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Even though there are now more than 100 event platforms on the market, many event planners still choose Zoom in its limited form for their virtual experiences. At Endless Events, we believe that event platforms and technology should be the basis of a modern event strategy. 10 Benefits Of Event Platforms.
This week, Brandt and Endless Events’ Kyle Kocinski do a case study on Remo , one of the top 22 event platforms to use in 2022. The competition among event platforms is stiff these days, so event planners must understand what makes a certain platform stand out from the rest. Remo must be something right!
But perhaps none other brings as many questions as the infamous choice of platform. And as virtual events kept evolving, planners were bombarded with dozens of features and opportunities from platforms swearing they were the next big thing. One of the worst things you can do is rush into your choice of platform.
Heres why and how print can play a key role in your next multi-platform marketing strategy. Why Print Still Matters in Advertising Despite the dominance of digital platforms, print advertising offers tangible benefits that digital ads simply cant match. Lets create something memorable!
Event app platforms have been all the rage for quite some time now in the world of event tech, so it’s only natural that investments in event platforms come next. What exactly does this mean for Hopin and what does it say about other event platforms? Investments in event platforms are a double-edge sword.
Your brand went through the time and expense to set up a unique event platform; Whether it’s a web-based platform or an app, you have tons of fun features, tools, and resources in the platform for your attendees. But when it’s time to host your event, attendees aren’t using the platform. What’s going on?
The most common mistake we’ve noticed is that many event planners still plan their virtual or hybrid events based on an in-person-only format. In a world of lockdowns and social distancing, virtual platforms took over the function of event venues (and then some). Which virtual event platform features to look for?
As listeners of the Event Tech Podcast already know, choosing the right event platform is one of the most important decisions event planners can make for their long-term event strategy. Last week, the Endless Events team published the list of the 22 best event platforms to use in 2022. How did they go about creating this report?
Event platforms took the events industry by the storm. He says: down with third-party event platforms! He says: down with third-party event platforms! He’s all about building meaningful relationships and event planners staying in full control of their events. Third-Party Event Platforms Rule The Industry.
As an event planner, you know virtual and in-person events require a completely different setup. Thanks in large part to COVID-19, many in-person events include a digital component, typically in the form of an event platform. You might think you don’t need a digital platform for an in-person event, but it’s not a bad idea.
The Event Brew squad is tackling a complex topic today; a topic most event planners have contemplated in the last two years. It’s time to talk about audience engagement on event platforms! Event Platforms Are A Tool: Use It Wisely. First, Dustin shares his thoughts about audience engagement on event platforms.
Our resident hosts, Will and Brandt, welcome a guest to talk about virtual and hybrid event platforms. In one of the most resourceful conversations in the history of this podcast, Kyle talks about how event platforms have adapted since last year and where are they going next. Virtual & Hybrid Event Platforms: All About Automation.
Event platforms can be an event planner’s best friend. They have become the building block of a modern event strategy because they offer continuous audience engagement and help event planners measure event ROI in new, better ways. Not only is event planning somewhat of an art form, it can now also be a science!
?? The Best of the Best: Event Tech: Virtual Event Platform Features: What To Look For? Features you need to watch out for when choosing a virtual event platform (10-min read). Our Endless Events Einsteins have done continuous research on the best event platforms since the beginning of the pandemic. Future Of Events Survey.
Instant Group Booking at Scale Choice joins hoteliers Marriott , Hilton and IHG on the platform that allows meeting planners to direct book without the need to submit an RFP. This puts the hospitality technology platform one step closer to being the Expedia of meeting planning. Read More: Is the RFP Dead?
Business event planner respondents to Convene s 31st Annual Meetings Market Survey shared their biggest work challenges in open-ended responses, which fell into similar categories as the 2023 responses, but with budget woes taking the lead. Inflation is a widespread issue that exacerbates planners struggles. Find more details below.)
The future of the events industry is uncertain, but today’s #EventIcons guest thinks that it’s going to split into two huge chunks: one belonging to the digital event planner and the other one to the in-person event planner. So right now, a lot of planners are trying to replicate the in-person experience digitally.
The recent death of a participant at an event due to a food allergy led a number of event organizers to comment about event planners taking attendees health concerns seriously. More on This Topic On our Podcast: Convene editors discuss how event planners can navigate dietary needs in this Convene Talk. Immediate action can save lives.
Read More: Public Art is Unifying, Function and Important How You Can Work Refract into Your Seattle Meetings Kris LaFata, Visit Seattle One of the great conundrums of planners in recent years: how do you get attendees engaged in new and exciting ways? All the planner needs to do is to let them know about it.
She has been building the platform by using it for her DMC clients and soft launched to others. “As She envisions access to case studies and reviews so planners know what worked for others in the area and what they say they would do different next time. She plans to expand to 25 by the end of the year.
Getting lost in the sea of travel booking platforms? This agreement grants Chase Travel Group access to Travelports advanced retailing technology and multi-source travel content via the Travelport+ platform. Travelport and Chase are using AI to secure your attention. Have an upcoming meeting in Ottawa?
When we talk about the most popular event platform features , we typically think of registration and ticketing , integrations, gamification, and analytics reporting, for example. But what good are any of those if event planners are not taught how to use them or if they stop working mid-event? The success of their event depends on it!
