Smart Meetings

MARCH 18, 2025

With that in mind, here are some best practices to consider, focusing on sponsoring industry newsletters, placing banner ads on relevant websites, and leveraging social media. Placing Banner Advertisements Banner advertisements on relevant industry websites are another great strategy.

Hospitality 130

Hospitality Marketing Marketing Social Media 130

Endless Events

MARCH 24, 2022

The best way to measure event ROI is with event platforms as they harness valuable data points and create analytics reports. However, platforms differ from one another based on pricing, features, and other functionalities. Active people in the event platform each hour. Usage rate of each event platform features.

Platform 334

Platform Sponsors Events Social Media 334

Smart Meetings

MAY 24, 2021

There are multiple ways to measure an event’s success, whether through an online event platform or an in-person event. However, when you are conducting an event through online event platforms, checking to see if your audience is engaged can be slightly challenging. Social Media Metrics. The Measure of Success.

Virtual Events 312

Virtual Events Social Media Online Registration 312

Smart Meetings

JANUARY 4, 2024

Events, meetings and conferences today are supported by digital event platforms that make it possible for companies to seamlessly connect with people across the globe and deliver more engaging and immersive experiences than ever before. Display Ads Display ads are an excellent channel for driving top-of-funnel awareness.

Marketing 264

Marketing Marketing Social Media Advertising 264

Dana Communications

AUGUST 20, 2024

According to DigitalMarketingInstitute.com , 49% of consumers depend on influencer recommendations and, even better, 40% have purchased something after seeing it on social media. Their tone on social media should be aligned with your brand’s voice. This is how powerful influencer partnerships can be.

Social Media 246

Social Media Audience Media Communications 246

Smart Meetings

MAY 5, 2021

A few possibilities for virtual event planners to provide networking opportunities for attendees include: Live chat tools alongside a session (part of the platform), where attendees can ask questions to the presenter and engage with each other. Hashtags across social media platforms for cohesion and to aggregate conversations.

Virtual Events 279

Virtual Events Attendee Social Media Speakers 279

Advanced Travel and Tourism

JULY 7, 2021

on video content… and then only post it to social media. Some only utilize one platform and stop there. For most people, those places include video platforms. Types of Video Marketing Platforms. Let’s look at some of the most common platforms and why they work. Website Landing Pages.

Marketing 246

Marketing Marketing Social Media Advertising 246

Traveler's Q

DECEMBER 7, 2023

A user-friendly website is key to a successful event. From the moment a potential attendee lands on your website, they should feel comfortable navigating and finding the information they need quickly and easily. A well-designed event website not only attracts attendees but also helps build anticipation and excitement.

Website 130

Website Platform Registration Social Media 130

Endless Events

APRIL 1, 2020

From the choice of platform to the intricacies of re-enacting the in-person experience, planners have their plates full. Craft an email and social media strategy that focuses on answering all of these questions. And in the age of social media, promoting this kind of connection will be one of your biggest strengths.

Remote 311

Remote Audience Attendee Virtual Events 311

Endless Events

SEPTEMBER 2, 2022

That’s where virtual event platforms come into play. For virtual events, the event platform is the venue. If you’re hosting an online event, here’s what you need to know about virtual venues: What is a Virtual Event Platform? A virtual event platform is software that lets you host events virtually. Event Compatibility.

Virtual Events 177

Virtual Events Platform Venue Trade Show 177

Advanced Travel and Tourism

FEBRUARY 3, 2022

Further, 93% of those using video saw it as a vital part of their marketing strategy, and 86% say video has increased their website traffic. Social media advertising and marketing campaigns are including video now more than ever, in part due to the rise in consumer video consumption since the pandemic. Like what you see?

Trends 245

Trends Marketing Marketing Social Media 245

Endless Events

OCTOBER 18, 2022

Event marketers understand that their community members need to have a chance to interact with their brand year-round, and that’s where event platforms come into play. Event platforms and other online platforms are a great way to connect with your community at any place, any time. These may include: Social media.

Event Marketing 347

Event Marketing Marketing Marketing Events 347

Solimar International

DECEMBER 2, 2022

But the explosion of social media platforms between 2006 and 2010 connected individuals around the world like never before, paving the way for another industry upheaval under social media marketing. Read on to learn the history of how social media changed the tourism industry. Let’s rewind to 2004.

