Smart Meetings

FEBRUARY 22, 2022

Hybrid events—whether they are conferences, expos or training courses—are meetings that can be accessed in person at a physical location, or remotely via an online platform. The secret to facilitating meaningful social connections is to provide spaces and channels for formal and informal interaction to flourish.

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Smart Meetings

MAY 24, 2021

But chances are, online events are likely to stay even after the pandemic because of the many benefits they provide. There are multiple ways to measure an event’s success, whether through an online event platform or an in-person event. Online Visits. Social Media Metrics. The Measure of Success.

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Virtual Events Social Media Online Registration 312

Smart Meetings

APRIL 4, 2025

Hotel sales directors face increasing pressure to demonstrate measurable returns on their marketing investments, particularly in the meetings and events sector. This article explores proven strategies for hotel sales directors to enhance their meeting and event marketing ROI. We appreciate your support.

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Proposal Prospect Booking Sustainability 130

Smart Meetings

FEBRUARY 27, 2023

Jacqueline Whitmore As the frequency of business events continues to expand, many meeting professionals may find themselves in an uncertain social limbo navigating what is now acceptable to do at a cocktail party. What are the current expectations of a dress code for business meetings? How long should a normal Zoom meeting be?

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Meeting Fashion Social Media Technology 264

Smart Meetings

MAY 8, 2023

What the impact of a younger generation means for the future of the meeting industry No two generations are the same. Smart Meeting spoke with Ken Holsinger, senior vice president of strategy at the event management company Freeman, to pinpoint how data can be used to enhance the event experience for all ages.

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Benefits Meeting B2B Social Media 264

Endless Events

APRIL 27, 2022

Events – be they virtual, hybrid, or in-person – are an integral step in building your online community. And what better way to get some ideas going than by looking at some amazing online community examples with great events? Girls in Marketing is an online community example, dedicated to e-learning for women in marketing.

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Online Virtual Events SEO Platform 177

Endless Events

DECEMBER 20, 2022

To successfully recreate the in-person experience online, planners need to consider the following challenges. How to create serendipity and exciting spontaneity of in-person event experiences online? Make Your Online Audience Feel Seen. Make Online Networking as Easy as Possible. State the benefits of attending.

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Online Virtual Events Platform Audience 177

Smart Meetings

JANUARY 7, 2019

Surprisingly enough, social media isn’t the main driver. A solid majority (63 percent) of respondents said that word of mouth was the best way to reach potential attendees, while social media marketing came in second place, at 49 percent. percent used video. Technology Reigns Supreme. percent in 2019.

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Social Media SEO Planner Media 256

Conferences that Work

DECEMBER 21, 2020

Last week I immensely enjoyed participating in a two-hour Zoom brain trust on moderating online panels. What are 1-2 of your online moderating pro tips? Kristin Arnold [I think you’re referring to Zoom Rooms, not Zoom Meetings. Use an online poll to start the session. 20 mins: Breakouts (in groups of 4).

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Endless Events

APRIL 27, 2018

It was Global Meetings Industry Day a while back so we peeked into the corporate meeting trends and statistics that have shaped the past year. Another highlight is that the number of event-related careers is growing due to the sheer popularity and effectiveness of meetings as both marketing tools and revenue opportunities.

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Corporate Meeting Trends Meeting Entertainment 209

Smart Meetings

MAY 5, 2021

As we move into pandemic recovery, virtual and hybrid events will remain top of mind for many marketing teams, with 92 percent of companies planning to host a digital event, conference or meet-up at some point in the year. Hashtags across social media platforms for cohesion and to aggregate conversations. How to Spread the Word.

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Virtual Events Attendee Social Media Speakers 279

Endless Events

OCTOBER 18, 2022

Its loyal attendees come year after year, enjoying space to meet and network, and learn about the newest technologies and innovations. After the event, they put all their content online on demand. But in 2020, the pandemic forced us to take our events online. . These may include: Social media. Multi-event strategy.

