Smart Meetings

JANUARY 14, 2025

The San Diego Tourism Authority works closely with local authorities to stay updated on local fire conditions and shares any potential impacts to travelers via social media and on this website.

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Smart Meetings

APRIL 4, 2025

Analytics Platforms: Tools like Google Analytics 4 provide insights into website visitor behavior, conversion paths, and campaign performance. Convert Webinar Content to Multiple Formats : Extract key insights from webinars to create blog posts, social media content, and email campaigns. Le Parc Suite found that 94.5%

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Smart Meetings

JANUARY 28, 2019

Understand Media Types. Marketing content can be divided into three types: earned media, owned media and paid media. Earned media refers to content others publish or share about you. Owned media is simply any content you generate yourself. This can include your blog, website, email campaigns and more.

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Smart Meetings

MAY 24, 2021

A key performance indicator (KPI) that can help analyze event success is the number of visits you have on your website after the event. Doing so will help identify whether the event left an impression on your attendees and that they are searching your website for more information. Social Media Metrics.

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Dana Communications

MARCH 10, 2025

Some of the worlds most heavy-hitting travel media giants are on board too. Its also a best practice to get the word out on your website. With 45 years of brilliant creative, savvy strategies and media masterpieces, we know how to navigate your destination through the travel climate of today flawlessly. And its not just us.

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Travel Travel Communications Communications 130

Traveler's Q

SEPTEMBER 14, 2023

In today’s digital age, having a successful event website is essential for maximizing your event’s online reach. An event website serves as a centralized location for all information related to the event, from event details and registration to agenda and speaker bios. Why Do You Need an Event Website?

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The Abbi Agency

JANUARY 31, 2023

We’re here to help you understand the why behind website analytics, and clue you in about the upcoming switch from Universal Analytics to Google Analytics 4. KEY USES FOR WEBSITE ANALYTICS 1. If you were confused and/or bamboozled by the words above, don’t worry — you’re in the right place. Don’t you dare!

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The Abbi Agency

JANUARY 31, 2023

We’re here to help you understand the why behind website analytics, and clue you in about the upcoming switch from Universal Analytics to Google Analytics 4. KEY USES FOR WEBSITE ANALYTICS 1. If you were confused and/or bamboozled by the words above, don’t worry — you’re in the right place. Don’t you dare!

Website 26

Website SEO Public Relations Platform 26

Smart Meetings

JANUARY 29, 2024

She has received numerous accolades, including the prestigious WPA Distinction in Leadership Award and two consecutive Folio Top Women in Media Awards as a corporate visionary. Her role in elevating the discussion did not go unnoticed.

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Traveler's Q

DECEMBER 7, 2023

A user-friendly website is key to a successful event. From the moment a potential attendee lands on your website, they should feel comfortable navigating and finding the information they need quickly and easily. A well-designed event website not only attracts attendees but also helps build anticipation and excitement.

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Dana Communications

NOVEMBER 5, 2024

Social media, influencers and expert website marketing should come into play, in addition to other advertising efforts including print and radio. Want to get on the trail to successful, results-driven marketing, media and design with an eye on today’s trends? All through their mobile device. Easy peasy. How will you promote it?

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Tourism Tourism Advertising Regulations 130

Tourism Tiger

OCTOBER 9, 2024

Discover why a dedicated website is essential for travel operators beyond social media. Contact us for expert tourism websites. Learn how SEO, control, and detailed offerings drive bookings.

Social Media 105

Social Media Media SEO Travel 105

Dana Communications

AUGUST 20, 2024

According to DigitalMarketingInstitute.com , 49% of consumers depend on influencer recommendations and, even better, 40% have purchased something after seeing it on social media. Their tone on social media should be aligned with your brand’s voice. This is how powerful influencer partnerships can be. billion by 2028, up from $10.6

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The Abbi Agency

MARCH 23, 2021

In July, The Abbi Agency acquired UK-based digital shop Made by Chance, and that focus and investment on digital marketing is on display with two Gold wins for website development. Edgewood Tahoe Resort – Consumer Website. Nine Dot Arts – Consumer Website. Discover Kalispell – Single Execution Social Media.

