Social Tables

JULY 31, 2018

Regardless of how productive you may be, running a successful fundraising event is a team effort. Pro tip: While not a requirement, we’ve seen great success in recruiting committee members that already hold a full-time role in marketing or public relations. Follow these 5 tips for fantastic fundraising events. Branding/Design.

Sponsors 149

Sponsors Logistics Vendor Events 149

Convene by PCMA

AUGUST 7, 2023

.” — Shereé Whiteley , Copy Director “We’re starting to incorporate AI into the development of audience personas, which makes the whole process more efficient and improves the final product. Right now, these tools are primarily brainstorming assistants that can help get my creative wheels turning.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Social Tables

DECEMBER 9, 2016

Are you planning on unveiling your latest product ? Goals should include multiple objectives, such as: Reaching a certain number of social media shares (i.e. While you need to be active on social media, you shouldn’t completely eschew offline methods either. Creating an official events page on social media.

Event Planning 102

Event Planning Social Media Affiliate Entertainment 102

Convene by PCMA

SEPTEMBER 9, 2021

As such, it’s imperative that we use images to highlight the timeliest trends, newest technologies, most buzz-worthy product launches, and hottest speakers to convince prospects they need to attend this year or be prepared to suffer from a serious case of FOMO. Encourage Social Sharing. Appeal to Emotions.

Event Marketing 81

Event Marketing Marketing Marketing B2B 81

Bizzaboo

JANUARY 8, 2024

It involves various marketing strategies and tactics, such as social media campaigns, email marketing, content creation, and advertising. Social media: Social media platforms are powerful tools for promoting your event and engaging with your target audience.

Conference 105

Conference Social Media Sponsors Registration 105

Eventtia

SEPTEMBER 9, 2022

Creating positive press coverage is one of the best ways to build public awareness and enhance your brand reputation. Where advertising works to get your brand known, public relations (PR) tells your brand story, shaping public perception. You shouldn’t host a product launch just to announce a new product.

Social Media 62

Social Media SEO Public Relations Events 62

Maritz Global Events

AUGUST 21, 2019

You need to maintain the highest food quality standards and ensure that all products are fresh because if your guests start falling ill, there will be no turning back and your reputation can be ruined. Public Relations Flubs. Guest Illness and Injuries.

Event Planning 68

Event Planning Public Relations Events Preparation 68

Convene by PCMA

APRIL 30, 2024

She used her Grammy acceptance speech as well as social-media teasers and snippets of her music to get fans excited about her upcoming album. Give them opportunities to interact with each other, share user-generated content, and employ social-media takeovers and contests. Reinvent yourself, evolve, change.

Event Marketing 59

Event Marketing Marketing Marketing Social Media 59

Social Tables

JULY 31, 2018

Regardless of how productive you may be, running a successful fundraising event is a team effort. Pro tip: While not a requirement, we’ve seen great success in recruiting committee members that already hold a full-time role in marketing or public relations. Follow these 5 tips for fantastic fundraising events.

Sponsors 97

Sponsors Logistics Vendor Events 97

Convene by PCMA

FEBRUARY 7, 2024

(Whatever Media Group) The term personalization is used so often in the events industry that its meaning has become a little hazy — does it refer to technology? One of the unexpected benefits was the number of people who posted about it on social media, which extended the campaign’s reach. In-person experiences?

Attendee 116

Attendee Trade Show Registration Certification 116

Motivation Excellence

MAY 12, 2020

As was mentioned above, engagement is one of the main reasons that employees remain with their companies, but it also causes them to be more productive, and it makes them loyal. These factors will determine how productive the company is going to be able to be. The Results of Businesses with an Engagement Policy.

Communications 130

Communications Communications Human Resources Organization 130

Convene by PCMA

DECEMBER 4, 2023

If you haven’t added influencer marketing — a collaboration between popular social-media users and brands to promote brands’ products or services — into your event marketing mix yet, consider these five reasons to do so. Influencer marketing enables you to: Reach younger audiences.

Marketing 52

Marketing Marketing Automotive B2B 52

Convene by PCMA

JUNE 30, 2022

If your event can give back to the community in which it is held, take a firm stance on social or ethical issues on social media, or show support for a cause through service or donation, those actions will tell a greater story that will make it easier for attendees to feel a deeper — versus purely transactional — connection to your brand.

Public Relations 52

Public Relations B2B Audience Social Media 52

Convene by PCMA

JULY 28, 2024

With Newtopia Now, mdg produced an interactive map with videos , so new attendees could have a more comprehensive understanding of the different areas within the event for the natural products industry. Create dedicated groups on social-media channels where attendees can share tips, connect, ask questions, and plan meetups.

Public Relations 52

Public Relations B2B Social Media Events 52

Blue Spark Event Design

FEBRUARY 8, 2021

The Client: An international skincare and makeup company with one internal meeting planner and a small support team who’s daily tasks focused not only on events, but also social media and public relations for the entire company. Audio-visual production. Services we provided: Hotel sourcing. Rooming list management.

Retreat 52

Retreat Incentives Social Media Training 52

Convene by PCMA

MARCH 18, 2024

As younger generations — who are skeptical of traditional marketing — enter the workforce, it’s imperative that we’re meeting them where they learn about new products and services, such as social media, YouTube ads, and Internet search. More Event Marketing Find past event marketing columns in our archive.

Marketing 52

Marketing Marketing Prospect Public Relations 52

Crowdriff

JANUARY 21, 2019

In fact, user-ship grew from 100 million in of 2016 to over 400 million daily active users in 2018, making it the fastest growing product on the Facebook/Instagram platform. 3| Paid Social, SEM and Display. The beauty of Facebook Live is that it doesn’t require a large investment in production. 5| Content Syndication.

Website 52

Website Tourism Tourism Marketing 52

Bizzaboo

JUNE 11, 2023

Brand Activations and Special Experiences If your event will have interactive exhibits, photo booths, or virtual reality experiences, figure out how much you’ll need to spend on production, equipment rentals, staffing, and other associated expenses. Public relations. Paid social.

Conference 59

Conference Sponsors Social Media Insurance 59

Bizzaboo

JANUARY 10, 2024

Banzai Seattle, WA Banzai’s products reach millions of users every year to help marketers drive more revenue through better events, webinars, content, and data. Bespoke Audio Visual Toronto, ON Bespoke AV is a full-service live events technology company, specializing in virtual event production and on-site live events.

Management 98

Management Advertising Events Consulting 98

Bizzaboo

DECEMBER 4, 2023

This collaborative planning ensures that marketing efforts, such as social media campaigns, email marketing, and advertising, are geared toward attracting attendees and generating qualified leads for the sales team. They are responsible for social media outreach, email marketing, and public relations.

B2B 59

B2B Event Planning Conference Logistics 59

Smart Meetings

APRIL 27, 2021

Lacee Rudd , public relations manager, Visit Panama City Beach : Over the years, Panama City Beach has been faced with several setbacks, including hurricanes, oil spills and more recently the pandemic. Setting boundaries and prioritizing self-care are essential for being productive and efficient in all areas of our lives.

Tourism 279

Tourism Tourism Communications Communications 279