Eventtia

MAY 25, 2023

SEO, or search engine optimization, can be a great way for event marketers to drive more traffic to your event website so you can achieve all these goals above. However, especially for event planners not familiar with SEO or digital marketing, SEO can be very complex to plan and execute.

SEO 62

SEO Event Marketing Marketing Marketing 62

Convene by PCMA

JULY 15, 2024

We see it in action every time our purchase or search history on Amazon delivers a product it thinks we’ll like, or when Netflix offers recommendations based on what we’ve watched. If ChatGPT and other platforms become the go-to, surely changes to SEO will follow. Vice versa?

SEO 111

SEO Retail Public Relations B2B 111

Eventtia

JANUARY 2, 2023

attracting sponsors), on the other hand, you may need to offer more tangible USP (Unique Selling Point) like how your event can help the business to sell more of their products. Increase awareness of your brand/product/service. Sell more products during the event. In B2B event marketing (i.e. Social Media Marketing.

Event Marketing 113

Event Marketing Marketing Marketing B2C 113

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. However, digital marketing has no limitations, as ads can be placed on various platforms and websites.

Advertising 100

Advertising Audience Platform Social Media 100

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. However, digital marketing has no limitations, as ads can be placed on various platforms and websites.

Marketing 100

Marketing Marketing Advertising Audience 100

Tourism eSchool

JULY 28, 2021

Your description should engage the visitor, captivate them and make them want to experience your product and ultimately book. These optimisations will need to be done in the YouTube platform, not in the ATDW-Online Portal. This is another important SEO optimisation tactic (as above). Crafting a Compelling Description.

Online 87

Online SEO Website Tourism 87

AltexSoft Travel

JANUARY 31, 2020

At the bare minimum, the same products are marketed to customers (leisure and business), and distributors differently. So, the aim of this article is to explain how airlines market their products. Customers are the buyers of travel products. Now let’s talk about the challenges airlines face in marketing their products.

Airlines 121

Airlines Advertising Marketing Marketing 121

AltexSoft Travel

JULY 14, 2022

Local suppliers are the ones that create the initial travel products. TripAdmit ), or even a focused, multi-featured tour operator platform (e.g., Whether organized by the company itself or sourced from third-party suppliers, such experiential travel products find their place in the overall portfolio. Real-world examples.

Travel 105

Travel Travel Affiliate Website 105

Tourism eSchool

JULY 17, 2021

Fantastic for Search Engine Optimisation (SEO). Developing and implementing a SEO strategy is vital for tourism businesses. Blog posts are also really easy for you or others to share, which is a great SEO tactic! Attracts more qualified visitors to your website. It is shareable content. Positions you as a regional expert.

Tourism 57

Tourism Tourism SEO Marketing 57

Tourism eSchool

OCTOBER 9, 2021

The FREE platform allows you to increase your digital footprint, and helps your business to show up in Google where your Ideal Customers are looking for travel inspiration and planning their holidays. They are a definite local SEO ranking factor, as confirmed by Google itself. What are the benefits of a Google My Business Profile?

Management 91

Management Publishing Tourism Tourism 91

Social Tables

MARCH 14, 2024

Digital marketing utilizes various technologies, like mobile phones, digital media, desktop computers, and the internet, to connect consumers with relevant content, products, and services. brand or product videos) Digital advertisements/Pay-per-Click ads (e.g., Are there different types of digital marketing? Content indexing.

Marketing 78

Marketing Marketing Social Media Advertising 78

Bizzaboo

DECEMBER 18, 2022

According to a recent report by Qatalog , 45% of individuals say that context switching — moving from one application to another — makes them less productive. To make the most out of your event management platform, it’s important to choose a solution that easily integrates with the other tools your team uses every day. Integrations.

Management 123

Management Sponsors Registration Speakers 123

Tourism eSchool

APRIL 30, 2020

If your business can, sell your product/experience/service online. Products and Retail. For those businesses relying heavily on international visitors, look at how you can innovate + pivot your current business assets to deliver a product/experience for very local travellers? This includes: Wine and Food. Gift Vouchers.

