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In the COVID-19 era , it becomes increasingly important to discuss the ins and outs of virtualevents. And most importantly, virtualevent marketing ideas. Now that a few months have passed, and virtualevents have increased in popularity, dangers related to webinar fatigue are more real than ever.
Who would have known that 2020 would go down as one of the most influential years- if not the most influential year- for virtualevents in history? Even as the highest-ranked event trends predictor in the industry, even we couldn’t guess this. Here we go as we make predictions on the hottest trends to hit virtualevents!
This week we’re diving into the dozy topic of how to plan a virtualevent. And we’re not strangers to futuristic events here at Endless! We’ve covered topics such as how to plan an event without visiting the venue , how Virtual Reality can impact the events industry , and much more.
To kick off a new week, we’re going to lay out the most common virtualevent mistakes. Even though virtualevents are set to become the new normal, not many planners have experience with this paradigm. There are still plenty of misconceptions flying around in regards to virtualevents.
Of course, crafting amazing content for virtualevents comes with its own set of challenges. As the Director of Events for the SocialMedia Examiner , Phil was also faced with a brand new set of challenges once the pandemic hit. Content For VirtualEvents: The Audience. This Is Where We Are.
Virtualevent planning is taking the stage as the next big thing in the industry. Ponder this – in a world where technology develops and improves at an impressive speed, it’s our job as events profs to keep up with the motions. So to help you, we put together the ultimate virtualevent planning checklist!
If you’re planning a virtualevent, you’ll want to have a meeting with a virtualevent production company ASAP. Most planners are now scrambling to figure out how to replicate the in-person experience in a virtual environment. Virtualevents offer a lot of brand new possibilities.
Yet, despite the high potential for virtualevents due to cost savings and ease of access, there is a considerable challenge ahead for event organizers to deliver a truly valuable experience by replicating the networking opportunities for attendees that exist during live events. How to Spread the Word.
In today’s post, we’re discussing virtualevent pricing. So, you decided to take the jump from in-person to virtual. And you hired the best virtualevent production company out there to help you put together an amazing experience. One of the hardest things to figure out is the virtualevent pricing model.
So, let’s talk about virtualevent sponsorships, shall we? They’re a safe way to ensure money is coming through the door, and planners have dedicated a fair chunk of their time to perfecting the art of negotiating good sponsorship deals. So keep reading to become a pro on virtualevent sponsorships!
It’s safe to assume you’ve been thinking a lot about virtualevent possibilities. Because let’s be fair, virtualevents will be the norm for a while. And surprisingly enough, not many event profs have experience with this format. These are only a few of the doubts we know eventplanners have.
Not all events need to done in person. Whether it’s a purely online event like a webinar or a hybrid event where online participants can be part of a real life event, virtualevents can be a welcome addition for your audiences. Handle VirtualEvents Better, Get an Event Planning Certification.
Let’s talk about one of the most dreaded subjects in the events industry: the hybrid event budget. As an amalgamation of in-person and virtualevents, hybrid events are complex, versatile, and hard to budget for. When it comes to hybrid event budgets, let the audience and event goals be your guide.
Event gamification has revolutionized the way we plan events and measure their success. It boosts audience engagement and helps eventplanners reach their event goals in quantifiable and seamless ways. No wonder it has become one of the most popular benefits of event platforms ! Why Event Gamification?
As a production company, we get a lot of questions about virtual attendee engagement. Arguably one of the biggest pain points for planners, driving engagement isn’t quite as hard as one might think. Because after producing dozens of successful virtualevents over the past few months, we’ve learned a lot!
Why Personalization Drives Results Meeting planners and corporate event organizers face tremendous pressure to create memorable experiences. Sustainability as a Value Proposition Meeting planners view sustainability as a primary factor when planning events. Generic proposals no longer suffice in this environment.
It’s high time we talk about virtual audience engagement. Because yes, there is a lot of unknown ground surrounding virtualevents. From the choice of platform to the intricacies of re-enacting the in-person experience, planners have their plates full. What cool features will you offer that make your event stand-out?
Thanks to an absolute boom of event technology solutions , eventplanners can now craft data-based event strategies and measure their event success better than ever before. Event KPIs (key performance indicators) therefore directly drive event ROI and inform how successful was the event.
Zom For VirtualEvents Review Zoom for virtualevents: is it really your best option? This has been the question on many planners’ minds. And now that virtualevents are set to be the norm in the industry , it’s more pertinent than ever. Because everyone knows Zoom.
The result is a chaotic, volatile environment in which meeting and eventplanners are struggling to optimally balance their meeting objectives with attendee preferences and safety, constantly changing guidance from the CDC and local government rules restrictions. What are planners to do? VirtualEvents.
It’s finally time to discuss the hot topic of hybrid events. Over the past few months, we’ve been focused on providing all the educational content we possibly could about virtualevents. Virtualevents will continue to be relevant from here on. How Do Physical & Virtual Attendees Interact?
But if there’s one thing event professionals are known for it’s being flexible. Thanks to this knack for adaptability, a surge in virtualevents completely shifted the paradigm, and audiences were introduced to brand new ways to connect and experience the world. It’s the best way to ensure all goes seamlessly when it’s showtime.