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Smart Meetings

MAY 9, 2024

Those slated to interact directly with the media should undergo media training. Team leaders and managers should be adept at crafting statements and managing media inquiries, while other team members should handle media monitoring and administrative duties. Communication updates (via email, company chat, etc.)

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Smart Meetings

JANUARY 17, 2019

Want to promote your conference on social media? Filming your event means you can create a video to suit every one of your needs, from the typical event video that summarizes your event succinctly, to shorter clips for social media, to more promotional content and beyond. Because you have different marketing goals (more website visits?

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Conference Social Media Promotion Website 242

Smart Meetings

JANUARY 4, 2024

Social Media Advertising Social media channels are also key for getting digital events in front of the right audience and keeping these audiences updated on news related to the event. Testing posts and graphics can help marketers gauge audience response and help determine the best performing content for ad spend.

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Marketing Marketing Social Media Advertising 264

Smart Meetings

APRIL 1, 2025

Optimize for SEO: Use search terms like outdoor meeting spaces in [your city] or best hotel garden venues for events throughout your website, especially on pages featuring your outdoor spaces. Offering 360-degree virtual tours or video walkthroughs can provide an immersive experience, helping clients see how your venue fits their needs.

Booking 130

Booking Social Media SEO Affiliate 130

Dana Communications

JANUARY 31, 2022

It’s no secret that authenticity is key to effective marketing—and utilizing UGC in tourism campaigns and social media is an easy way to achieve that and increase your brand’s credibility. Social media influencers used to be the most trusted brand ambassadors, but user-generated content has outpaced them. Read on to find out.

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Benefits Tourism Tourism Social Media 244

Dana Communications

JANUARY 31, 2022

It’s no secret that authenticity is key to effective marketing—and utilizing UGC in tourism campaigns and social media is an easy way to achieve that and increase your brand’s credibility. Social media influencers used to be the most trusted brand ambassadors, but user-generated content has outpaced them. Read on to find out.

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Benefits Tourism Tourism Social Media 242

Endless Events

MARCH 24, 2022

Website traffic by promo codes: see which sponsors or promo codes drove the most traffic to your event website. Social media mentions: create your own event hashtag or social media profiles. Discount codes used by attendees. Engagement KPIs.

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Advanced Travel and Tourism

FEBRUARY 3, 2022

Further, 93% of those using video saw it as a vital part of their marketing strategy, and 86% say video has increased their website traffic. Social media advertising and marketing campaigns are including video now more than ever, in part due to the rise in consumer video consumption since the pandemic. Like what you see?

Trends 245

Trends Marketing Marketing Social Media 245

Advanced Travel and Tourism

SEPTEMBER 19, 2024

Local SEO for the Travel Industry Local SEO is crucial for travel and tourism websites because potential visitors often search for specific locations. Build Your Local Citations Ensure your business name, address, and phone number (NAP) are consistent across your website, social media profiles, and online directories.

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Advanced Travel and Tourism

JUNE 30, 2021

Grow Your Social Media Channels. billion people used social media, and that number is growing astronomically. As a result, social media is a fantastic place for destinations to reach past, current, and future visitors through UGC campaigns. Examples of UGC social media strategies include: Creating a custom hashtag.

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Benefits Marketing Marketing Social Media 246

Advanced Travel and Tourism

JULY 7, 2021

on video content… and then only post it to social media. You can deploy videos on your company’s YouTube channel or distribute five-, 15-, or 30-second ads that bring traffic to your website from other media. Website Landing Pages. Social Media Videos. Social media engagement (likes, comments, shares, etc.).

Marketing 246

Marketing Marketing Social Media Advertising 246

Travel Daily Media

OCTOBER 4, 2024

The post Mulia Hotels presents its enhanced guest-friendly website appeared first on TD (Travel Daily Media) Travel Daily Media. This revamped website showcases the best of Mulia Hotels’ two iconic destinations, from the serene beachfront luxury of Mulia Bali to the vibrant city elegance of Hotel Mulia Senayan in Jakarta.

