Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. However, digital marketing has no limitations, as ads can be placed on various platforms and websites.

Marketing 181

Marketing Marketing Advertising Audience 181

Social Tables

MAY 14, 2019

Some events may benefit more from a strategy relying mostly on small partnerships and local SEO (ex: weekly farmer’s market), whereas others may require an ad-heavy strategy that does most of the heavy lifting on social media (ex: industry conference. It’s a great platform for reaching millennials!)

SEO 141

SEO Proposal Sponsors Events 141

Eventtia

MAY 25, 2023

SEO, or search engine optimization, can be a great way for event marketers to drive more traffic to your event website so you can achieve all these goals above. However, especially for event planners not familiar with SEO or digital marketing, SEO can be very complex to plan and execute.

SEO 62

SEO Event Marketing Marketing Marketing 62

Eventtia

JANUARY 2, 2023

Also, a great pre-event page may also help with your event site’s SEO performance. Social Media Marketing. Again, this one is fairly obvious: in this age of social media, it would only make sense to promote your event across social media platforms where your target audience is most prevalent.

Event Marketing 113

Event Marketing Marketing Marketing B2C 113

Convene by PCMA

MARCH 16, 2022

The last two decades have seen the rise of mobile devices, app stores, and social media. That includes the hidden metadata that teach platforms like Facebook and Google how to read, segment, and promote your site’s pages. These practices even work in favor of your SEO goals. Your website is for everyone.

Website 111

Website Automation SEO Social Media 111

Social Tables

MARCH 14, 2024

Popular forms of digital event marketing you may encounter include: Social media marketing (e.g., banner, display, search engine ads) Search engine optimization (SEO) Mobile advertisements (e.g., blog posts, social media campaigns, informational series) How does digital marketing help with events?

Marketing 78

Marketing Marketing Social Media Advertising 78

Social Tables

APRIL 23, 2019

For SEO purposes, choose something that still has an available URL. The less SEO competition starting out, the better. They’ll be proud to share they’re attending on all their social media platforms. SmartSocial Summit The SmartSocial Summit brings together visionaries in social media and marketing.

SEO 139

SEO Events Audience Social Media 139

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. However, digital marketing has no limitations, as ads can be placed on various platforms and websites.

Advertising 100

Advertising Audience Platform Social Media 100

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. However, digital marketing has no limitations, as ads can be placed on various platforms and websites.

Marketing 100

Marketing Marketing Advertising Audience 100

Tourism eSchool

JULY 17, 2021

Blogs are essentially the vehicle for the content that you produce and share in your social media accounts, and also in your enewsletters to your customers. You own and control your blog content on your own piece of real estate (your website), unlike content you create on social media. You Own Your Blog.

Tourism 57

Tourism Tourism SEO Marketing 57

Tourism eSchool

APRIL 30, 2020

Virtual Beverage Tastings are popping up all over social media, such as at Brokenwood Wines. Night Market online, encouraging locals to buy dinner takeaway from a local businesses, then sharing photos from home using #nightmarketathome on social media! Orange has taken it's popular F.O.O.D Accommodation. Rebecca White.

Tourism 97

Tourism Tourism Social Media Online 97

Solimar International

NOVEMBER 9, 2021

As opposed to social media, blog posts are “evergreen”, as they never disappear in constantly changing feeds. It is also beneficial for SEO purposes, targeting certain terms, and this increases visitation to your website and builds authority on the web. Social Media Storytelling in Destination Marketing.

Marketing 98

Marketing Marketing Social Media SEO 98

Leonardo

JANUARY 26, 2022

With the rise of social media, it can sometimes seem easier to develop your presence on these channels. walk their own path while still following SEO and user experience best practices. Stronger SEO Capabilities. Improve your keywords, content, headers, social media links so more travel shoppers can find you and book.

Website 72

Website SEO Booking Social Media 72

Eventtia

SEPTEMBER 9, 2022

The first thing you should do when planning your media outreach is research which types of press are likely to cover your event. For example, food magazines would be better platforms to run PR for food events. Local media is far more likely to cover your food event than national media outlets like CNN. Think local.

Social Media 62

Social Media SEO Public Relations Events 62

Tourism eSchool

JANUARY 14, 2023

From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers.

Tourism 98

Tourism Tourism Marketing Marketing 98

Conferences that Work

JANUARY 9, 2017

Friends don’t let friends give away their original content to third-party platforms. Let me be clear, by all means share your content for free on any of the gazillion social media platforms available. Will social journalism survive? Build your own brand, authority, and SEO, not that of a third-party site.

SEO 52

SEO Social Media Website Platform 52

Tourism eSchool

JANUARY 10, 2023

1 in delivering relevant content when compared to other ad-supported platforms. YouTube is #2 most important social media platform in Australia with Facebook placing #1. Their ‘About’ section including key search phrases and links to their other social media channels. People say it’s No.

Tourism 90

Tourism Tourism Social Media Website 90

AltexSoft Travel

JULY 14, 2022

TripAdmit ), or even a focused, multi-featured tour operator platform (e.g., Tour operators list their products in the marketplace platform, thus increasing their customer reach. Typically, they also can enjoy the support team’s patronage and access to useful tips, analytics, and other handy perks that depend on the platform.

Travel 105

Travel Travel Affiliate Booking 105

AltexSoft Travel

JANUARY 31, 2020

For example, Virgin Atlantic is currently testing booking capabilities through Skyscanner’s Direct Booking Platform. Google’s top rank without any SEO, how’s that? Additionally, customer support of the airline can also be accessed via social media channels. Speaking of metasearch engine, it’s difficult to skip Google.