While shifts in consumer behavior have been one of the biggest concerns for marketers over the past few years, never before did event profs have to pay so much attention to it. Patterns of consumption have indeed changed drastically when compared to a pre-socialmedia world. Let’s begin, shall we?
Eventplanners are often too busy with the actual event to even worry about what will happen next. Be it virtual, hybrid, or live, event planning is exhausting. But coming up with a post-event strategy is something we highly encourage you to do. The pros of event video storage don’t end here.
As eventplanners worldwide shifted strategies to meet the ever-changing needs caused by COVID-19, virtual and hybrid events skyrocketed. Even as in-person events return, many businesses and eventplanners plan to keep the virtualevent trend alive. Send event reminders. .
We’ve said time and time again that the events industry is changed forever. The pandemic normalized virtualevents and accelerated the adoption of various event tech solutions. Some might even say that the event tech evolved more since March 2020 than in the entire decade before that!
While the metaverse is not a fully-fledged event trend just yet, there is no denying that metaverse events will become increasingly more popular in the years to come. It’s not that eventplanners need to learn how to plan events in the metaverse or else risk staying behind. “Web 3.0 Take web 2.0
After an almost two-year hiatus, planners and event organizers who have moved ahead with physical-only events have been disappointed with attendance. Either they found comfort and convenience in the virtual format or they’re still nervous for health reasons. Pick the low-hanging fruit. Leverage meeting analytics.
Perhaps the events industry and event marketing used to be mostly concerned with big, one-off in-person events, but that’s no longer how the world functions. No wonder it is one of the biggest event trends to keep an eye on in 2022! Naturally, the community needs a (typically virtual) space within which it operates.
Make sure you promote your event via the following: Organic and paid socialmedia Email marketing Webinars Custom landing pages Influencer partnerships The tricky part is finding a balance between your company’s typical marketing content and your event promotions. Start by visiting SponsorMyEvent.
As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtualevents put together. Instead, event marketers should explore the middle ground between such categories, blurring the lines between the face-to-face and digital world. What Are Asynchronous Hybrid Events?
The pandemic sped up the adoption of technology and software solutions in the events industry. After all, virtual and hybrid events fully depend on technology. And as eventplanners were somewhat forced into a technological era of event planning, many of them started seeing the benefits of event technology.
We created the ultimate VirtualEvents Handbook ! With over 60 pages of information and resources, you’ll learn everything you need to know about virtualevents. Big names going virtual … and it’s not always pretty. I want to talk to someone about hybrid events! ?? But, we get it.
Few industries were more impacted by the COVID-19 pandemic than the events industry. Eventplanners, speakers and attendees all saw their calendars cleared out last March, returning slowly with virtualevents and only now showing a glimmer of hope for the return of live conferences. A Killer Emcee. What’s At Stake.
Coming off her session at the Event Leadership Institute’s Innovation and Engagement Summit, we connected with Dahlia about how to maximize virtualevent engagement today. Designed by an eventplanner, this company curates fun virtual experiences in addition to their signature gift boxes. Cheers In A Box.
The events industry has been hit hard. Events need to consider new business models and revenue streams to keep themselves diversified and stable. Virtualevents are one solution to the problem, but sponsors are rarely willing to pay the same rates for virtualevents as they do for in-person events.
She notes that, indeed, some events look a lot like 2019 in 2022. What would the Brew Crew have eventplanners do to plan better events? This is a well-rounded and pragmatic episode that touches upon the reality of event planning, budgeting, event marketing, event strategy, proving event ROI, and more.
Spinning slowly in a grandiose ballroom or stepping inside a hotel suite, the ocean view through the doors to the balcony—the next generation of virtual reality (VR) can deliver so much more than pretty worlds through clunky goggles. Planners Step into Another Space. VR was a key in the hand of Ford’s eventplanners.
Here's what you need to know to take your virtualevent from good to great. Make your streaming event stand out from the crowd and wow attendees. Brought to you by: Eventplanners are adaptable. So it’s no surprise they are being asked to become virtualevent experts practically overnight.
This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. In a sense, all events are experiential. Increase your presence on socialmedia. socialmedia wall).
2022 is going to be our best year yet; we’ve embraced exciting new event technology and hybrid events as the way of the future! If 2020 was a year of pivoting and learning about virtualevents, 2021 was a year of putting that knowledge to the test. Which virtualevent platform features to look for?
the biggest lessons over the last 15 years in the events industry, predictions about the future of Endless Events and the events industry in general, the difference between event marketers and eventplanners, and many more miscellaneous fun facts about the Endless team.
Expert planners know that event engagement is vital to an event’s initial success, as well as the success of potential future events. But what is event engagement? With the majority of B2B marketers in agreement, it’s safe to say that successful events and eventplanners are able to engage with their audience.
And I’ve been creating a pie chart report for the percentages of people planning different types of events,” explains Will. Virtual has been getting smaller and smaller.”. Will thinks the future of pure virtualevents is regressing to simple webinars. They have socialmedia channels where they post messages.
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