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NAMM: Harmonizing Innovation

Smart Meetings

Behind the scenes of The NAMM Show In January, Smart Meetings had the privilege of attending The NAMM Show (National Association of Music Merchants) in Anaheim, California. Likewise, we were highlighting how different industry leaders serve the role of influencer, be it a music retailer, platform, content creator or artist.

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What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

Promote Across Multiple Channels: Use diverse platforms like email, social media, PR, and ads to reach a broader audience. Trade Shows and Fairs Trade shows and fairs bring together multiple brands and industry players in one place. Participating in trade shows gives your brand direct access to interested buyers.

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Dubai underlines record presence at IMEX 2023

Travel Daily Media

The city’s official convention bureau, part of the Department of Economy and Tourism, is once again highly visible at the major industry trade show, which is being attended by over 4,000 meeting planners from around the world.

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When Marketing an Event, Advertise Outside Your Lane

Convene by PCMA

In light of this major trend and a large retiring workforce, event organizers must continue to prioritize finding and appealing to prospective trade-show and conference attendees who may not be aware of their events. 3 Considerations. These channels might not be cost-effective for a smaller audience.

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2019 Tech Conferences: The #1 Tech Events Guide

Bizzaboo

Trade Shows - Trade shows give companies in a specific industry the opportunity to showcase their products and services. Whereas most conferences are open to the public, trade shows usually require a screening process for buyers, company reps, and press. CES (Consumer Electronics Show). Orlando, FL.

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How Marketers Use Data to Create More Successful Events

Convene by PCMA

So do you have command enough of your information to be able to say, and I’ll make this up in a trade-show context, the average 20 X 20 [booth] gets an average of 100 leads over the course of three days. But I think the level of value-added service with those platforms, it’s still extremely early.

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MarketHub by HBX Group gathers industry leaders in Istanbul

Travel Daily Media

Bertrand Sava, Managing Director Retail, will unveil strategies to reshape tourism through experiences; Mark Antipof, Chief Growth Officer, will explore how to leverage the power of an ecosystem in travel; and Carlos Muñoz, Chief Commercial Officer, will discuss the latest developments of HBX Group and the new frontiers of the travel industry.