How the gig economy is impacting the events industry In honor of Labor Day, Smart Meetings chatted with Tracy Judge, founder and CEO of Soundings , to get the latest scoop on the trends currently emerging within the freelance meeting planner gig economy. SM What types of freelance meeting planner roles are most in demand?
You need to invest in a platform that supports high-quality broadcast video, and you need skilled professionals who can design compelling content to keep your audience engaged. And speaking of how people learn, make sure your technology platform supports the differently abled or those who don’t share the native language of the presenters.).
A long-anticipated reckoning after the boom of investment in virtual meeting platforms during Covid and an aggressive return to in-person events has sent many streaming platform companies scrambling to position themselves in the best light for a possible looming merger and acquisition season. His final prediction? “In
Hologram technology can increase engagement and attract hard-to-get speakers Meetings may be a mostly in-person experience but—as we learned during Covid, with the use of Zoom, Teams and other online video platforms—the use of communications technology has its place in the world of meetings and events.
Thanks to an absolute boom of event technology solutions , event planners can now craft data-based event strategies and measure their event success better than ever before. First, planners define their event goals – what they want to achieve with this event – and break them down into measurable event KPIs. Happy planning!
Some of the tools that can help with ROI tracking are CRM systems, attribution models, and analytics platforms. Consider implementing: Customer Relationship Management (CRM) Systems: Modern CRM platforms like Salesforce or HubSpot allow you to track the entire customer journey, from initial inquiry to final booking and post-event feedback.
It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. No wonder it has become one of the most popular benefits of event platforms ! Most event platforms on the market offer both in-person as well as virtual event gamification solutions. Why Event Gamification?
And as event planners were somewhat forced into a technological era of event planning, many of them started seeing the benefits of event technology. Prior to event apps and platforms, event planners relied on pre-event and post-event surveys to measure event ROI. Planners can even plan on going completely paperless.
Once you understand how your audience behaves on different platforms, you can focus on being consistent and captivating where it matters. An empowering takeaway from MarComm Strategist Sherron Washington is that when it comes to social media, sometimes less is more.
If planners choose to evolve their event strategies the old way, they often struggle to allocate their budgets to cover all the new ground that’s been established since the virtual revolution. Roughly speaking, planners divide their entire budget into several distinct ‘areas’ of the event. Nothing more, nothing less!
It’s been nearly two years since event planners first witnessed mass event cancelations and scrambled to plan virtual events. Event planners essentially have three options: to cancel, to postpone, or to pivot. Event planners essentially have three options: to cancel, to postpone, or to pivot. But how to choose?
Event planners often forget to consider whether their tools are suitable for the job and their budget leading to overspending and inefficient processes. In today’s Event Tech Podcast episode, Brandt Krueger and Kyle Kocinski talk about the event tech stack and several tools that event planners might want to incorporate into their stack.
Designing accessible events topped almost all meetings industry event agendas in 2024, but few planners understand what is required to make everyone feel welcome even as equal access moves from the desired to the required column in their job descriptions. Let’s learn more. It’s more than just the physical of what they have available.
. “The ones that got in front of it started making connections to platforms handling it for their clients. Unfortunately, that left 50% of planners to do it on their own because their production companies weren’t doing it. They had to find their own platforms, which they knew nothing about. What platform can I use?’
Planning an event in multiple languages can be a challenge for meeting planners. Named one of the best inventions of 2021 by Time Magazine, KUDO is a real-time interpretation software company and virtual platform focused on providing language support for multilingual meetings. Read More : 4 Tips to Make Your Online Event a Success.
While they are typically more expensive than in-person events, there are also many ways event planners can save money with a hybrid event and see a higher event ROI. Because hybrid events can be broken down into in-person and virtual constituents, many planners worry whether the hybrid event budget is going to double as well.
But no such thing is possible when it comes to virtual networking, which is why this is one of the biggest virtual event concerns that event planners deal with. They tell me to give them solutions and ask me what platforms should they use. I’ve experienced so many really painfully awkward ways that platforms have done networking.
Even though virtual events are set to become the new normal, not many planners have experience with this paradigm. Because planners and companies aren’t sure which way is North right now, it’s easy to disregard the things that could make or break the virtual experience for everyone involved. 5 Choosing The Wrong Platform.
Simultaneously, planners learned how to harness the power of technology to continuously deliver exciting events. One of the most glaring hybrid event mistakes planners incur is ignoring the virtual audience (more on that later). This is yet another instance where planners must recall that hybrid means in-person plus virtual.
It all started in 2020 and continued with full steam head in 2021: we saw huge investments in event platforms and multi-billion dollar valuations of some of the largest players in the field. “There were about five incumbent online event platforms two years ago. Mergers & Acquisitions Are Here To Stay. What About The AV World?
When event planners measure how many attendees have attended their events before, they are getting insights into attendee loyalty. Pre-event surveys: find out what attendees are looking forward to the most, which sessions they’re interested in, and how familiar are they with the event, including the venue or event platform.
Today, there are so many simpler, faster, and more precise ways to track attendees: QR codes, RFID technology, Event platforms and event apps, Event registration software, Other attendee tracking software solutions. That’s why it’s important for event planners to understand what drives them and why. The Benefits of Attendee Tracking.
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