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Heres why and how print can play a key role in your next multi-platform marketing strategy. Why Print Still Matters in Advertising Despite the dominance of digital platforms, print advertising offers tangible benefits that digital ads simply cant match. Lets create something memorable!
Your brand went through the time and expense to set up a unique event platform; Whether it’s a web-based platform or an app, you have tons of fun features, tools, and resources in the platform for your attendees. But when it’s time to host your event, attendees aren’t using the platform. Promote the App Before Your Event.
Even though there are now more than 100 event platforms on the market, many event planners still choose Zoom in its limited form for their virtual experiences. At Endless Events, we believe that event platforms and technology should be the basis of a modern event strategy. 10 Benefits Of Event Platforms. A virtual venue.
Thanks in large part to COVID-19, many in-person events include a digital component, typically in the form of an event platform. You might think you don’t need a digital platform for an in-person event, but it’s not a bad idea. Event planners are opting for event platforms for in-person events for these 13 reasons.
Today, Will and Brandt bring two guests in to hear an unbiased review of Accelevents , an all-in-one hybrid, and virtual event management platform. After all, in a world where there are more than 100 virtual event platforms , it’s sometimes hard to separate the wheat from the chaff. Virtual Event Management Platforms.
In a world of lockdowns and social distancing, virtual platforms took over the function of event venues (and then some). We saw an incredible surge in event platforms , leaving many event planners confused. Which virtual event platform features to look for? The 22 Best Event Platforms To Use In 2022! The result?
To help out, here are just six ideas that could inspire your own promotional efforts. Whoever you invite, make sure that they are relevant to your niche and well-positioned to promote your brand effectively, rather than seeming like they have been chosen at random without really knowing anything about what your business does.
Promoting your event on social media is a given. Never used LinkedIn for event promotion ? Never used LinkedIn for event promotion ? LinkedIn has its own publishing platform where users can submit their own long-form posts. Promote your event in an industry-related LinkedIn Group or create your own. LinkedIn Ads.
Let’s talk about how to promote your virtual event. But how do you go about promoting it? But how do you go about promoting it? Because they are the world’s number one unlimited graphic design service, they know better than anyone else how to promote your virtual event successfully. Social Graphics.
Hologram technology can increase engagement and attract hard-to-get speakers Meetings may be a mostly in-person experience but—as we learned during Covid, with the use of Zoom, Teams and other online video platforms—the use of communications technology has its place in the world of meetings and events.
Marketo, for example, makes automation with other platforms easier. Social Media Examiner has compiled these FAQs, starting from the types of events Facebook can accommodate to the step-by-step process of promoting your events. Usually, this involves integrating your various workflows to make everything fit together well.
Follow these six tips to blend event promotions with your 2023 marketing plan seamlessly. How will you promote this event? Decorations and event design Marketing and promotional materials Guest experience Start early, reach out to vendors, and store all your launch plans in one place. What’s the event goal? What’s your budget?
When we talk about the most popular event platform features , we typically think of registration and ticketing , integrations, gamification, and analytics reporting, for example. “When you look at event apps and event platforms , 80% of them have the same basic features. The success of their event depends on it!
No wonder it has become one of the most popular benefits of event platforms ! Most event platforms on the market offer both in-person as well as virtual event gamification solutions. Gamified challenges typically live on event platforms and can be translated well into virtual, hybrid, and in-person environments.
Plus, they can also be used as a tool to promote sponsors. And if you’re looking to promote your main sponsor, push notifications that remind attendees about sponsored sessions or offers is also a great way to do so! So consider including pop-up ads and banners promoting your sponsors to your event platform and your live-stream.
A few possibilities for virtual event planners to provide networking opportunities for attendees include: Live chat tools alongside a session (part of the platform), where attendees can ask questions to the presenter and engage with each other. Hashtags across social media platforms for cohesion and to aggregate conversations.
Organizations use event marketing to: Promote the brand to a larger audience. Event marketers understand that their community members need to have a chance to interact with their brand year-round, and that’s where event platforms come into play. Promote Your Event. Next up, you need to strategize how you’ll promote your event.
Personalization Potential : Todays email platforms let you tailor content to individual preferences, ensuring your message feels personal and relevant. Promote special packages that include donations to conservation efforts. Direct Access : With email, youre not fighting algorithms or hoping your post gets seen.
This statistic underscores the importance of destinations adapting their content strategy to align with how travelers interact with AI platforms. ” For destinations, this means moving beyond simply promoting a name to creating emotional connections through storytelling.
Use a framework like Net Promoter Score to see how satisfied attendees were with your programming, venue, food, and overall event. . Use unique URLs or promotion codes to accurately attribute the leads to your event. You’re probably promoting the heck out of your event with email marketing. Post-Event Surveys.
5 Choosing The Wrong Platform. One of the first things you’ll have to juggle when planning a virtual event is the choice of platform. There are dozens of platforms out there that promise the best services and the best support for your endeavor – but how can you know? 6 Wrong Sponsors. 7 Insisting On Poster Sessions.
. “The ones that got in front of it started making connections to platforms handling it for their clients. They had to find their own platforms, which they knew nothing about. They had to find their own platforms, which they knew nothing about. So, what features should we look for in virtual event platforms ?