Social Media 98

Social Media Media Tourism Tourism 98

Endless Events

FEBRUARY 28, 2023

If you’re just starting out, you can create event communities on platforms like Facebook and Slack. These platforms enable businesses to grow tight-knit communities and allow users to share content. Event platforms like Eventbrite are also popular. And you can’t host your event and community in the same place, either.

Sponsors 304

Sponsors Fashion Virtual Events Social Media 304

Endless Events

APRIL 1, 2022

Use sponsorship platforms, such as Sponseasy , SponsorMyEvent , or SponsorPitch. Event platforms are a great source of data insights, which you can then include in your sponsor pitch. If you’re always on the lookout for sponsors, set up a page on your website, dedicated solely to sponsorships. Source: EventMobi.

Sponsors 296

Sponsors Proposal Events Preparation 296

Motivation Excellence

FEBRUARY 13, 2024

Allie Barke, of Allie Barke Social Media Marketing , has made a business out of her own branding, and also helps other companies capture that deliberate marketing space. She’s our social media partner, in fact! “I Remember that on any platform, people first and foremost, want to be entertained.

Social Media 229

Social Media Online Fashion Website 229

Smart Meetings

JUNE 28, 2022

Don’t rely on a cookie-cutter approach to creating RFPs, especially when you are in need of an event platform or mobile app to facilitate a virtual event. Social Media. Is social sharing within the event app encouraged, or restricted? Onboarding large teams onto a new platform/solution can be an arduous task.

Technology 264

Technology Technology Event Apps Social Media 264

Endless Events

JUNE 24, 2020

Event Website. You can also have side images along the side of your event page, and also keep in mind too, this could be your platform as well. So all these ideas, you could have them happening inside your platform. Very basic stuff when it comes to digital marketing for your event website, but also inside your platform.

Virtual Events 290

Virtual Events Sponsors Social Media Events 290

Smart Meetings

NOVEMBER 27, 2018

Argon calls this category meeting automation platforms (MAPs), pointing to the growing desire from companies for streamlined and hassle-free analytics, scheduling and digital integration. That is where meeting automation platforms such as Jifflenow come in. But 90 percent of it isn’t useful. Events have a specialized audience.

Automation 227

Automation Management Meeting B2B 227

Endless Events

MARCH 10, 2020

And so we just kind of put the topics out there as placeholders and then backfill” “But in terms of from the time that you set up the event, to finding the speaker, getting them to turn in the session worksheet details, getting it into the platform, it does take us more time. And so there really isn’t a cost.

Virtual Events 398

Virtual Events Speakers Rehearsal Events 398

Advanced Travel and Tourism

FEBRUARY 17, 2022

Third-party cookies — tracking codes placed on a website by someone other than the site’s owner — are going away soon. First-party cookies are still safe, allowing you to gain data from your website viewers on all browsers. Use the data you collect to upload custom audiences and find similar audiences to target on social media.

Advertising 245

Advertising Website Social Media Audience 245

Eventtia

DECEMBER 30, 2022

While our focus on this guide is how to use social media to promote our events, we’ll also need to consider the other available channels and best practices. Have a Professional Event Website. When discussing various social media event promotion strategies below, we’ll also use these phases as the foundation.

Social Media 91

Social Media Promotion Media Registration 91

Endless Events

NOVEMBER 12, 2021

Is it when your attendee walks through the doors of your venue or logs on to your virtual event platform? What pages do you want to showcase on your event website? add traffic analytics to your payment processor : see how your attendees got to the registration form (various social media platforms, Google, …).

Registration 316

Registration Events Event Technology Platform 316

Tourism eSchool

AUGUST 31, 2021

10 Steps to Successfully Promote your Tourism Event on Social Media. If so, social media is a fantastic low cost way to let people know about and book tickets for your event. However, too often we see smaller events not making full use of social media to inspire new people to attend their events.

