This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Instagram, the main socialnetwork of inspiration for the Spanish traveller. Nowadays, the strong relationship between tourism and the social media network Instagram is unquestionable. As mentioned in the IAB 2022 study, this socialnetwork is among the most used globally, along with Facebook and Whatsapp.
Airline companies were also the first to practice eCommerce by founding and operating online travel agencies (OTA). The way people live and travel changed drastically, so the industry had to adjust for the modern-world conditions. Understanding the air travel market. Customers are the buyers of travel products.
In the last few years (and especially after the pandemic), travel trends have dramatically shifted and multiple studies prove it. TripAdvisor‘s “Travel in 2022: A Look Ahead” Report. Moreover, half of Gen Z respondents said they want to get out of their comfort zone and crave a sense of risk and excitement while traveling.
The post TIS reveals travel trends for the coming years: social media, sustainability and frictionless experiences appeared first on TD (Travel Daily Media) Travel Daily. Leisure travel has been much stronger than business travel and has picked up much of the losses.
The post Artificial Intelligence, data analytics and augmented reality for transforming tourism appeared first on TD (Travel Daily Media) Travel Daily. The Andalucía Lab Award has gone to Swap Your Travel, a digital solution to give a second chance to trips that, for various personal or professional reasons, cannot be enjoyed.
On-Site Incentive Travel Communications That Go Beyond the Welcome Packet. An enticing incentive travel award. There are multiple communication options—beyond a typical welcome packet—to keep in mind when designing the on-site travel experience. Tackle Your Incentive Travel Program Strategy With Confidence.
Living in the era of high-tech gadgets, Internet and socialnetworks , millennial travelers are rebuilding the travel industry. Millennial Traveler. Traveler. Millennial.
Tiktok, the platform that has revolutionized travel searches All the news Back to newsroom How to use TikTok to market and promote tourism destinations: Trends, user preferences and content strategies. TikTok is one of the socialnetworks that, in recent years, has positioned itself among the favorites of the population.
Travel Association website offers a Global Meetings Industry Day media toolkit with messages to use on social media platforms. Travel Association, created GMID to showcase the impact that business meetings, conferences, conventions, incentive travel, trade shows, and exhibitions have on people, business, and communities.
The post TIS2024 will address the 10 key innovations that are transforming the tourism sector worldwide appeared first on TD (Travel Daily Media) Travel Daily Media. Changes in consumer preferences, especially post-pandemic, are causing changes in the way we travel and are moving towards a more experiential and personalized tourism.
Journalism or influencers: the means of inspiration for travelers All the news Back to newsroom A “battle” that is still debated: journalism or influencers, which is most effective for the communication of a brand? A growing audience Socialnetworks grow exponentially.
Wouldn’t it be ideal to get inside the head of travelers who are in the early stages of planning their next trip? Back in March, Facebook unveiled its new Trip Consideration feature — and it seems like the world’s largest socialnetwork had destination marketers top of mind when designing it.
Digital nomads: a new way of understanding work and travel All the news Back to newsroom A digital nomad is defined as a person who, thanks to the use of the Internet, works remotely from anywhere on the planet. These communities represent a meeting point for these people , where they can relate, network and create events.
These apps offer a range of features, including schedules and agendas, information about sessions and speakers, interactive maps, and socialnetworking capabilities. The right partnership can provide an opportunity to pool resources, share expertise, and leverage existing networks to gain wider exposure.
When it comes to using social photos and videos in marketing, it can be tricky trying to figure out what’s “ok” to do and what’s not. After all, different regions have different laws, and different socialnetworks have different terms. A: First ask yourself this question: Am I taking the photo off of its socialnetwork?
Travel storytelling must be at the heart of any digital destination marketing strategy. This blog post will elaborate on why storytelling matters, and provide information as to what a DMO should consider when incorporating travel storytelling into their overall digital marketing strategy. Travel Storytelling and Destination Marketing.
Journalism or influencers, the means of inspiration for travellers All the news Back to newsroom A “battle” that is still debated: journalism or influencers, which is most effective for the communication of a brand? A growing audience Socialnetworks are growing exponentially.
While you need to be active on social media, you shouldn’t completely eschew offline methods either. For social media, you should be doing ALL of the following: Using an event hashtag. Creating an official events page on social media. Using multiple socialnetworks like Facebook, Twitter, Instagram, Snapchat, and so on.
Working with big-name influencers and writers for travel publications will always be a winning approach, but DMOs often forget about the home-grown local advocates and media representatives in their own backyards. Let them take over your DMO’s socialnetworks for a day or invite them to contribute a blog post.
It’s important to make sure that those brands are helping each other and not actually contradicting each other so that today’s travelers can easily understand how they can become tomorrow’s residents in your destination. This is fundamental to generating interest in today’s oversaturation of media content and socialnetworks.
Commercial banking in New York supports both local businesses and global financial networks. Access to excellent healthcare networks also makes New York an appealing place to live. Major employers like Travelers and Allstate offer roles in claims adjustment, customer service, and risk assessment.
“Bleisure” will be bigger than ever – Citing statistics from Destination International, Berger reports that more and more attendees are looking at conferences and tradeshows as an excuse for leisure travel.
The campaign starts in the national market and includes a presence in Lisbon and Porto, with a strong focus on digital (through socialnetworks, display and search), which will be followed by radio and TV, in the media with the highest audience.