Tourism 97

Tourism Tourism Social Media Online 97

Eventtia

SEPTEMBER 9, 2022

Whether a product launch , conference, or exhibition, this guide will show you everything you need to know to drive interest and boost attendance at your next event. For example, food magazines would be better platforms to run PR for food events. You shouldn’t host a product launch just to announce a new product.

Social Media 62

Social Media SEO Public Relations Events 62

Tourism eSchool

SEPTEMBER 5, 2021

If you’re in the market for a new website, then you must undertake significant planning and due diligence to ensure that what you want developed, translates into what you get as an end product. What tourism experience you sell and key distribution platforms. What platform is your website built on, and how long ago was it built?

Website 95

Website SEO Tourism Tourism 95

Conferences that Work

JANUARY 9, 2017

Friends don’t let friends give away their original content to third-party platforms. Let me be clear, by all means share your content for free on any of the gazillion social media platforms available. Posting your original content exclusively on someone else’s platform puts you at their mercy. No they don’t.

SEO 50

SEO Social Media Website Platform 50

Stova

MARCH 14, 2024

Make life easy with a single platform streamlining the entire user experience, from registration to networking and onsite engagement. Remember SEO. Modern EMS solutions make building SEO-optimized websites easy. No need to juggle different platforms or risk losing data moving back and forth between applications.

Website 64

Website Registration SEO Speakers 64

Bizzaboo

OCTOBER 18, 2023

This type of software for event planners provides a centralized platform where planners can manage tasks such as event registration, attendee engagement, venue selection, speaker scheduling, ticketing, and much more, all within a single interface. Integrations These days, it’s not uncommon for organizations to use hundreds of different tools.

Management 110

Management Sponsors Registration Speakers 110

Solimar International

JUNE 11, 2024

It seeks to have well-developed tourist facilities and high-quality tourism products for adventure seekers, both internationally and domestically. Learned to optimize a blog by adding keywords, meta descriptions, and improving content structure to boost SEO performance.

SEO 52

SEO Social Media Tourism Tourism 52

Tourism eSchool

JANUARY 14, 2023

They love you, your product/service, and everything your brand stands for – they are your advocates. During this phase they are referencing blogs, review sites, customer comments, social media sites, 3rd party endorsement to assist with the purchasing decision, before they buy a product.

Tourism 98

Tourism Tourism Marketing Marketing 98

AltexSoft Travel

MAY 13, 2021

Moreover, they will seek platforms that will give them the independence of search and payment. We used HotelTechReport rating for booking engines to choose five most popular products on the market and gave a short overview of each, considering the previously mentioned factors. Cloudbeds offers consistency across all platforms.

Booking 69

Booking Website SEO Vendor 69

Interface Tourism Spain

SEPTEMBER 2, 2024

AI has been part of our daily lives for quite some time: from chatbots used by companies to automatically respond to frequently asked questions and simulate human conversations, thereby improving customer service efficiency, to personalized recommendations from platforms like Netflix or Amazon, which analyze our behavior to suggest content.

Public Relations 52

Public Relations SEO Communications Communications 52

Interface Tourism Spain

SEPTEMBER 2, 2024

AI has been part of our daily lives for quite some time: from chatbots used by companies to automatically respond to frequently asked questions and simulate human conversations, thereby improving customer service efficiency, to personalized recommendations from platforms like Netflix or Amazon, which analyze our behavior to suggest content.

Public Relations 52

Public Relations SEO Communications Communications 52

Tourism eSchool

JANUARY 14, 2023

They love you, your product/service, and everything your brand stands for - they are your advocates. During this phase they are referencing blogs, review sites, customer comments, social media sites, 3rd party endorsement to assist with the purchasing decision, before they buy a product.

Tourism 52

Tourism Tourism Marketing Marketing 52

AltexSoft Travel

MARCH 15, 2021

When you think about what a hotelier needs to pay for to market their business (website design, hosting, maintenance, SEO, social media marketing, paid ads, meta searches, etc.) Gain exposure for a product, service, or news. Nurture leads with compelling information about your product or services. New product releases.

Benefits 86

Benefits Marketing Marketing Travel 86

Tourism eSchool

JANUARY 10, 2023

Meaning having your own channel is important when recommending travel experiences and products. 1 in delivering relevant content when compared to other ad-supported platforms. YouTube is #2 most important social media platform in Australia with Facebook placing #1. People say it’s No.