By partnering with travel-related newsletters, hotels can share promotional offers, highlight unique amenities, and encourage bookings. Leveraging Social Media Social media platforms like Facebook, Instagram, and LinkedIn have become powerful tools for hotels to engage with potential guests.
The event broke previous records by drawing over 4,500 attendees and 675 exhibitors, all while leveraging an AI-powered meeting matching platform thats been fine-tuning business connections at AIME for three years. With our AI-driven platform, we go behind the scenes to fine-tune every match.
While these platforms were good, they were limited. Today, event professionals have a vast ecosystem of event platforms to peruse—each of which is able to provide unique advantages. If you look at the event marketing stats , organizations are investing more so than ever on these platforms. Source: Capterra ).
ACVB has also promoted Laws to the role of director of sales. He will supervise and implement marketing strategies and creative content management and will maintain all digital platforms. Cosgrave is promoted to the role of vice president of account management. and New Orleans.
After all, they need to hire more event staff, pay for a virtual event platform, and engage two audiences in two completely separate ways while ensuring they can also interact with one another. Event Platform & Other Event Technology. You can promote your hybrid event within your community for free. Speakers & Emcees.
Of the social media platforms DMOs find to be the most effective at promoting travel and tourism, Facebook/Meta is the clear front runner, ranked #1 by nearly half (47.2%) of the survey respondents. Other social media platforms that rank low as being most effective for DMOs include Twitter/X, Snap, YouTube, and Pinterest.
Thanks to social media—and a whole host of event marketing platforms—it’s never been easier to set up a networking event. Market and Promote the Event Well. Getting bodies in the door requires effective promotion well ahead of the event date. The challenge is ensuring that the event is a genuine success for those in attendance.
Compared to one-time promotional emails, drip campaigns increase open rates by 80% and generate sales-ready leads 50% faster. Tools like automation platforms simplify sending personalized messages triggered by user actions, such as downloading a brochure or completing only half of a booking form.
The ‘Destination of Sustainable Cultural Tourism’ Awards enhance the visibility of European cultural tourism destinations, create a platform for sharing experience and knowledge and promotes networking between destinations. The theme of this year’s edition was ‘ Relaunching European Tourism.
Should you choose a platform first? So we had already been counting down new product promotions. We’ve been promoting the show with a color graphic of our trade show, a photo of our trade show booth. It really just said start promoting the virtual trade show. But where to even begin? “Not Going To ISC? .
From the choice of platform to the intricacies of re-enacting the in-person experience, planners have their plates full. And especially now that you’re competing for their attention, it’s important to focus efforts on promoting your virtual experience. It’s high time we talk about virtual audience engagement. Nurture Your Audience.
“We saw a lot of hybrid experimentation when live events started coming back in June and July,” Holmen said, after sifting through keywords and calendars of customers using the platform to promote their programs. The best engagement across platforms takes a lot more work up-front, a lot of preparation,” said Holmen.
More than four billion people are online and more than three billion people are active on several social media platforms. She shared that most event professionals use social media for marketing, but are not completely utilizing the advantages each platform. billion active users. YouTube followed with 1.5
Choosing a platform that allows attendees to upvote the most interesting questions for speakers to answer first can help to keep a lively conversation going. Create hashtags that are close to the title of the event and easy to promote on social media. Use tools from your online events platform to boost attendance and attention.
Pre-event surveys: find out what attendees are looking forward to the most, which sessions they’re interested in, and how familiar are they with the event, including the venue or event platform. Check social media platforms to see what your attendees like most about your event. Start Promoting At The Event.
When more than 2,000 meeting professionals gather in person in Las Vegas and 10,000 register to stream Cvent Connect to both learn about new products and experience the platform for themselves. Opening the development doors to third-party developers will make Cvent’s platform stickier and enable more personalization. David Quattrone.
Promoting Attendee Autonomy With On-Demand Content. Give attendees extended access to a platform where they can meet other community members, attend webinars, ask questions, and interact with sponsors. Event marketers have confirmed that implementing event platforms helps them prove event ROI and save time. Higher Event ROI.
In today’s fast-paced events industry, conferences have evolved into dynamic platforms for networking, knowledge sharing, and industry growth. Trade Shows: Showcasing the latest products, services, and technologies, trade shows provide a platform for businesses to connect with potential customers and partners.
For instance, many event platforms charge per viewing hour to host the streams. These basics include: Marketing & PR: Through which avenues are you promoting your event? Registration: Platform fee, service, charges, refunds, and more. Event Platform. How many sessions? Live, pre-recorded, or simu-live? Entertainment.
However, no matter how perfectly you might have organized it, if you don’t promote it well enough, you might end up having an empty audience. Email marketing is one of the best ways to promote your event because it can directly reach your target audience with personalized messages.
Even the most user-friendly platforms are a novelty for most people. Make it hard for them to learn the ropes of the platform where the experience is taking place. Depending on who your audience is and their level of familiarity with the platform and technology in general, you might want to add a little something.
Use sponsorship platforms, such as Sponseasy , SponsorMyEvent , or SponsorPitch. Event platforms are a great source of data insights, which you can then include in your sponsor pitch. Promote your event sponsors before and after the event. . Find events in your industry and see who their event sponsorship partners are.
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