Endless Events

JULY 19, 2018

We predicted a trend for Artificial Intelligence (AI) to show its potential in 2018, and now we’re anticipating its dominance in the years to come. After all, you deploy chatbots and event apps solely online. Event professionals will be investing more time in making items more “shareable” online.

Event Apps 204

Event Apps Social Media Events Attendee 204

Solimar International

MAY 23, 2022

According to Wex’s US Travel Trends Report 2019 , technology influences the imagination and preparedness of travellers today – this cannot be overstated. More recently, Google Trends insights highlighted that the pandemic has resulted in consumers having even higher digital expectations. Focused targeting. Content is King .

Marketing 98

Marketing Marketing Social Media Online 98

Convene by PCMA

DECEMBER 7, 2021

The move to virtual and hybrid event structures prompted me to articulate the benefits of participation differently, to dig deep for ways to say things like “online” and “webinar” without using those words and to get comfortable with messaging the tough stuff — like postponements for live events that serve industries hardest hit by the pandemic. “I

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Convene by PCMA

OCTOBER 10, 2022

In light of this major trend and a large retiring workforce, event organizers must continue to prioritize finding and appealing to prospective trade-show and conference attendees who may not be aware of their events. 3 Considerations.

Advertising 105

Advertising Marketing Marketing B2B 105

Convene by PCMA

SEPTEMBER 9, 2021

Prospective attendees are more likely to identify with an event if they see other participants who look like them in attendance or on the speaker roster. So, how can event marketers use visuals to drive audience engagement and event attendance? Consider using images in order to: Demonstrate Diversity and Inclusion. Encourage Social Sharing.

Event Marketing 81

Event Marketing Marketing Marketing B2B 81

Social Tables

JANUARY 12, 2023

They send prospective event venues, hotels, and vendors the details of their upcoming event, and request a quote for the products or services required. Planners who keep up with the latest industry developments, technology, and hospitality trends often complete continuing education courses. Comparison and Selection.

Planner 145

Planner Vendor Certification Event Planning 145

DCI

AUGUST 11, 2022

If you’re reading this blog post – online – surely you already know that the internet is, you know, here. Destinations need to rethink their digital strategies and realize that working with first-party data is less of a trend and more of a necessity moving forward. Engage in a truly customer-centric campaign.

Media 99

Media Advertising Automation Social Media 99

Travel Daily News

APRIL 6, 2023

Wellness Retreats and Health-Conscious Travel Emerge As a Key Trend in the Beach Hotels Market Globally Many guests are becoming more environmentally concerned, and they seek out hotels that use sustainable techniques. Online travel agencies (OTAs) such as Booking.com, Expedia, and Hotels.com are another popular way to book a beach hotel.

Trends 72

Trends Marketing Marketing Retreat 72

Convene by PCMA

MARCH 16, 2022

Here are a few of the most important qualities of a website that your event prospects will expect. But your event site’s beautiful, well-conceived design will only matter if your prospects get a chance to see it. Yet the web remains the backbone of the internet — and, likely, your attendee acquisition campaign.

Website 111

Website Automation SEO Social Media 111

Solimar International

JANUARY 16, 2025

How DMOs use it: Visitor Insights: Analyze visitor behavior to identify trends, predict demand, and target specific demographics. Example: The Jordan Tourism Board uses VR to allow prospective visitors to explore Petra and other iconic sites virtually, boosting interest and bookings.

Destination Management 40

Destination Management Technology Technology Management 40

MeetingsNet

APRIL 25, 2019

To save time, here are 21 questions to help uncover what you’re really getting from an online ticketing provider. Your event page is the first interaction you have with your prospective attendees. Ask for recommendations and referrals from existing customers and look into online reviews and rankings. Are free events free?

Registration 55

Registration Online Sponsors Platform 55

Travel Daily Media

MAY 21, 2024

The news comes as TravelTech Show also announces further details on speakers and content for this year’s revitalised programme which includes more opportunities to learn about the latest trends and developments across the sector, gain valuable insight and advice from expert speakers and meet the newest suppliers and solutions.

Panel 83

Panel Speakers Technology Technology 83

Traveler's Q

SEPTEMBER 7, 2023

It is also important to pay attention to changes in consumer behavior, purchasing patterns, and market trends, as they can significantly impact your audience’s motivations and decisions. Twitter and Instagram are more effective for trending topics or visual-based events like concerts, exhibitions, and fashion shows.