Tourism 90

Tourism Tourism Social Media Website 90

Eventtia

OCTOBER 19, 2022

Regardless of what product or service you’re selling, professional marketers have used it for years as their secret weapon. It also gives people a positive impression of your business and influences them to prefer your products and services over your competitors. One platform you can use is Kajabi.

Marketing 62

Marketing Marketing Affiliate Speakers 62

Eventtia

MAY 27, 2022

Product launches. Define event goals using the SMART goal-setting method: Be Specific – Your event goals should include specific metrics such as increasing revenue by 8%, 30 daily registrations, or selling 200 products. Ronita Mohan is a content marketer at Venngage, the online infographic maker and design platform.

Event Planning 71

Event Planning Events Communications Communications 71

AltexSoft Travel

JANUARY 13, 2022

Alternative accommodation platforms are new players in the travel distribution field. It’s important for an AA platform to build solid connections with channel managers to drive more listings to the site. Platforms like Google, Kayak and TripAdvisor are many OTAs’ main sources of traffic. Wholesalers/bedbanks. Source: Airbnb.

Booking 52

Booking Banking Website Platform 52

ITA Group

FEBRUARY 4, 2021

“Teachers sell students on learning, parents sell their children on making good grades and behaving, and traditional salesmen sell their products,” said Ramsey. While you, as a sales leader, know your product inside and out, you must also know how to sell it to those not as well versed on the benefits. Just remember these six things.

Training 79

Training B2B Prospect Booking 79

Bizzaboo

MARCH 20, 2023

Your best bet is to thoroughly research your options, demo products, and find a platform that meets your needs and specifications. Smart SEO Whenever you build an event website, your goal should be to maximize visibility and exposure. Connecting custom URLs to the Bizzabo website editor for a branded URL is easy.

Website 52

Website Event Marketing Planner Marketing 52

Bizzaboo

MARCH 20, 2023

Your best bet is to thoroughly research your options, demo products, and find a platform that meets your needs and specifications. Smart SEO Whenever you build an event website, your goal should be to maximize visibility and exposure. Connecting custom URLs to the Bizzabo website editor for a branded URL is easy.

Website 52

Website Event Marketing Planner Marketing 52

AltexSoft Travel

MARCH 23, 2022

Often, the tour operator functions as a wholesaler, buying tickets, hotel rooms, and other travel products in bulk at discounted rates, combining them, and selling those packages in significant quantities directly or indirectly. Components of tour packages. Another important part of tour package creation is pricing.

Booking 52

Booking Technology Technology Travel Agent 52

AltexSoft Travel

SEPTEMBER 3, 2020

Search rules dictate what products from what suppliers at what price and to what users to show. A booking desk is a tool for travel agents to view all bookings on a centralized platform, create custom travel packages, and book using more sophisticated ways, like accessing GDS terminals by hand. Search rules. Pricing rules. Technology.

Online 72

Online Travel Travel Airlines 72

Tourism eSchool

DECEMBER 20, 2022

Step 1: Undertake an Product/Experience Audit Having an exhaustive list of the experiences within your destination is a key piece of intel a marketer needs to sell a destination. Scan social media for content across platforms to find stories that you can re-share and re-frame. What should they wear at certain times of year etc.

Travel 52

Travel Travel Website SEO 52

Stova

MARCH 23, 2023

Tips: Advanced virtual/hybrid event platforms let you host as many attendees as possible online. For example, camera and production crews to capture sessions for streaming or a roaming emcee to share the excitement from the exhibit hall floor. What activities will grab attendees’ interest and keep them glued to the screen?

Audience 40

Audience Online Speakers Rehearsal 40

Hotel Engine

AUGUST 11, 2022

From the star rating and room availability to customer reviews and hotel details, Google has become the most popular hotel review platform. In today’s in-depth guide, you’ll learn why Google is overtaking other popular review platforms and how reviews impact your hotel. Table of Contents. The Growth of Google Hotel Reviews. Conclusion.

Prospect 52

Prospect Booking Platform Website 52