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How to Successfully Market Your Next Event

Smart Meetings

Creative event marketing is the easiest way to increase the number of people who eventually attend your meeting—directly contributing to the bottom line. However, submitting a press release to local publications may add another degree of promotion. A promotional blog post or email for the event might include several related tips.

SEO 245
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5 Proven Strategies to Maximize Your Hotel’s Outdoor Space Bookings This Spring and Summer

Smart Meetings

As the days grow longer and the weather invites gatherings in the open air, outdoor meeting and event spaces present a golden opportunity for hotels to boost revenue. Leverage Seasonal Themes in Your Promotions Spring and summer come with natural opportunities for themed events, promotions, and packages.

Booking 130
MICE professionals

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Cooking Up Culinary Excellence

Smart Meetings

Profiles on five woman chefs of color leading the culinary industry Chef Alice Seo, DM of Wolfgang Puck Catering in Seattle, was one of five incredible woman chefs of color in a leadership position who spoke to Smart Meetings about their careers. I want that for my daughter,” said Seo. “I I want that for every daughter.”

SEO 264
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Budget Increases Are on the Rise in 2019

Smart Meetings

Marketing and promotion. Though nearly half denied using it, and a small 21 percent found it to be an ineffective method, experts say SEO is undeniably important when increasing your event’s visibility through online key words. Livestreaming is also more popular at events, with 40 percent incorporating the hybrid meeting format.

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9 Huge Benefits of User-Generated Content for Marketing (and Where to Start)

Advanced Travel and Tourism

With user-generated content, you can meet those people where they’re hanging out. In many ways, it’s effortless promotion through the simple power of sharing. Boost Your SEO Ranking. Besides building trust and increasing content, UGC can help your SEO. Marketing strategies depend on the people you’re trying to reach.

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35 Event Marketing Ideas that Work

Social Tables

From social media marketing and paid advertising to SEO improvement and event messaging, we cover advertising ideas and marketing strategies for both virtual and live events. Our list kicks off with event marketing ideas that help event planners, organizers, and promoters improve their content marketing strategy.

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How to Plan the Best Event in 10 Stress-Free Steps

Social Tables

While attendance is a mark of success no matter the meeting purpose, success usually has multiple layers. For example, if the purpose of the event is to promote a new product, the measure of success is most likely going to be the number of leads generated for your sales team. Then comes the most important part.

SEO 141