Social Media 130

Social Media Promotion Media Marketing 130

Bizzaboo

AUGUST 22, 2022

In-person and online events are great engagement and networking opportunities. It also gives you a cache of content to use with new leads and prospects who may enter the buying process long after your event happened. . The amount of video watched online per week per person has almost doubled since 2018, according to Wyzowl research.

Social Media 95

Social Media Speakers Virtual Events Events 95

Convene by PCMA

AUGUST 13, 2021

Eleven percent said they are not planning to incorporate an online element in their in-person event, citing costs (“twice the price to have it in person and virtually,” one respondent wrote in) as the main reason, in addition to an overall lack of effectiveness.

Event Marketing 98

Event Marketing Marketing Marketing Virtual Events 98

ITA Group

JANUARY 26, 2021

The latest technology trends can improve your events and help you better prove your return on investment (ROI). Take a look at what our experts had to say, and how these tech trends may take your next event to ‘wow’ status. We’re now able to overlay this data with live event data to understand trends and what’s driving behavior. .

Event Technology 96

Event Technology Technology Technology Sponsors 96

Convene by PCMA

JANUARY 19, 2023

If you weren’t in that room at the Greater Columbus Convention Center or watching him online, you’re in luck — he’s distilled his takeaways at danpink.com/PCMA , and I’m adding some of my thoughts about his advice. When bestselling author Daniel Pink took the Convening Leaders 2023 Main Stage on Jan.

Prospect 103

Prospect Publishing Speakers Preparation 103

Stova

FEBRUARY 15, 2024

New year, new look, new sponsorship packages… To get the best sponsors, you need enticing packages that reflect the trends shaping events in the year ahead. With so many in-person and online options, they need compelling reasons to travel to your event. Attracting sponsors is more critical than ever.

Sponsors 59

Sponsors Prospect Automation Trade Show 59

Bizzaboo

JUNE 15, 2022

A user conference is designed to excite and educate clients and prospects on your product’s latest features, your company’s future roadmap, and industry trends. For others, it might include identifying potential business partnerships, meeting prospective employees, or discovering sales opportunities. What is a user conference?

Conference 78

Conference Prospect Events Vendor 78

Convene by PCMA

JANUARY 24, 2022

While the beginning of the pandemic saw a huge boost for online events, audiences have shorter attention spans and attendees are spending less time engaged with virtual platforms. Point 2: Attention spans are dropping. Point 3: Weekends are for winding down.

Event Marketing 98

Event Marketing Attendee Marketing Marketing 98

Convene by PCMA

OCTOBER 4, 2021

Almost all exhibitors (94 percent) responded favorably to the prospect of smaller, more qualified audiences. Kimberly Hardcastle-Geddes is president and chief marketing strategist of marketing and public relations agency mdg , which specializes in audience acquisition for live and online events.

Public Relations 98

Public Relations Trade Show Prospect Events 98

Convene by PCMA

APRIL 6, 2022

Now, we must broaden that definition to include a host of online options, including broad offerings like LinkedIn Learning. Ensure prospective exhibitors are aware of the message their absence will send to the industry. Consider redefining everything about your current event. Give more than lip service to “we’re not going back to 2019.

Retail 98

Retail Public Relations Events Regulations 98

Meeting Tomorrow

APRIL 17, 2019

Use this as a benchmark to compare how your new prospects obtained from your event stack up against your current customers. Hopefully, you’ll come away from the event with more valuable prospects. Afterwards, this will allow you to see how many people actually used the hashtag and what they posted online. Guest Satisfaction.

Social Media 84

Social Media Prospect Events Promotion 84

Convene by PCMA

JUNE 18, 2022

Promoting a destination is about more than just encouraging attendees to enjoy the city when they aren’t in sessions — it’s also about the prospect of bringing its flavor into an event with local speakers, entertainment, food trucks, and other experiences. Bring the Culture in. The Nashville Convention & Visitors Corp.

Public Relations 99

Public Relations Sports Prospect Audience 99

Convene by PCMA

NOVEMBER 5, 2021

The company has a long history of producing webinars and online programs. That has not been something Workiva has been able to replicate in terms of engagement online. When the Amplify conference went digital in 2020, the event was free and the number of attendees — especially global participants — and prospects increased.