Social Media 91

Social Media Media Promotion Tourism 91

DCI

JUNE 20, 2023

In today’s digital age, social media has become an integral part of our lives. As place marketers, we rely heavily on these platforms to reach target audiences and promote our destinations, regional career opportunities and business investment strengths. So, how can you make your social media marketing accessible?

Social Media 86

Social Media Media SEO Publishing 86

Traveler's Q

SEPTEMBER 14, 2023

In today’s digital age, having a successful event website is essential for maximizing your event’s online reach. An event website serves as a centralized location for all information related to the event, from event details and registration to agenda and speaker bios. Why Do You Need an Event Website?

Website 130

Website Online Social Media Registration 130

Endless Events

APRIL 28, 2020

5 Choosing The Wrong Platform. One of the first things you’ll have to juggle when planning a virtual event is the choice of platform. There are dozens of platforms out there that promise the best services and the best support for your endeavor – but how can you know? 6 Wrong Sponsors. What did they enjoy most?

Virtual Events 349

Virtual Events Rehearsal Sponsors Events 349

Endless Events

SEPTEMBER 9, 2022

Now, Will finds that it’s more for brand awareness, similar to how social media was used to make sales but has evolved to become a method for maintaining brand awareness. I think that some decentralized platforms, or some of the more Web 3.0 platforms at least, offer the opportunity of a little bit more ownership.

Event Marketing 334

Event Marketing Marketing Marketing Events 334

Endless Events

OCTOBER 11, 2022

Social media and press coverage. This platform plays matchmaker between brands and events, helping you source more sponsorship requests in less time. Promoting the heck out of your sponsors on social media. . Audience demographics and attendance figures. Check SponsorMyEvent. See Who Your Attendees Follow.

Sponsors 296

Sponsors Social Media Events Online 296

Endless Events

JULY 21, 2020

Use all of your platforms to keep them engaged – website, social media, webinars, the sky truly is the limit! You need to make sure you’re stepping up our game to keep that sponsorship going. How is it going to be valuable to everybody? What can you give them? How do you make them feel important?

Sponsors 310

Sponsors Financial Services Social Media Insurance 310

Smart Meetings

JULY 24, 2023

He also noted the downside of not having the platform available in Europe, having it so tied to Instagram (you can’t delete without deleting Instagram), that it lacks identity and has a weak algorithm that shows you a lot of random posts. She was director of events at Mashable at the time and they were all about the social networks.

Meeting 246

Meeting Social Network Advertising Social Media 246

Smart Meetings

MARCH 21, 2022

The basic frameworks for websites, pamphlets or handouts, signage, social media graphics, fonts, or anything else associated with the event should be identical across different platforms. This includes having consistent and cohesive brand elements, ensuring that attendees can see the relationship between everything.

Social Media 264

Social Media Events Audience Proposal 264

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. However, digital marketing has no limitations, as ads can be placed on various platforms and websites.

Marketing 243

Marketing Marketing Advertising Audience 243

Endless Events

MAY 8, 2019

From awesome tools to specific social media advice, she has it all. We are going to talk about how to turn your blog and audio into video, and we are going to tell you best practices and all of that fun stuff here for all of the different social media platforms. They’re real long. Up to two minutes.

Social Media 293

Social Media Platform Events Advertising 293

Endless Events

JUNE 1, 2020

So consider including pop-up ads and banners promoting your sponsors to your event platform and your live-stream. They can redirect the attendees to the sponsor’s website or a specific page, thus offering the latter those sweet, sweet leads. Use Your Registration Platform. Include The Sponsors In Your Content.

Virtual Events 351

Virtual Events Sponsors Event Apps Events 351

Endless Events

MARCH 15, 2019

More than likely you interact with chatbots on a day to day basis, for example, the little boxes which pop up on a website asking ”How can I help you?”. Chatbots Can Be Used on Many Platforms. Make sure all the platforms you use during event planning integrate well. There are many benefits to using chatbots. Video Content.

Trends 314

Trends Automation Events Technology 314

Smart Meetings

AUGUST 5, 2021

New website, event, social media and mobile tracking tools can optimize how local communities and global visitors work together toward shared goals, while providing more first-party data for participating organizations. Effective data management is now critical for delivering business intelligence to partners.

Sustainability 246

Sustainability Social Media Panel Trends 246