in virtualevent platforms ?
“We live in a hybrid world where almost every major event has a virtual component, even if we don’t call it that,” said Bizzabo Chief Marketing Officer Alon Alroy. Yes, hybrid meetings are more complicated and costly, but virtual is here to stay without a doubt,” he said. There are many reasons for the residual digital.
And digital event planners who adopt this early are going to be the ones who succeed. Digital events right now are in their absolute infancy.” “You might have noticed that I don’t say virtualevents because I hate the word virtual. The digital event industry is a real market.
But today, this perfect blend of face-to-face and digital experiences is considered one of the biggest event trends in 2022. A ‘hybrid event’ is quite an umbrella term. Depending on the venue and the size of in-person and virtual audiences , these experiences can take many forms.
“There’s definitely going to be more M&A,” opined Smart Meetings event tech correspondent Brandt Krueger. “We We saw a ton of money flow into the event tech market during the pandemic, and at some point, those investors are going to want to see a return on that investment.” A Targeted Approach.
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