This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
And since socialmedia platforms prioritize vertical content more than ever, marketers can shoot content directly from their personal or business phones. During our webinar How to Get Your Organization Started on TikTok , we spoke with three tourism marketing professionals about their TikTok habits.
The socialmedia platform that is grabbing audiences and advertisers like no other—TikTok. Wondering if it makes sense for your organization? In this panel discussion, hear from 3 DMO thought leaders who have embraced this trending platform for their organization. Company * Phone Zip Code * Hidden How Can We Help?
Whether it’s donating to relief funds, organizing supply drives or rolling up sleeves to help rebuild, the industry is rallying together to make a difference during this challenging time. We urge everyone to stay informed and follow all warnings and evacuation orders from first responders. Stay informed and stay safe.
ChatGPT bills itself as a way to provide a quick and efficient way to generate blogs, website content, and socialmedia posts. For those who prefer to use an outline to organize content in the prewriting phase, you may find ChatGPT useful in that initial gathering and parsing out of thoughts.
If you’re running an event venue business today, socialmedia must be part of your venue marketing strategy. But how can you make sense of the many socialmedia options and use your time effectively? In this post, we’ll help you hone in on the top event socialmedia platforms.
Meeting and event planners are creative, detail-oriented professionals responsible for organizing everything from corporate conferences and trade shows to weddings and incentive travel. By partnering with travel-related newsletters, hotels can share promotional offers, highlight unique amenities, and encourage bookings.
By partnering with local charitable organizations, your property and its guests can experience the joy of giving back one vacation or spa treatment at a time. To engage younger demographics, try promoting cause marketing campaigns on socialmedia. DO use socialmedia to promote your charitable cause.
At Traveler’s Q, we believe gratitude and giving are vital in creating a lasting, positive impact. Plan Aligned Activities: Once you know what your team cares about, organize activities like local clean-ups, charity events, or volunteer days that reflect their values. Ready to add meaningful CSR events to your corporate strategy?
In today’s digital age, socialmedia has become the most powerful and influential tool for marketing and promoting events. Unlocking its secrets can open a world of possibilities for event organizers looking to reach a wider audience and generate buzz.
They connect with a local travel influencer known for giving their audience authentic reviews and experiences. According to DigitalMarketingInstitute.com , 49% of consumers depend on influencer recommendations and, even better, 40% have purchased something after seeing it on socialmedia. Who is their audience? billion in 2023.
Socialmedia plays a massive role in traveler decision. Learn what makes a successful socialmedia marketing campaign. Emerging around 15 years ago, socialmedia platforms have dramatically changed communication and marketing, including the way we both plan and share our travel experiences.
Why Personalization Drives Results Meeting planners and corporate event organizers face tremendous pressure to create memorable experiences. Why Sustainability Matters in Meeting & Event Marketing Sustainability has evolved from a nice-to-have feature to a critical decision factor for many organizations.
Because Instagram delivers proven engagement with your audience and holds huge sway in travel inspiration. Yet many marketers DO question whether or not TikTok should be part of their socialmedia strategy. Users want their content to feel organic, not targeted. Of course not! you’d be correct. The post To TikTok or Not?
At that time, widespread internet usage had already wildly changed the landscape of the industry, increasing customer autonomy from the days of travel agency appointments and packages. Read on to learn the history of how socialmedia changed the tourism industry. The tourism industry before socialmedia.
Conference management is so much more than just booking a venue and sending out invitationsits a comprehensive process that covers every stage of planning, organizing, and executing a successful conference or large-scale event. Automate posting schedules and monitor socialmedia performance metrics with analytics tools.
Socialmedia advertising and marketing campaigns are including video now more than ever, in part due to the rise in consumer video consumption since the pandemic. Destinations can encourage travelers to record and share their experiences on socialmedia. And the stats don’t lie: consumers are 2.4 Like what you see?
Too many organizations view sales and marketing as two distinct and wholly independent departments. When marketing and sales teams work together, your organization can lower its cost per lead (CPL) while bringing in more quality leads. The sales team spends one on-one-time with meeting planners often traveling together.
This holds particularly true for the travel and tourism industry, where successful destination marketing requires collaboration between various teams. Here we’ll delve into the ways a content plan can captivate communication between socialmedia marketing, digital ads, the CEO, PR department, and the sales team.
Destinations can gain a massive advantage by encouraging travelers to share their experiences with others. Why UGC Is Crucial for Travel and Tourism Brands. Travelers are wary of overly-produced marketing messages. They’re far more likely to listen to non-brand opinions when choosing where to travel and spend their money. .
Travel Meets Thought Leadership. Now, it’s attracting high-end travelers who seek to break the boundaries of the mind. Of course, to entice travelers, they also embody the culture of the host city and offer all new takes on touring the locale. 8 Skills for Effective SocialMedia Management. Click To Tweet.
on video content… and then only post it to socialmedia. There are so many ways to reach potential travelers with video and inspire them to visit your location. You need watchers to take action in a way that benefits your organization and meets your end goals. SocialMedia Videos. Explainer videos.
Patty is succinct, organized and always ready to be a team player. I’m a Travel Program Manager. What do you like about being a Travel Program Manager? Keeping both well organized. This month, our theme for socialmedia is Procrastination. Welcome to this month’s edition of Get to Know ME !