Airlines 121

Airlines Advertising Marketing Marketing 121

Solimar International

JUNE 11, 2024

I was looking for an opportunity where my interests in sustainable tourism and social media marketing could be met. Learned to optimize a blog by adding keywords, meta descriptions, and improving content structure to boost SEO performance. As a result, it inspired 11 tourists to come and surf the waves in Robertsport, Liberia.

SEO 52

SEO Social Media Tourism Tourism 52

AltexSoft Travel

MARCH 26, 2021

In this article, we will explain what metasearch engines are, how they work, and how hotels can connect to main platforms and get the most out of this partnership. The main task of such platforms is to present the maximum number of options available on the market, so that a user can compare them and make an informed choice.

Hospitality 119

Hospitality Advertising Website Booking 119

Stova

MARCH 14, 2024

Make life easy with a single platform streamlining the entire user experience, from registration to networking and onsite engagement. Remember SEO. Modern EMS solutions make building SEO-optimized websites easy. No need to juggle different platforms or risk losing data moving back and forth between applications.

Website 64

Website Registration SEO Speakers 64

Bizzaboo

DECEMBER 11, 2023

Distributing Your Press Release Effectively distributing your press release involves a strategic blend of online platforms and traditional media outlets. At the same time, pay close attention to social media mentions and respond promptly. Neglecting online platforms. Forgetting to follow up.

Speakers 65

Speakers Social Media Events Audience 65

Crowdriff

JANUARY 9, 2017

And this isn’t just restricted to social media. Collages and photo grids are an excellent way to showcase a variety of images on your website and social media pages. This is important for SEO and makes it easier for more consumers to discover your content online. A visual marketing platform ( like CrowdRiff!

Social Media 52

Social Media Website SEO Online 52

Tourism eSchool

JANUARY 14, 2023

Home Our top 7 marketing tactics for ALL tourism businesses By Paige Rowett Published on January 15, 2023 From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers.

Tourism 52

Tourism Tourism Marketing Marketing 52

Eventtia

APRIL 1, 2022

You’ve planned your perfect hybrid event: best venue, best virtual event platform , best keynote speaker, and so on. You should look for a virtual event platform like Eventtia that allows real-time interaction between your physical venue and your virtual attendees.

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

AltexSoft Travel

MARCH 15, 2021

When you think about what a hotelier needs to pay for to market their business (website design, hosting, maintenance, SEO, social media marketing, paid ads, meta searches, etc.) Marketers are under pressure to streamline processes to not waste resources that they can use for media spending to beat out their competitors.

Benefits 86

Benefits Marketing Marketing Travel 86

Crowdriff

FEBRUARY 25, 2018

This destination marketing resource includes topics that span from customer advocacy and inclusive tourism to content marketing and SEO. Marketing expert Frederic Gonzalo shares his thoughts and insights on destination marketing, social media, and online tourism. 13 | A DMO’s Guide to Measuring the ROI of Social Media.

Marketing 52

Marketing Marketing Social Media Publishing 52

Crowdriff

MAY 14, 2019

CrowdRiff , the leading visual marketing platform for travel and tourism brands, will host its inaugural travel marketing conference in Toronto this November. CrowdRiff is an AI-powered content marketing platform purpose-built for the travel and tourism industry. Visit crowdriff.com/see2019 to register. About CrowdRiff.

Conference 40

Conference Marketing Marketing Travel 40

Eventtia

OCTOBER 19, 2022

Use social listening – Monitor social media users in your niche and determine the speakers they want to see at an event. You can present information about this exclusive giveaway on the landing page of your chosen virtual event platform. This strategy makes use of a psychological phenomenon called social proof.

Marketing 62

Marketing Marketing Affiliate Speakers 62

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? This can range from digital (email or social media) to print mediums (such as flyers or direct mail). Are event marketing and event promotion the same thing?

Promotion 52

Promotion Social Media Registration Sponsors 52

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? This can range from digital (email or social media) to print mediums (such as flyers or direct mail). Are event marketing and event promotion the same thing?

Promotion 52

Promotion Social Media Registration Sponsors 52

Stova

MARCH 25, 2024

If you're on the hunt for your next event registration software, consider these tips to help you stay on track and find the platform of your dreams! Some important integrations to look out for include CRMs, marketing automation platforms, travel & expense management, payment processors, and many more.

Registration 40

Registration Social Media Event Apps Website 40

Tourism eSchool

DECEMBER 20, 2022

Scan social media for content across platforms to find stories that you can re-share and re-frame. travel related questions they have across their travel purchase journey – eg. what are the best times to travel to your destination to partake in the interest experience? What should they wear at certain times of year etc.

Travel 52

Travel Travel Website SEO 52

ITA Group

FEBRUARY 4, 2021

7 Tactics to Become a Social Selling Pro | Digital Marketing Institute. Today’s consumers look to social media when they want to connect with brands and find information about potential products to purchase. Build Up Your Social Selling CHOPS With Sales Incentives | ITA Group. What’s the best way to do that?

Training 79

Training B2B Prospect Booking 79

Stova

MARCH 17, 2023

Social media offers a fantastic opportunity to test and measure the success of your message to see what resonates the best. By using this growth hacking approach on your social media channels, you have a low-cost opportunity for experimenting and nothing to lose. What technology and social media do they use?

Event Marketing 40

Event Marketing Marketing Marketing Social Media 40

Eventtia

AUGUST 3, 2022

You will want to consider: Graphic design for event signage and social media. You will also want to make sure that your tickets are available on all the best event ticketing platforms. On the other hand, for larger events like festivals, marketing will be ultimately responsible for the event’s financial viability.

Events 62

Events Event Planning Virtual Events SEO 62