Marketing a location as a tourism destination successfully comes down to aligning the DNA of a destination (the people and the place), as closely as possible with potential travellers who value and connect with destination’s DNA (your high-value visitor personas: see below). Uncovering your destination’s DNA is an ongoing, iterative process.
The post Trenchless Asia 2023 establishes Kuala Lumpur as Asia Hub appeared first on TD (Travel Daily Media) Travel Daily. According to the organiser the Kuala Lumpur event fostered meaningful business interactions, provided invaluable networking opportunities, and facilitated knowledge sharing among industry professionals.
You can see this in action in our recent post on Travel Manitoba’s award-winning social media account. 3 things you’ll love about this new feature: Now, you can grab the embed code while you are working in CrowdRiff, rather than having to go to the socialnetwork and track it down.
When you think about UGC marketing, it’s likely in the context of social media. Most DMOs use visual UGC primarily to engage with customers across socialnetworks or on website galleries. We’re seeing a number of trends emerge as DMOs discover new ways to get the most out of social photos and videos.
Leverage socialnetworks. In a 2023 study that compared six different methods of motivating people to change their behavior, social comparison — seeing what the people around you are doing — came out on top. “If If I believe my friends or neighbors will do something, then I will, too,” Stoknes said.
Covid-19 has had a p rofound impact on worldwide society in every sense, especially on traveller preferences in their destination decision- making. As a result, many travellers have factored in wellness and health-related options in their destination choice. This trend is supported by various studies.
What better way to boost employee morale and get your team ready for the year ahead, than to put them together for 3 days in sales trainings during the day and socialnetworking events at night. An important part of these events is the positive effect on company culture.
CrowdRiff brings all your visual content together in full compliance with the socialnetworks’ terms of service and regulations like GDPR. These days, your office is wherever you are, so your tools need to travel. New platforms emerge, socialnetworks evolve, and marketing trends adapt to those evolutions.
The people taking these photos and videos are often more than happy to give rights to travel brands to use them, if the process for doing so is clear and fair. When a user clicks on the link, CrowdRiff also knows which socialnetwork they are coming from (Twitter, Instagram or Facebook), prompting the user with the relevant authentication.
Influencer marketing is a buzzword in the travel marketing universe right now, but how do you get started with leveraging the popularity of the biggest influencers within your brand’s socialnetwork to amplify your brand message? Understanding Influencer Marketing. 4 | Reach Out and Get Commitment.
The post STB unveils global INSPIRE to enrich MICE experience appeared first on TD (Travel Daily Media) Travel Daily. The global launch of INSPIRE follows a strong performance of business travel and meetings, incentives, conventions and exhibitions (BTMICE) visitors to Singapore. In 2018, Singapore welcomed over 2.9
Because they’re so well-known, they have a massive following — possibly millions of people — across multiple socialnetworks. Travel influencers who blog/vlog. Another great way to promote your hotel and increase sales is to establish yourself with a Lodging Performance Network like Hotel Engine.
That can have the emotional benefit of knowing someone in management sees and appreciates that work, and the monetary one of a raise, bonus, or other incentive like travel. They reward people who perform well with a trophy, shout-out on socialnetworks, and prime parking real-estate, but for work anniversaries, they go a step beyond.
The post New London venue marketing group to launch appeared first on TD (Travel Daily Media) Travel Daily. ”The launch event at International Confex will be the perfect opportunity to meet the members involved, who include: The post New London venue marketing group to launch appeared first on Travel Daily.
She says that while IMEX is the mothership, she and her team are fed ideas for speakers, hot topics, and activations year-round from dozens of partner associations and exhibitors, as well as by IMEX staff who travel the world to bring home ideas from innovative conferences and events.
Your main tourism season is revving up, so this morning, you’re looking for a user-generated pic from an excited traveler to feature as your #PhotoOfTheWeek. You pay attention to the captions, seeking some sort of mention of “travel” or “vacation”. Spend less time finding visuals, and more time using them to inspire travelers.
In the world of destination marketing, creating a talk trigger requires going beyond offering a good experience to offering something remarkable that travelers won’t be able to resist talking about. Talk triggers are the key to attracting travelers for free by turning visitors or locals into advocates for your destination.
The post Thailand goes digital to “spice up” MICE sector appeared first on TD (Travel Daily Media) Travel Daily. The location-specific feature will also help update special promotions and activities in the area in real-time, and users can share this information via their socialnetworks.”.
Collaborate with them or use their feed to discover what it is about your destination that draws in artistic travellers looking for creative inspiration. Want to be able to find the artistry that is within reach of your destination’s socialnetwork? Check out our features. Header Image Credit: Pascal POGGI.
The report cites a statistic from Wharton professor and Social Chemistry: Decoding the Elements of Human Connection author Marissa King’s research. She found that our socialnetworks decreased in size by an average of 16 percent during the pandemic. Central to the relational dining movement is a heightened need for community.
Some of the socialnetwork engagement statistics which you can measure include: Click through rate – What is the click through rate from your call to action? Social Shares of their blog posts – How many social shares on the posts you sponsored? Whether it is online bookings, email subscribers or enquiries?
We organize all of the trending information in your field so you don't have to. Join 10,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content