Destinations International , the association for destination organizations ( DMOs ) and convention and visitors bureaus (CVBs), wants to help its members build back better. Travel companies and event organizations are increasingly developing subscription models to diversify and increase revenue streams.
Louis , bringing over two decades of leadership in travel and tourism. Since 2021, Welter has served as the senior vice president of governance and administration at Destinations International, where she oversaw all aspects of administration and operations for the organization while directly supporting the executive office.
With a focus on the future of the industry and a reinvigoration for the importance of meetings, Smart Meetings has listed ways in which leading organizations are recognizing the national holiday and avenues for getting involved to ensure the importance and sentiment behind GMID is celebrated every day of the year. What You Can Do U.S.
Thanks to socialmedia—and a whole host of event marketing platforms—it’s never been easier to set up a networking event. It’s unlikely that most people will want to have to travel miles out of their way, much less sit through an event that lasts for several hours after a busy day at work.
When someone decides on a destination for their next vacation, they’ll turn to Google or travel sites to plan the details — where they’ll stay in that city, what activities they’ll do, etc. Destination marketers should take advantage of the moments when potential travelers are searching for things to do, places to stay etc.
The need for change in travel and tourism The hospitality industry is continuing its efforts towards improving sustainability, Diversity, Equity and Inclusion (DEI) and Environmental, Social and Governance (ESG) with cross-sector discussions and in-person activities. The Travel Foundation and the U.S.
There are many ways to give your staff a boost like rewarding them with incentive travel. How to Nail Incentive Travel. Incentive travel, sometimes dubbed “motivational travel”, is a good way to reward and show appreciation for loyal event staff. Drive Engagement through Social Walls. Is your staff happy at work?
The recent surge in “revenge travel” has been met with burnt out staff and slow service. Travel restrictions are being lifted around the world , drawing in even more tourists from abroad and more professionals to events. Most brands have socialmedia managers to keep the company in the public consciousness. Accountant.
Instead, connections and event-related experiences were at best scattered across several socialmedia platforms. Organizations can give people various types of value through membership. After the event, however, it was nearly impossible to keep all the attendees connected in one place. One login, endless value.
“The introduction of our new name and brand system marks a significant moment for our organization,” Dixon said. Our new brand captures the essence of New York City in its entirety: an ever-expansive destination that offers diverse and authentic experiences that enrich the traveler and benefit all New Yorkers. increase over 2021.
According to International Meetings Review, a small poll in 2017 found that almost half of event organizers aren’t considering virtual attendance for their events. If they don’t have the time to travel to your event between others, they might still have the time to speak at it virtually. Increase socialmedia monitoring.
The winners and runners-up were selected by the Jury (composed of representatives of ECTN, the European Travel Commission, Europa Nostra, NECSTouR and the Directorate General for Education and Culture, European Commission), out of 36 applications received from 14 European countries. by Museums of the Croatian Zagorje, Croatia.
Brands are the mark that organizations leave on their audiences, and when it comes to producing a compelling and impactful event, effective brand management is key. Attendees who have traveled long distances, for instance, would likely enjoy a taste of local specialties, perhaps accompanied by locally made wares.
Some of the primary upcoming concerns for event organizers will include re-organizing events with the limited timescale, adhering to strict safety guidelines to protect their guests and attendees, and discover solutions that potentially curb the spread of the virus. The second half of 2020, however, looks positive.
But this is no easy feat; research shows that 46% of event organizers say that speakers struggle to simultaneously engage a virtual and in-person audience. If there are questions left unanswered after your asynchronous event, planners can organize follow-up Q&As, webinars, and other virtual events.
Along with expertise in corporate travel events and hotel contracting, he brings a passion for community service. She brings expertise in digital marketing, brand development, socialmedia strategy and analytics tools, which she will use to lead the resort’s marketing initiatives. Dringham enters as director of marketing.
In the evolving landscape of travel and tourism, 2024 has presented destinations with a unique set of counter-intuitive factors influencing travel behavior. Economic Downturn: A Budget Travelers Boom Economic downturns tighten wallets, but also spark a surge in budget and localized travel.
What is Incentive Travel? Incentive travel is an important subset of the Meetings, Incentives, Conferences, and Exhibitions (MICE) industry. It is effectively a travel perk used to incentivize or motivate employees or partners. How do incentive travel programs work? What is the goal of incentive travel programs?
logistics : event registration, shipping, paper materials, travel, and attendee communication. marketing efforts : reach your audience through ads, socialmedia, and email marketing. Hybrid event budgets call for less food & beverage, lodging, travel, and venue costs. But remember, this is a traditional mindset.
As someone who’s been traveling for years, I’ve been playing that game for a long time.” “If I’m an organization that’s trying to produce an event, I don’t think I’m going to do it this year. . It was just ‘no one’s traveling.”
Job titles (Meeting Planner, Director of Marketing, IT) Geographic areas (East Coast, West Coast, or specific states) Work as a solopreneur, small company, mid-sized or enterprise organization Let attendees learn about each other without any additional structure. What’s your favorite place to travel? What are your event expectations?
February brings the once hidden and often ignored accomplishments of my ancestors to a national stage to educate Americans in print and on socialmedia and to open a dialogue that was not too long ago a narrative restricted to one week a year and not even taught in institutions of education.
We organize all of the trending information in your field so you don't have to. Join 10,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content