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Running out of tradeshow ideas for improving your B2B events? If you want to see your tradeshow attendance and exhibitor count to grow, you need to focus on the experience of the show. Of course, your event has to run smoothly so as not to distract attendees from why they are in the tradeshow in the first place.
Hologram technology can increase engagement and attract hard-to-get speakers Meetings may be a mostly in-person experience but—as we learned during Covid, with the use of Zoom, Teams and other online video platforms—the use of communications technology has its place in the world of meetings and events. Guest line up for it.
In a world of lockdowns and social distancing, virtual platforms took over the function of event venues (and then some). We saw an incredible surge in event platforms , leaving many event planners confused. Which virtual event platform features to look for? The 22 Best Event Platforms To Use In 2022! The result?
“We were forced online, but we do have a choice with what we do with that and how we deal with our various stakeholders. The biggest fail when it comes to onlinetradeshows with exhibitors is not involving them in the design process.” “If you have vendors that are looking for targeting, online is great.
And it seems as if almost every event that’s happening online at the moment has some form of a new feature, some form of new interactivity that’s getting ever closer to all the big advantages we know about physical events. Which is getting slightly closer to what we’re used to in terms of a physical tradeshow.
But 40% of events are expected to be virtual this year, and recreating the excitement of an in-person experience in an online setting can be a challenge. That’s where virtual event platforms come into play. For virtual events, the event platform is the venue. Benefits of Using Virtual Event Platforms. Event Compatibility.
Meeting and event planners are creative, detail-oriented professionals responsible for organizing everything from corporate conferences and tradeshows to weddings and incentive travel. Optimize Your Online Presence Most meeting planners begin their search for suppliers online.
This added extra comfort and convenience during the busy tradeshow. This system allows travellers to book meeting spaces online, which is especially ideal for small, last-minute meetings. When work is done, guests can have a drink on the terrace, watching the planes and the city lights.
Whether it’s a purely online event like a webinar or a hybrid event where online participants can be part of a real life event, virtual events can be a welcome addition for your audiences. The TradeShow, from the Eyes of Attendees. Doing Online Registration Right. Not all events need to done in person.
Eventbrite is a global platform provi ding online event registration solutions to event organizers, but their blog is jam-packed with fast-reads on the general subjects of event planning, promotion and tech. Creators of Q&A and polling platform Sli.do Tradeshows, exhibitions, and brand activation. Eventbrite.
and Ian Framson of TradeShow Internet are going to answer all your burning questions and share their best tips on how to make sure you have the best Wi-Fi possible at your next event. Ian Framson of TradeShow Internet ( @TSInternet ). They know planning your event wi-fi can seem daunting and stressful.
Moving to a Virtual Event – How do I get it online? . Moving your event online will require several moving parts. To start, you will need to have a live-streaming plan , and platform to hold your event on. The first steps are to look at your event and visualize what your ideal online event would look like.
This latest takeover for the company formerly known as Etouches expands the firm’s reach at conferences and tradeshows. million attendees annually, and provides solutions for online services, onsite services, analytics and reporting, and RFID badging. ITN services over 125 events, 10,000 exhibitors and 1.5
Virtual tradeshows are a fantastic forum to bring people together to discuss business, create new connections, and generate business. Swapping the show floor for a virtual space doesn’t need to be a headache, nor should it hinder your attendees’ expectations of a tradeshow, which is where this article comes in.
So, if you spent $25,000 on a tradeshow that brought in $50,000: $50,000 – $25,000 = $25,000. Some analytics platforms will do this work for you automatically. Events are the best way to connect with your audience, in-person or online. You can use this formula to calculate the ROI percentage: . Brand Awareness.
Almost three decades later, SXSW is a household name among tradeshows, conferences, and events. ” “We started doing online registration in the late nineties,” says Scott. ” And then, there are social media platforms. How did they do it? The Evolution Of SXSW: It Started With Snail Mail.
For starters, choose technology that handles virtual, hybrid and in-person events on the same platform. All-in-one platforms are like an insurance policy on your event. Ensure the show will go on, even if market conditions change on short notice. Read More : Can One Virtual Meeting Platform Rule Them All?
Any event can be experiential: conferences, meetings, exhibitions, tradeshows, and corporate events. This is a powerful lead generation tool at exhibitions and tradeshows. And what better place to create an emotional setting for your event than your online community ?
EVA’s AI-powered platform provides powerful data insights that business event organizers can use for planning or reporting. In an era when consumers are accustomed to the conveniences of automation in everything they do online from writing an email to shopping, it’s natural for organizers and their attendees to expect a similar experience.
Keep the buzz going online with social media. Read 7 Tips to Master Your Online Event Page for ideas on design and calls to action. Promote Across Multiple Channels: Use diverse platforms like email, social media, PR, and ads to reach a broader audience. They can be in person or online. Want tips for your page?
Various platforms help participants meet each other. Social Media for TradeShows. Doing this will let you maximize your leads, both personal and social, and it also allows you to build a strong online community. The shape of the table also matters to get some great conversation flowing.
Whether you’re organizing consumer events, corporate events, virtual conferences, or hybrid networking events and tradeshows, effective event management can lead to brand visibility, meaningful connections, and lasting impressions. TradeShows and Expos : Bringing together industry leaders and customers.