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Website Booking Platform Media 79

Advanced Travel and Tourism

FEBRUARY 17, 2022

Third-party cookies — tracking codes placed on a website by someone other than the site’s owner — are going away soon. First-party cookies are still safe, allowing you to gain data from your website viewers on all browsers. Use the data you collect to upload custom audiences and find similar audiences to target on social media.

Advertising 245

Advertising Website Social Media Audience 245

Travel Daily Media

FEBRUARY 1, 2023

The post CWT M&E launches new website ‘collaboration tool’ and ‘chat support’ appeared first on TD (Travel Daily Media) Travel Daily. A well-designed website is centrally important to the success of an event, allowing the organizer to effectively engage with attendees before, during, and after the event.

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Website Registration Consulting Attendee 101

Motivation Excellence

FEBRUARY 13, 2024

Allie Barke, of Allie Barke Social Media Marketing , has made a business out of her own branding, and also helps other companies capture that deliberate marketing space. She’s our social media partner, in fact! “I I started with just a website, then as social media became more popular, I joined Instagram and grew my presence there.

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Social Media Online Fashion Website 241

Smart Meetings

MAY 5, 2021

Hashtags across social media platforms for cohesion and to aggregate conversations. Social media: Promote the event across your social media channels , including reminders of which sessions are upcoming, where attendees can access critical resources, and highlights from the sessions. How to Spread the Word.

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Virtual Events Attendee Social Media Speakers 279

Smart Meetings

FEBRUARY 27, 2023

One of the easiest ways to kill your upsell opportunities is to make participants visit your website’s multiple locations. Ensure your website has recent blogs, videos, and podcasts highlighting your event. “Members tend to walk right by them,” stated Corporate Partnership and Sponsorship Consultant Bruce Rosenthal.

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Conference Sponsors Trade Show SEO 279

Endless Events

APRIL 1, 2022

If you’re always on the lookout for sponsors, set up a page on your website, dedicated solely to sponsorships. For example, IHRSA’s sponsorship website outlines various sponsorship opportunities for events, research, and content. Promote your event sponsors before and after the event. .

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Sponsors Proposal Events Preparation 296

Dana Communications

AUGUST 8, 2023

To engage younger demographics, try promoting cause marketing campaigns on social media. Think: Movember’s nuanced success in raising awareness and funds for men’s health while men across social media post selfies of their mustaches during November. DO use social media to promote your charitable cause.

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Marketing Marketing Travel Travel 246

Advanced Travel and Tourism

AUGUST 12, 2021

Social media hashtags like #RecreateResponsibly and outdoor ethics principles like Leave No Trace can have a considerable impact. You can build up your email list by: Providing a free (yet valuable) opt-in in exchange for email addresses on your website. Including a sign-up form on your social media accounts and website.

Booking 246

Booking Marketing Marketing Social Media 246

Endless Events

AUGUST 4, 2020

Branding & media assets, detailed program agenda. Event website and session graphic content initial review. Populate platform with provided media. Review the event website and session graphic content for sign-off. Final scripts, presentation, and media. Behind the scenes: . What to expect: . What to expect: .

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Virtual Events Production Rehearsal Speakers 286

Endless Events

JUNE 24, 2020

Event Website. Very basic stuff when it comes to digital marketing for your event website, but also inside your platform. Social Media. So one of the best things that you can do is giving your sponsors shout outs on social media. Send them off somewhere, book a meeting, go here to our website, whatever that may be.

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Virtual Events Sponsors Social Media Events 290

Dana Communications

APRIL 25, 2022

More money = more media. When Dana designed the custom co-op marketing program for The Hawaiian Islands, the CVB enjoyed a colossal 800% increase in media buying power. With pumped-up purchasing power, you gain more media impressions. Pumped Up Purchasing. It’s simple math, really. More Visitation (and Visitor Spending!).

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