Remove Platform Remove Social Media Remove Whitepaper
article thumbnail

Whitepaper Download: The Rise of Vertical Video

Advanced Travel and Tourism

In the “olden days” before social media, videos were either professionally produced or recorded on home camcorders that stayed tucked away on our private media shelves. social media. In addition, platforms like TikTok and Instagram Reels have made vertical video not. TikTok, Reels, Stories, and More.

article thumbnail

Creating a Social Media Strategy in Tourism

Advanced Travel and Tourism

And since social media platforms prioritize vertical content more than ever, marketers can shoot content directly from their personal or business phones. Editing platforms, such as Splice. Consistency is an important factor in posting on TikTok (and any social media site). Batch Recording Content.

MICE professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

6 Attendee Retention Tips: Keep Your Audience Coming Back

Endless Events

Pre-event surveys: find out what attendees are looking forward to the most, which sessions they’re interested in, and how familiar are they with the event, including the venue or event platform. Check social media platforms to see what your attendees like most about your event.

Audience 315
article thumbnail

Video Marketing Trends to Watch in 2022

Advanced Travel and Tourism

Social media advertising and marketing campaigns are including video now more than ever, in part due to the rise in consumer video consumption since the pandemic. The pandemic has continued to leave users skeptical of online platforms and flashy ads, so brands have had to get creative. Like what you see?

Trends 191
article thumbnail

Data Collection & Privacy: What to Know in 2022

Advanced Travel and Tourism

DMOs can collect data from sources like email newsletter sign-ups, visitor guides, and customer relationship management (CRM) platforms. Use the data you collect to upload custom audiences and find similar audiences to target on social media. Prioritize safety and security. Like what you see?

article thumbnail

What Does Success Look Like for Gen Z Planners?

Smart Meetings

Fact: What this generation is concerned about is the planet, climate, human element, technology, digital content and AI , according to a Whitepaper from the HR platform Workday. These young professionals are smart, savvy and sensitive. Getting it wrong might prove costly. But make no mistake.

Planner 130
article thumbnail

Beyond Discounts: 7 Innovative Strategies To Build Event Sponsor Incentives 

Bizzaboo

Place sponsor branding on interactive social media challenges or campaigns to encourage audience participation while amplifying sponsor messaging and fostering community engagement and brand advocacy. Consider scheduling co-branded events and webinars, too, which provide platforms for shared expertise, networking, and lead generation.