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Event Marketing Marketing Marketing Events 347

Smart Meetings

JULY 6, 2022

It seems like not so long ago that everyone was talking about the death of meetings and conventions. But as we begin to inch ever closer to a new normal, it’s clear that meetings are making a comeback in 2022—with a few changes of course. How Covid-19 Impacted Large-Scale Meetings and Conventions. Let’s dive in.

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Meeting Planner Technology Technology 264

Endless Events

SEPTEMBER 28, 2018

As the end of the year draws near, everyone is trying to one-up each other when it comes to corporate event and meeting themes. How to Make Your Meeting Theme Memorable. This is why the first rule for making memorable meeting themes is to pick one that you can execute. Various platforms help participants meet each other.

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Social Media Meeting Trade Show Promotion 185

Smart Meetings

JANUARY 28, 2019

Creative event marketing is the easiest way to increase the number of people who eventually attend your meeting—directly contributing to the bottom line. Owned media is simply any content you generate yourself. Paid media refers to marketing content you purchase, such as online ads. Optimize Your Website.

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SEO Marketing Marketing Website 245

Endless Events

MARCH 10, 2020

Lori has been working with Meeting Professionals International for over five years now. “Live webinars in addition to the summits where we do three hours of education, we now teach the majority of all of our certificate sessions online. But then there are our certificate courses, I just teach it on Zoom meetings.

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Endless Events

MAY 13, 2022

Event profs can plan conventions, exhibitions, corporate events, meetings, fundraisers, weddings, and other events. CMP (Certified Meeting Professional) by EIC (Events Industry Council) – 250 + 475 (exam fee). EDA (Event Data Analysis) by MPI (Meeting Professionals International). CMM (Certified Meeting Management) by MPI.

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Preparation Event Planning Certification Human Resources 334

Advanced Travel and Tourism

JULY 7, 2021

According to a survey from Wyzowl , people are watching online videos for an average of 16 hours per week. We also know that people are twice as likely to share something online if it includes video. . on video content… and then only post it to social media. Social Media Videos. Explainer videos.

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Marketing Marketing Social Media Advertising 246

Smart Meetings

AUGUST 31, 2021

The result is a chaotic, volatile environment in which meeting and event planners are struggling to optimally balance their meeting objectives with attendee preferences and safety, constantly changing guidance from the CDC and local government rules restrictions. More : 4 Social Media Tricks for Showcasing Virtual CSR.

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Regulations Virtual Events Planner Technology 351

Advanced Travel and Tourism

JUNE 30, 2021

With user-generated content, you can meet those people where they’re hanging out. According to statistics from Status Labs , 79% of online users said they trust online reviews a much as recommendations from friends or family members. UGC provides social proof of people enjoying your destination and its features.

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Benefits Marketing Marketing Social Media 246

Endless Events

MARCH 24, 2022

Social media mentions: create your own event hashtag or social media profiles. Total meetings held with exhibitors. Meetings scheduled in an app/platform. Meetings held in-person versus virtually. Meetings declined. People online per time (hour) of day. Engagement KPIs. New members.

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Platform Sponsors Events Social Media 334

Endless Events

FEBRUARY 28, 2023

Whether online or in-person, events are a great way to drive brand awareness, generate leads, and connect with customers. Create an Event Community Online communities are virtual spaces that bring like-minded people together. Instead of trimming event perks to meet your budget, you can source sponsors to make events more affordable.

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Endless Events

MARCH 29, 2021

You bring that in and you let the people who are online use that as well. Having that voice in the room that is specific to the online audience, but you’re not adding double the tech staff.” “Is that going to happen through social media? As the online attendee, I got to participate in the team building.

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Attendee Audience Online Events 358

Smart Meetings

MARCH 28, 2023

How the industry is celebrating and what you can do to support March 30 th marks Global Meetings Industry Day (GMID) 2023 and there is more excitement than ever. Meeting Professionals International (MPI) is giving a live broadcast from 6 a.m. The future of meetings is also the focus of events PCMA chapters are producing for GMID.

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Social Media Panel Incentives Trends 246

Dana Communications

MARCH 28, 2022

It can be used in a variety of contexts, like on a website, in emails, social media, etc. With man-on-the-street footage commonly seen online, everyday people viewed as brand ambassadors, and introductions to product influencers by the thousands, video is used by many walks of life to effectively share messages.

