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Sustainability is a hot-button issue for consumers around the globe. There was a 71% increase in online searches for sustainable goods — plus, public concern for the environment has grown by 16% since 2017. Sustainability doesn’t have to be complicated or expensive, either. Communicate Your Commitment to Sustainability.
Sustainability isn’t going anywhere. Sustainable events are one of our top choices for 2018 Event Trends.The sustainable event trend is continuing to grow with no signs of stopping so it’s time to get on board! So, what does it even mean to be “sustainable”? Why Become Sustainable? . Go Paperless.
I recently visited Lucerne to attend the ‘Go Sustainable’ study trip, organised by the Lucerne Convention Bureau in collaboration with the Zurich Convention Bureau. This event brought together both destinations to showcase to event planners the extensive possibilities for organising sustainable events.
Have you heard about the Sustainable Event Awards? It’s probably old news to you that sustainability is a topic we love discussing. It’s not just about how to plan sustainable events. And that’s exactly where the Sustainable Event Awards come in. The Road To The Sustainable Event Awards.
Showcase Your Outdoor Spaces Online First impressions are everything, and for many potential clients, that first interaction happens online. This ensures potential clients can easily find you when searching for venues online. To entice planners, its essential to showcase your outdoor spaces with compelling digital content.
Hologram technology can increase engagement and attract hard-to-get speakers Meetings may be a mostly in-person experience but—as we learned during Covid, with the use of Zoom, Teams and other online video platforms—the use of communications technology has its place in the world of meetings and events.
Airports for Enjoyable Travel A new study by online casino website Nieuwe Casino has pinpointed the top 10 recommended airports, based on data collected from reviews, facilities and Google search volumes of the 31 busiest airports in America. New Study Reveals Best U.S.
From leveraging data analytics to embracing personalization, sustainability, and optimized campaign techniques, these approaches will help you capture more business while demonstrating clear value to stakeholders. Sustainability as a Value Proposition Meeting planners view sustainability as a primary factor when planning events.
Bern’s positioning as a leader in the energy and environmental sector, and its easy accessibility within Switzerland and from neighbouring countries, make it the most suitable city to host the Swiss Sustainability Forum. Circular Economy Entrepreneurs 2021. Photo credit: NZZ Connect. About the organiser. Circular Economy Entrepreneurs 2021.
Making CSR Events More Sustainable Incorporating sustainability into CSR events encourages environmental consciousness and reinforces responsible practices within the organization. Educate Employees: Provide resources and information on sustainable practices that employees can apply at work and home.
Convene 4 Climate attendees participate in a challenge workshop designed to come up with actionable tactics to accelerate the business events industry’s shift to sustainability. The program for the inaugural PCMA Convene 4 Climate, held Oct. In other words, the message was: Lets get down to business.
Beyond the data they provide, it’s also important to provide data security during the event itself when they access their accounts online. Sustained Engagement Should Be Your Focus. This is why sustained engagement has become the preferred strategy for many top brands. Online security is an important aspect of events.
Meeting Professional Continuing Education Includes Sustainability Certification Meeting professionals are taking sustainability more seriously than ever before. Whether you’re incorporating sustainable measurements into your RFPs, tracking down low-carbon menus or combing through LEED certified venues, you know you’re a green planner.
See also : Smart U: Meeting Professional Online Classes. The master’s program is entirely online and consists of 10 three-credit courses, including sustainable tourism development; understanding tourism in the 21st century; and crisis, risk and disaster management.
Add to that the fact that we have been talking about how to throw green events for years, and you’d be forgiven for feeling a little overwhelmed with the ever-growing sustainability checklist. For smaller events, replacing plastic water bottles with pitchers of water and glasses on the table is a quick and easy step towards sustainability.
Whether its a premier location, personalized service, innovative technology, sustainable options, or a collaborative partnership mindset, your value proposition should resonate with their professional goals. Optimize Your Online Presence Most meeting planners begin their search for suppliers online.
The Association for the Sciences of Limnology and Oceanography (ASLO) has published some useful lessons learned from organizing six online scientific meetings during the COVID-19 pandemic. Online meetings improve access and attendance. Online events make it easier for them to attend. Online platforms and tools used.
IDEAS for Us works with volunteers to make Orlando’s greenery even more sustainable. As an organization supporting sustainable and beneficial travel, Tourism Cares maintains three funds that support efforts investing in tourism infrastructure, reestablishing tourism after a natural disaster or promoting diversity within travel.
After one big effort in August, nearly six times as many Maritz Global Events employees are certified in event sustainability. Activate brought 274 Maritz team members and 377 supplier partners to Phoenix for education and networking; for 48 of those Maritz employees, a big focus was the sustainability course.
Though nearly half denied using it, and a small 21 percent found it to be an ineffective method, experts say SEO is undeniably important when increasing your event’s visibility through online key words. On the other hand, 75 percent of consumers said they take sustainability into consideration when making a purchase. percent in 2019.
