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Maximizing ROI: A Guide for Hotel Sales Directors

Smart Meetings

Some of the tools that can help with ROI tracking are CRM systems, attribution models, and analytics platforms. Consider implementing: Customer Relationship Management (CRM) Systems: Modern CRM platforms like Salesforce or HubSpot allow you to track the entire customer journey, from initial inquiry to final booking and post-event feedback.

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Best Practices: Marketing Strategies for Driving Successful Digital Events

Smart Meetings

Events, meetings and conferences today are supported by digital event platforms that make it possible for companies to seamlessly connect with people across the globe and deliver more engaging and immersive experiences than ever before. With more than 310 million smartphone users in the U.S.

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MICE professionals

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The Top 10 Questions to Ask When Buying Event Management Software

Endless Events

While these platforms were good, they were limited. Today, event professionals have a vast ecosystem of event platforms to peruse—each of which is able to provide unique advantages. If you look at the event marketing stats , organizations are investing more so than ever on these platforms. Source: Capterra ).

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Bizzabo named a Leader in 2024 Gartner® Magic Quadrant™ for Event Technology Platforms

Bizzaboo

Bizzabo has been named a Leader in the 2024 Gartner® Magic Quadrant™ for Event Technology Platforms. Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. These customer reviews include: “Great platform, even better customer service and support.

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Planning Events In 2022: The Pandemic Is Over, But Don’t Plan Like It’s 2019

Endless Events

” But on the other hand, there are many events with low registration numbers. They might not be the first time your prospect has heard about you. But I still think that there are ways to add value with event platforms that would make us stronger on the whole. It’s just another opportunity for brand engagement.”

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The Advent Of Meeting Automation For Events

Endless Events

“What they were doing is trying to schedule meetings with customers and prospects and partners and press and others, and putting on this big wall because it was a large company. That’s why we are continuously evolving in what we call the meeting automation platform” Jifflenow – The Path To Implementation.

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What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

Finally, well dive into proven strategies, like creating registration pages that actually work, sending emails that people want to read, using event apps to stay organized, and leveraging social media to reach your audience. It helps with things like managing registrations, selling tickets, and promoting your event.