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Marketing Marketing Social Media Manufacturing 246

Endless Events

MAY 27, 2020

On the contrary, the online world has the potential to offer even more reasons for a sponsor to want to work with you on a virtual event. This isn’t just a Zoom meeting where ten people will be discussing the Geneva Conventions. Harness The Power Of The Online Landscape. Harness The Power Of The Online Landscape.

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Virtual Events Sponsors Social Media Events 279

Smart Meetings

JUNE 29, 2022

If hotels are to meet this demand, they need to incentivize people to work for them. Prospective workers have high expectations—if hotels give them an offer they can’t refuse, meeting planners will reap the benefits of a smoother hospitality experience. Ad campaigns and posts bring properties to meeting planners’ attention.

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Hospitality Trends Remote Automation 245

Endless Events

MARCH 22, 2018

In fact, 95% of people say that face-to-face meetings are a key factor in successfully building and maintaining long-term business relationships. From event apps to and matching software to wearable technology and private social media groups, there are a ton of different ways to use technology to enhance your events.

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Networking Planner Attendee Social Media 251

Smart Meetings

JUNE 17, 2021

The announcement yesterday that London-based virtual streaming giant Hopin was purchasing the physical event services company Boomset was another step in the direction of an end-to-end hybrid meeting solution. Read more about event tech consolidation in Tech Mergers Could Simplify Virtual Meeting Management.

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Platform Meeting Event Apps Networking 218

Endless Events

APRIL 8, 2022

It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events. A lot of things can go wrong during a synchronous hybrid event as it is hard to stay in sync online and in the physical venue. They’re the meeting place of your community.

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Audience Virtual Events Events Communications 306

Smart Meetings

SEPTEMBER 27, 2018

People use their devices these days to discuss, share, and augment all kinds of experiences—from TV shows and sporting events to conferences and meetings. The same phenomenon occurs during a conference or meeting. Instead, they use their devices to: Share slides, quotes, and interesting facts on social media. Take notes.

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Audience Social Media Attendee Platform 263

Advanced Travel and Tourism

AUGUST 22, 2023

Here we’ll delve into the ways a content plan can captivate communication between social media marketing, digital ads, the CEO, PR department, and the sales team. Social Media and Digital Ads Collaboration In the fast-paced world of social media and digital advertising, consistency is key.

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Marketing Marketing Social Media Communications 246

Endless Events

AUGUST 31, 2018

Whether it’s a purely online event like a webinar or a hybrid event where online participants can be part of a real life event, virtual events can be a welcome addition for your audiences. Doing Online Registration Right. Not all events need to done in person. Click To Tweet. Are AR and VR Really the Future?

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Traveler's Q

SEPTEMBER 14, 2023

In today’s digital age, having a successful event website is essential for maximizing your event’s online reach. Moreover, a website also facilitates the registration and ticketing process, allowing attendees to purchase tickets and register for the event online.

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Website Online Social Media Registration 130

Eventtia

JANUARY 15, 2025

Finally, well dive into proven strategies, like creating registration pages that actually work, sending emails that people want to read, using event apps to stay organized, and leveraging social media to reach your audience. When people meet your business directly, theyre more likely to remember it. Want tips for your page?

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Event Marketing Marketing Marketing Social Media 62

Smart Meetings

JULY 12, 2024

Lynn Willison and Rachel Englander Lynn Willison (left) and Rachel Englander (right), The Hutton Group – Inspired Meetings & Events The Hutton Group – Inspired Meetings & Events , a woman-owned and -operated boutique meeting and incentive planning company, brings in two new team members.

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eCommerce Public Relations Site Selection Hospitality 265

Conferences that Work

DECEMBER 13, 2021

So when I heard about a free tool for online fishbowls — Stooa — I thought I’d take a look. This could be a problem if you used Stooa for a public fishbowl discussion, publicized via a link on social media. Stooa is not the only tool for running online fishbowls. Here’s my initial Stooa review. Limitations.

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