Smart Meetings

FEBRUARY 27, 2023

Optimize each for SEO. In the end, however, you’ll reach far more prospective attendees who will hopefully become attendees. As a former meeting planner who has received Ohio MPI’s Planner of the Year award twice, she brings a unique perspective to these blog posts. You can find her on Twitter @DedeMulligan.

Conference 279

Conference Sponsors Trade Show SEO 279

Convene by PCMA

JULY 15, 2024

Using this type of reactive AI at events could allow planners to track attendee sentiments in real time. If ChatGPT and other platforms become the go-to, surely changes to SEO will follow. Will AI start to push prospective attendees and exhibitors toward more specialized, niche events versus larger shows? Vice versa?

SEO 111

SEO Retail Public Relations B2B 111

Bizzaboo

MARCH 20, 2023

Today's event planners face shorter project timelines, shrinking budgets, and rising customer expectations. To get the best results in this challenging environment, event planners must consolidate their technologies and efforts wherever possible to streamline workflows and execute project deliverables.

Website 52

Website Event Marketing Planner Marketing 52

Bizzaboo

MARCH 20, 2023

Today’s event planners face shorter project timelines, shrinking budgets, and rising customer expectations. To get the best results in this challenging environment, event planners must consolidate their technologies and efforts wherever possible to streamline workflows and execute project deliverables.

Website 52

Website Event Marketing Planner Marketing 52

Social Tables

MARCH 14, 2024

Event marketing helps planners connect with their audience, making promoting upcoming functions easier, highlighting their mission, and generating leads. banner, display, search engine ads) Search engine optimization (SEO) Mobile advertisements (e.g., Track the number of new prospects (AKA leads) each marketing campaign generates.

Marketing 78

Marketing Marketing Social Media Advertising 78

Eventtia

SEPTEMBER 9, 2022

Collaboration between PR and marketing teams can amplify your company’s key messages, increase creativity, and improve brand consistency and SEO rankings. Improved SEO rankings : Combining PR activities and marketing efforts can help you get a coveted spot on the Google search page. It must also help to drive sales.

Social Media 62

Social Media SEO Public Relations Events 62

Solimar International

JANUARY 16, 2025

They must adapt to new practices like Artificial Intelligence Optimization (AIO) which focuses on enhancing content for AI-driven platforms rather than traditional search engines (SEO). Example: The Jordan Tourism Board uses VR to allow prospective visitors to explore Petra and other iconic sites virtually, boosting interest and bookings.

Destination Management 40

Destination Management Technology Technology Management 40