They’ll help you pick a venue or virtual platform , develop a marketing plan, and more. . Tradeshow displays. When you work with a creative company, they’ll help you film, edit, and animate cinematic-quality videos on-site or online. . Event websites, virtual platforms, and mobile apps are crucial to any event.
In the current climate, there are no borders and limits to how we can connect and interact with the industry online. New online initiatives were born out of the crisis, such as the #eventprofstalk hackathon and #EventProfsTogetherAtHome , and this is just the beginning of a shift we’ll see growing in the coming years. .
Data has already shown us that compared to their in-person counterparts, attendance rates at virtual conferences and tradeshows have skyrocketed. Virtually everything (no pun intended) with online events can be captured, analyzed, and reported. In some cases, our clients have reported increases of over 400%!
Choosing the right event ticketing platform can be a game-changer for event managers. The right event ticketing platform enables organizers to coordinate every detail in their interaction with the attendees. The right event ticketing platform enables organizers to coordinate every detail in their interaction with the attendees.
Bear Analytics ’ IQ platform made Global Pet Expo’s data “more granular and behavioral based,” enabling show management, Bonifati said, to tailor messaging specific to different registrant groups, or personas, for the online event, which was never meant to be a virtual replication of the physical event. “It Data Insights.
kicked off at the Expo at World Market Center in Las Vegas, with more than 80 companies showing their technology offerings for meeting, convention, and trade-show planners. The product works for in-person audiences as well as for those using platforms such as Microsoft Teams, Zoom, and ON24. Related Reading : With A.I.
using the Piccles platform. Chris Bent has never needed convincing that drawing makes people feel better — his own experience showed him that it’s true. In 2016, the Montreal-based entrepreneur created Piccles, an interactive onlineplatform where users create and share computer-generated drawings, as an outlet for his own creativity.
“Organizations knew this change was coming and they were already making strides toward it, but COVID was a catalyst for the acceleration of that change,” said Jim Obsitnik, CEO of Cadmium, an events and education platform. This impressive portfolio has significantly increased the platform’s capabilities.
And soon, a new year will bring even more new tools, tactics, and technologies that will enable us to better reach and communicate with our trade-show and conference audience and participants. Networking at scale is a key strength of tradeshows and conferences something no local gathering or online option can match.
Planners responding to the latest Recovery Dashboard listed pulling off virtual events —like the National Electrical Contractors Association’s first virtual tradeshow – as one of their accomplishments during COVID-19. Building virtual conferences, tradeshows, other events. (23 23 mentions without specifics).
Between matching software, event apps that allow for online and in-person networking, and technology that has LinkedIn integrations, advancements in technology are helping event planners provide more strategic networking to their event-goers. Many event apps offer more than just a networking platform.
Offering audiences a platform on which to socialize and learn prior to the event can create a better attended event, and an on-site experience attendees spend more time in,” said Kristy Elisano , the VP of Marketing for Sparks Marketing. How do you improve engagement in online meetings? Will multiple video feeds display at once?
In light of this major trend and a large retiring workforce, event organizers must continue to prioritize finding and appealing to prospective trade-show and conference attendees who may not be aware of their events. 3 Considerations.
It’s no wonder there are 181 event management platforms on G2 and a whopping 749 event management products on Capterra. When measuring event ROI, different event tech platforms have different strengths. Cons: It may require a more advanced platform. Pros: Easy to implement. Focuses on one part of the marketing funnel.
Freeman strengthens its corporate presence with an agency pick-up; EventMobi buys a virtual-events platform to boost its hybrid-meeting abilities; and Hopin sells its core products to a videoconferencing competitor. The platform hosted over 50,000 virtual events between early 2020 and late 2022. “We
Much will be forgotten if new ideas discovered at your conference or tradeshow aren’t explored, tested and refined. Why Event Online Communities Matter – Especially in Today’s Busy World. Community isn’t one more digital platform to blast messages from. Hmmm, that’s a tall order for a Type-A like me, but it’s spot on.
The visual platform was built for mass collaboration and is an integrated open 3D world that turns collaboration on challenges into a unified, effective and playful experience for everyone. However, collaboration remotely or online is highly fragmented. And we really wanted to bring that online.
Digital Event Branding Digital event branding has become increasingly vital in today’s virtual world where the majority of events take place online. With the rise of digitalization, event organizers now have to focus on creating a strong online presence that aligns with their brand.
This reinforces China’s resurgence in outbound travel and solidifies ITB China’s position as the premier B2B travel tradeshow in China. The Grand Opening Dinner, attended by 450 distinguished guests, set the mood for the notable event profile on the eve of the tradeshow. Save the Date for ITB China 2024.
Location: whether it’s an online/virtual or an offline event. Tradeshows and expos. People will expect online registration, and you’ll need a technology solution for this, and you should also consider technologies that might help in assisting your team’s productivity. next March). Workshops/classes. Competitions.
Event Industry News An online magazine delivering the latest event industry news, Event Industry News (EIN) is a go-to source for event organizers across industries edited by the one and only Adam Parry. Techsytalk Techsytalk is a digital platform with more than 550 members that bridges the gap between event technology and the event planner.
You can cut out massive on-site costs for AV and streaming during the in-person event,” said Bob Vaez, CEO of event management platform company EventMobi. If both events are happening at different times, you can use the same team to manage your live in-person and virtual sessions.
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