Virtual Events 97

Virtual Events Registration Sponsors Events 97

Eventtia

APRIL 28, 2022

In a hybrid event, you are targeting at least two different types of attendees: those who will attend your event in-person and those who will only attend your event virtually (online). The aim here is to give prospective attendees the flexibility in more options that can potentially be effective in converting prospective attendees.

Prospect 71

Prospect Registration Events Communications 71

Gavel International

DECEMBER 4, 2023

Typically, these prospects must find a solution to the pressing problems to benefit their organization in some way. Support – The prospect and their team do not have the tools they need to do their job well. As you spend more time tracking comments and questions, you will start to recognize trends among your target audience.

B2B 52

B2B Prospect Automation Social Media 52

Gavel International

OCTOBER 9, 2023

Research published in the International Journal of Intelligent Networks found that embracing AI in sales and marketing not only offered a competitive edge, but it helped to identify competitor strategies and market trends. Forecast Sales More Accurately Use AI algorithms to forecast sales trends and optimize resource allocation.

Marketing 52

Marketing Marketing Automation Social Media 52

Eventtia

MAY 29, 2024

From a real estate marketing perspective, the lockdowns also meant that people will be online more. Therefore, they would be more likely to see ads, participate in virtual events, or search for their future new home online. Online communication and promotion is not something anyone can afford to ignore right now!

Rehearsal 62

Rehearsal Seminar Virtual Events Speakers 62

Social Tables

MARCH 23, 2023

To prospect: Community networking events, membership drives, and corporate open houses can help businesses locate new prospects and expand their audience reach. The guest list should include journalists, bloggers, influencers, analysts, and prospective clients. Corporate fundraising events come in various forms.

Seminar 78

Seminar Retreat Remote Events 78

PXCom Media

NOVEMBER 28, 2018

: 2 minutes During the last IFTM Top Résa fair in Paris, which celebrated its 40 th anniversary in 2018, 2 conferences dedicated to social media focused on the 2018 trends — the profitable ones for tourism experts and the important role of chatbots to gain in efficiency and boost conversion. The tourism industry falls in love with chatbots.

Prospect 52

Prospect Airlines Tourism Tourism 52

Gavel International

SEPTEMBER 11, 2023

Since so many B2B prospects conduct their own research online before speaking with a salesperson, AI has earned its rightful place in the sales funnel. The technology: Can quickly vet and score volumes of data to identify which prospects are most likely to result in a sale. This is an area where AI offers benefits.

B2B 52

B2B Prospect Social Media Technology 52

ITA Group

OCTOBER 21, 2021

If training partners around the world on a new product or service is your goal, make sure the training content is easily understood online. Reaching people where they are is another event trend. Here are a few trends to help you differentiate your next trade show experience. Best Practices for Regionality. But don’t stop there.

Trade Show 76

Trade Show Sponsors Audience Seminar 76

Convene by PCMA

NOVEMBER 6, 2023

Some found success generating leads and exposure through smaller, proprietary events or online. On the Web Download the Freeman Trends Report The pandemic led some exhibitors to conclude that they didn’t need events to advance their objectives. Ken Holsinger is senior vice president of strategy at Freeman.

Marketing 59

Marketing Marketing Public Relations B2B 59

Brightspot Incentive Events

FEBRUARY 15, 2023

Networking is more popular than ever because online company meetings have an inherent, subconscious bias to reduce discussions and follow-up questions so the on-liners can jump back to the email screen, which has a magnetic pull on them while staring at a screen. But another trend is also affecting destination and host hotel decisions.

Meeting 52

Meeting Remote Corporate Meeting Sustainability 52

Stova

JUNE 30, 2023

Your marketing plan should include a mix of online and offline tactics, such as email marketing, social media campaigns, influencer partnerships, content marketing, paid advertising, public relations, and community engagement. Start by setting clear objectives and defining measurable goals for your event registration.

Registration 52

Registration Marketing Marketing Social Media 52

Convene by PCMA

MARCH 14, 2024

The ”relational dining” trend in VML Intelligence’s “ The Future 100: 2024 ” report resonated with me. A somewhat extreme example of this is the Dinner Party , which wasn’t included in the trends report, but is an initiative Convene wrote about six years ago. The New York Times take? It’s “the radical act of eating with strangers.”

Trends 52

Trends Social Network Entertainment Prospect 52