Apple did more events than they normally do over the course of the year, which online gives you the ability to do. ” CES 2021 Trends: Safety & Sustainability Tech . What caught Brandt’s eye at the CES 2021 were sustainability and green initiatives. So guys, 8K events industry is still far away at this point.”
million raised from the live auction and online contributions, to provide students with a four-year Bachelor of Science degree in Concrete Industry Management. A Sustainable Focus. The Concrete Industry Management (CIM) program returned to holding its Silent & Live Auctions, generating an all-time record of more than $1.74
Over 175 media, content creators, marketers and big-name brands came together to collaborate and discuss the state of sustainable tourism. Sustainable tourism is a practice that counteracts the social and environmental impacts associated with travel. Let’s Get Political. Consider History of the Land.
From a from a technical and scientific standpoint, “it seems that we almost have all of the solutions out there,” he said, “but if we are just looking at [sustainability] as a technical problem — as renewable energy capacity, or how much percentage of our waste is in the circular economy — we’re missing a big part of this.
The cultivating possibilities track takes a broad look at the future of CEA development, touching on topics such as AI and sustainability. Like many events, we went online and delivered webinars during the pandemic. We have what we call Indoor Ag Conversations, monthly online sessions that were sometimes even more [frequent].
Companies around the world successfully adapted their operations to produce ever-improving hybrid and online events that made sure people could continue to connect as restrictions came into force. Events and communications professionals were forced to innovate under the immense pressure of the pandemic.
A lot of things can go wrong during a synchronous hybrid event as it is hard to stay in sync online and in the physical venue. But virtual events are far more accessible, sustainable, and data-rich. ” Asynchronous hybrid events are defined by the huge pain point they solve for event planners: hybrid audience engagement.
Proposed water restrictions in big meeting and incentive destinations underscore the need for planners to research conservation strategies at host properties as part of their sustainability efforts. There are several calculators online that can show you how much water is required to produce each ingredient.”.
Implementing user-friendly online platforms and apps for seamless booking, communication, and check-ins can simplify the customer experience and encourage repeat business. Contact Smart Meetings to work with you with any of the ideas listed in this article.
Thanks to the increase in digital booking platforms and hotel apps, many business and leisure guests prefer to check in online rather than with a receptionist. Sure signs of a well-maintained online infrastructure are consistent updates and attentive customer support. Read More: California: Meet Where Sustainable Innovation Lives.
The 31st Meetings Market Survey You’ll find the results in written and graphics form of the Meetings Market Survey online in our November digital edition.
The silver lining is that the energy crisis can motivate our industry to start implementing sustainability in more significant, meaningful ways. Audiences have grown accustomed to a better standard in live streaming and consuming event content online. Book venues with renewable energy sources like solar panels.
Nicole is managing director of Sydney, Australia–based PCO Arinex who is dedicated to making sustainability in the business events industry top of mind, and I was impressed by her no-nonsense, straightforward approach.
With hybrid events, attendees can choose between attending in-person or online. The switch to local events is better for sustainability because attendees don’t have to travel as much. A community is an online space where your biggest fans can come together to network, access exclusive content, and score discounts.
Sustainable Tourism Certification: Steps and Benefits In this modern era, where responsible travel is becoming more popular, the way we travel is changing significantly. Explore the role of sustainable tourism certifications. This growing interest in sustainable travel leads us to the concept of sustainable certifications.
While some assume they can replicate DMC value through online research, DMCs offer insider access, real-time problem-solving, and curated solutions that go far beyond whats available on the surface.
Authentic encounters, sustainability and premium travel are growing trends. They want to go to remote places, historic sites, local festivals and they are planning trips online based on recommendations from influencers. What Germans really want is to be where no one else is. The average stay is 20 nights. Conferences?
The International Baking Industry Exposition (IBIE) launched the BEST (Becoming Environmentally Sustainable Together) in Baking program in 2010 to honor companies introducing sustainable products or practices into the industry. Bake Sustainability Into the Experience. Let’s think outside the recycling bin.
Keep the buzz going online with social media. Read 7 Tips to Master Your Online Event Page for ideas on design and calls to action. Example : A sustainable textile company has a booth at an eco-fashion fair. Journalists and influencers attend, try the device, and share their experiences online, and sales skyrocket from day one.
The ethos of these self-sustaining locals prevailed long after the establishment of the park into the present day. You can also rest assured that purchases from local artisans is a sustainable practice. The Database of the Smokies (DOTS) is an online tool operated through the University of Tennessee Libraries.
There is also value in measuring psychographics and valuegraphics (for example, to assess how much your attendees value sustainability or how they feel about attending an in-person event). People online per time (hour) of day. Attendee demographics : age, region, job title, industry. Active/inactive members. Logins/day of the week.
This multi-channel digital campaign is designed to drive online engagement and reassure potential tourists that destinations and tourism businesses in Europe have implemented all the necessary health and sanitary protocols and are open for visitors. The UK and Germany are the first markets where the campaign will launch as of mid-June.
Former Solimar International Sustainable Tourism Internship Stories. Solimar International is a marketing firm that specializes in sustainable tourism. It is our goal to give our sustainable tourism interns the opportunity to learn the skills necessary to further thrive in the tourism and international development industries.
More : Smart U: Meeting Professional Online Classes. EIC’s CMP Competency Profile project is critical for identifying the key skills and knowledge required of global event professionals to maximize their strategic value to their organizations in support of a resilient, equitable and sustainable recovery.
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